Sony Pixel Power calrec Sony

Lega Serie A Calls Mediapro Italia Euroscena Into Play for the Coppa Italia Final

17/05/2021

Lega Serie A calls Mediapro Italia Euroscena into play for the Coppa Italia Final By Roberto Landini, Italian Correspondent

Thursday, May 13, 2021 - 10:12

Print This Story

OB33 UHD will be one of three trucks at the Coppa Italia Final

The Coppa Italia Final between Atalanta and Juventus will be held at the Mapei Stadium in Reggio Emilia on 19 May 2021. The competition, which began on 22 September 2020, will end with a broadcast spectacle filmed and produced for Lega Serie A by Euroscena, part of Mediapro Italia, featuring an innovative new camera set up.

Euroscena COO Davide Medici, who along with technical manager Manuel Lombardini and executive producer Walter Ferrari are responsible for the production of the 2021 Coppa Italia Final, says: In this final everything is done by Mediapro Euroscena by their own means, from the UHD 4K OB van to the cameras, including Ultra Motion, Spydercam, remote cameras and a drone.

Furthermore, for the first time in Italy, an innovative camera with a cinema sensor - the Venice CineAlta by Sony on a gimbal with cinema optics - will be used to create shots and detail with the depth of field typical of cinema.

Sony HDC-4300 UHD 4K cameras will be used throughout. Of those used in the field, two will be placed on a Steadicam in RF and one will be on a gimbal also linked to the main gallery via RF.

Two For-A Ultra Motion cameras with 107X Fuji 4K optics will also be utilised, while the rear goal cameras will be Antelope Pico capable of shooting over 350 frames per second. These will be mounted on spikes with a stabilised head enabling 360 panning.

An innovative camera set up will help to offer a cinematic experience

The production will be carried out by three OB vans, including the OB33 UHD which for years has produced all the football events in Milan, including Inter Milan at the San Siro Stadium, as well as the Champions League and the Europa League.

The second OB24 control room will host all EVS operators with Multireview, 10 dedicated to the feed host and two dedicated to the highlight feeds. An onboard director will make a single feed that is then routed to the main gallery.

The third van will carry the technical management and controls of all the special cameras.

For the audio, Soundplant software will be used to simulate crowd noise.

Additional team managers on the production are Marco Urbani, who will manage the technical requests, and Riccardo Petrucci, who is the second technical manager on board the replay gallery.

Lorenzo Dallari, communications manager of the Coppa Italia organiser Lega Serie A, saya: The final of the Italian Cup is an important event on many levels and we have chosen Mediapro Italia Euroscena for the TV production because they are a guarantee of success and quality.

It is no coincidence that the Mediapro Group has produced many very important events and competitions, such as the Champions League final, from 2016 onwards.

Euroscena was acquired by Mediapro in 2018

Euroscena was established in 1985 by Luigi Sci who is still at the helm today as general manager. The company was acquired by Spanish multimedia group Mediapro in 2018.

Federico de Mojana, head of Mediapro development in Italy, says: Mediapro is a very important in the international media landscape, having diversified its activities with several associated companies able to manage adjacent and contiguous sectors. This includes international TV and cinema production activities, format creation, intellectual property management, the acquisition of international rights especially for sports, and then new digital areas, as well as an important innovation, research and development section.

Eugeni Sallent, country manager of Mediapro Italia Euroscena, said: We are very happy that the Italian Football League has taken into consideration our proposal to enhance the 2021 Italian Cup final in the style of El Cl sico in Spain, which Mediapro has been making for several years with over 30 innovative and special cameras.
LINK: https://www.svgeurope.org/blog/headlines/lega-serie-a-calls-mediapro-i...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

25/03/2026

Mediaproxy to Show Upgrades to LogServer at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

25/03/2026

Hitomi transforms production synchronisation with the lau...

Providing wide view timing visibility across the entire production chain...

25/03/2026

Bitfocus showcases complete control at NAB Show 2026

Continuing development drives advances in security, availability, access and connectivity...

25/03/2026

Caudalie Paris HQ elevates brand experience with INFiLED...

Caudalie, the renowned French cosmetics brand, has unveiled a state-of-the-art 200-seat auditorium at its new headquarters in the historic Marais district of ce...

25/03/2026

Telestream Unlocks Adobe-Centric Media Pipeline and Strea...

Telestream, a global leader in media workflow technologies, today announced expanded integration with Adobe Premiere, Adobe Media Encoder (AME), and Frame.io, d...

25/03/2026

Marshall Electronics Showcases New Feature Rich CV320 and...

Marshall Electronics is expanding its lineup of high-performance POV cameras designed for broadcast, live production and professional AV applications with the d...

25/03/2026

OOONA Achieves TPN Gold Star Shield - the Highest Level o...

OOONA, a global provider of professional management and production tools for the media localization industry, announced today that it has been awarded the TPN G...

25/03/2026

Gray Media to Simulcast 2026 Atlanta Braves Home Opener

Share Copy link Facebook X Linkedin Bluesky Email...

25/03/2026

2026 NAB Show Exhibitor Insight: Appear

Share Copy link Facebook X Linkedin Bluesky Email...

25/03/2026

Deepfakes Vulnerable to AI Fingerprint Hacks, Study Finds

Share Copy link Facebook X Linkedin Bluesky Email...

25/03/2026

SipMX launches at NAB Show 2026 to democratize media orch...

SipRadius, specialists in secure, low-latency media transport, will drive innovation and interoperability still further with the launch of the SipMX Alliance at...

25/03/2026

QuickLink to Showcase StudioPro Video Production Ecosyste...

QuickLink, a leading provider of award-winning video production and remote contribution solutions, will showcase its award-winning StudioPro ecosystem at The 2...

25/03/2026

Alfalite returns to NAB Show alongside FOR-A showcasing L...

Alfalite, the only European manufacturer of LED screens, will once again be present at NAB Show, the leading global event for the broadcast, media and entertain...

25/03/2026

First Time Exhibitor IPC Introduces One Link Keypanels fo...

PC, a leading provider of integrated communication solutions, will make its NAB 2026 Show debut in Booth C 3341. The company will highlight the newly branded On...

25/03/2026

LTN showcases satellite-to-IP migration solutions for cha...

Open video transport network simplifies satellite transition with new partnerships and global reach as spectrum auction nears LTN will demonstrate how its purp...

25/03/2026

Leader to present full suite of advanced Test and Measure...

Test & measurement innovator, Leader Electronics, will present the full range of Leader, PHABRIX and LeaderPhabrix T&M solutions at the NAB Show, which takes pl...

25/03/2026

MNC Software Appoints Heartland Video Systems as North Am...

MNC Software, a global leader in network management and operational support systems tailored to the broadcast and media industry, today announced the appointmen...

25/03/2026

Samsung Launches Shoppable TV Experience with Amazon

Share Copy link Facebook X Linkedin Bluesky Email...

25/03/2026

Gray Media to Simulcast 2026 Atlanta Braves to Home Opener

Share Copy link Facebook X Linkedin Bluesky Email...

25/03/2026

Starfish highlights flexible TS Splicer releases and new Monitoring Dashboard at NAB Show

Starfish highlights flexible TS Splicer releases and new Monitoring Dashboard at...

25/03/2026

XLNTSOUND Elevates Video Production with Blackmagic Design

XLNTSOUND Elevates Video Production with Blackmagic Design Brie Clayton March 24, 2026 0 Comments Audio company upgrades workflow with Blackmagic Cine...

25/03/2026

First Time Exhibitor IPC Introduces One Link Keypanels for One Connect Intercom Platform at NAB 2026

First Time Exhibitor IPC Introduces One Link Keypanels for One Connect Intercom ...

25/03/2026

Blowing Off Steam: How Power-Flexible AI Factories Can Stabilize the Global Energy Grid

At the half-time whistle of the UEFA EURO 2020 round of 16 football match betwee...

24/03/2026

Utah Scientific to Showcase a Variety of Hybrid SDI/IP Innovations at the 2026 NAB Show

Utah Scientific to Showcase a Variety of Hybrid SDI/IP Innovations at the 2026 N...

24/03/2026

NAB 2026: Mediaproxy Highlights Enhancements to its LogServer suite at NAB Show 2026

Mediaproxy will showcase an updated version of its LogPlayer interface at NAB Sh...

24/03/2026

Canada's Cgep de Jonquire and Calrec Take Five With a TV Studio Upgrade

C gep de Jonqui re, a public college in Qu bec, has upgraded its TV studio complex with five Calrec Brio consoles and a Dante IP network. The installation was c...

24/03/2026

American Association of Professional Baseball Expands Broadcast Partnerships with RYZ, Bally Sports Live, NLSE, FTF Sports, and SLVR

The American Association of Professional Baseball (AAPB) has announced new and r...

24/03/2026

Ateme KYRION Enabled NT's Nationwide Contribution Network During Southeast Asian Games 2025

National Telecom Public Company Limited (NT) used Ateme's KYRION platform fo...

24/03/2026

FDJ United Upgrades Lottery Production with Grass Valley UHD Cameras

Grass Valley has expanded its relationship with ImSoPROD, the TV production entity of FDJ United, with the deployment of LDX C98 compact cameras across its nati...

24/03/2026

Scripps Sports Launches Free Streaming Channel Scripps Sports Network on March 24

The E.W. Scripps Company is launching Scripps Sports Network (SSN), a free, ad-s...

24/03/2026

SVG Sit-Down: NEP Platform VP Dan Murphy on Software-Driven Production and the Future of Live Sports Workflows

NEP Group has launched NEP Platform, a new software orchestration system that un...

24/03/2026

Daktronics Installs New Video Display and Ribbon Boards at Chase Field

Daktronics has partnered with the Arizona Diamondbacks to design, manufacture and install a new LED video display and three ribbon boards at Chase Field in Phoe...

24/03/2026

Grass Valley Upgrades University of Pittsburgh Athletics to ST 2110 IP Production Infrastructure

Grass Valley has completed an upgrade of University of Pittsburgh Athletics'...

24/03/2026

Daktronics to Upgrade LED Displays at Wrigley Field

Daktronics is upgrading eight LED displays at Wrigley Field in Chicago, totaling more than 8,300 square feet, using the Daktronics Renew product line. The upgra...

24/03/2026

ASG Appoints Kevin Poole as Senior Project and Support Manager

Advanced Systems Group has appointed Kevin Poole as Senior Project and Support Manager within the ASG Workflow and Tools practice. The position is newly created...

24/03/2026

SVG New Sponsor Spotlight: Verimatrix's Juan Martinez on Safeguarding Live Sports Content

In an increasingly streaming-centric world, protecting high-value live sports co...

24/03/2026

The Countdown Is On! Prep for Vegas with SVG's SportsTech@NABShow Blog

Mediaproxy will showcase an updated version of its LogPlayer interface at NAB Show, April 19-22 in Las Vegas, booth W1423. The update includes AI tools, native ...

24/03/2026

The Creator Economy's Growing Impact: Building the Modern Production Studio With Second Rodeo Productions' CEO Scott Brown

The production studio has worked with content juggernauts such as MrBeast, The R...

24/03/2026

MLB Local Media To Keynote Regional Sports Production Summit, June 29-30, Denver

The event will also feature a State of the Industry address from sports-media veteran and strategic advisor Patrick Crakes....

24/03/2026

Victory+ Launches NWSL Sunday Night Soccer Franchise

Victory , a free sports streaming service owned by A Parent Media Co. (APMC), has launched its NWSL Sunday Night Soccer franchise. The platform says the launch ...

24/03/2026

FAST Sports: Contrary to Some Data, Sports Does Have a Future on FAST

Sports content in free streaming is still relatively scant, but it's growing, right along with its monetization capabilities Streaming-tech company Wurl re...

24/03/2026

New Doc Sports Heaven: The Birth of ESPN' Produced by ESPN Historian Mike Soltys Arriving April 6

Directed by Greg DeHart, the doc will feature Sports Broadcasting Hall of Famers...

24/03/2026

Tubi Unveils Plans for Creator-Driven Formula 1 Altcasts in Partnership With Apple TV

For the first time ever, Tubi - Fox's free streaming service - is working w...

24/03/2026

What Does 19% Year-Over-Year Growth Sound Like? For Canadian Artists, It Sounds Like a Career

As the music industry gathers for Canada's Juno Awards, the local edition of...

24/03/2026

Meet SongDNA, a New Beta Feature That Reveals the Creative Connections Behind Your Favorite Tracks

Behind every great song is a complex web of people, stories, and inspirations th...