HBS Ready for CONMEBOL's Copa America Tournament Kick Off This Thursday Mediapro Miami serves as hub for production effort spanning the U.S. for the next month By Ken Kerschbaumer, Editorial Director
Tuesday, June 18, 2024 - 10:54 am
Print This Story | Subscribe
Story Highlights
CONMEBOL's Copa Am rica USA 2024 tournament kicks off on Thursday when Argentina takes on Canada at Mercedes-Benz Stadium in Atlanta. HBS is at the center of production efforts for the 32 matches, which will culminate in the Copa Final on July 14 at Hard Rock Stadium in Miami. Miami is also home to the HBS Production Hub, which will be operating out of Mediapro's Miami production center.
Some of the world's biggest soccer stars will play in the CONMEBOL Copa America tournament, which is being held in the U.S. for only the second time.
We have teamed up with Mediapro for our hub services with things like graphics, commentary, postproduction, two control rooms, and a QC area, says Enrique Rabasco, project director, HBS.
This is the 48th edition of the tournament but only the second to take place in the U.S. (2016 was the first). Organized by CONMEBOL and Concacaf, this year's tourney comprises 10 CONMEBOL teams and six guest teams from Concacaf: the United States, Panama, Jamaica, Mexico, Canada, and Costa Rica qualified through the 2023-24 Concacaf Nations League. Taking the field will be 10 South American FIFA World Cup title-holders and some of the biggest stars in world football.
Given the tournament's importance to fans in South, Central, and North America, commentary and graphics will be in three languages: Spanish, Portuguese, and English. Rightsholders will have a choice of either 1080p HDR or 1080i SDR feed (the latter available via satellite).
The beginning of the tournament comes after a greatly compressed pre-event production-planning process that was efficiently pulled together in only four months. It's challenging to have only four months to prepare, says Rabasco. Overall, it has been very positive, and we're very happy so far with how things are going.
The Production Hub is only half of the equation. According to Kasia Humska, production lead, HBS, nine trucks will be deployed at 14 stadiums across the U.S.
Two of them are provided by Mediapro, and Game Creek Video will provide the other seven, she says. We will basically have three different camera tiers: Tier C with 21 cameras for eight matches; Tier B with 23 cameras for 20 games. The Opening Match, semifinals, and final are all Tier A and will have 37 cameras. Those shows are quite big.
A number of Copa America production efforts will take place at Mediapro Miami.
A drone will be used for aerials, flight restrictions permitting, and, where there are restrictions (Metlife Stadium in New Jersey, Levi Stadium in Santa Clara, CA), an external jib camera will be deployed. A helicopter will also be used for the opener, semis, and final.
Rightsholders will be onsite at the stadiums instead of at the Production Hub. Argentina matches have been generating the most interest. We have a full house of rightsholders for those matches, notes Rabasco, but all of them will be working remotely from their headquarters [in their home country].
CONMEBOL Copa Am rica has been a learning process for both HBS and CONMEBOL, says Peer Seitz, project manager, HBS, noting that it is the first time the two have worked together directly. There are some differences on things like handling of broadcast partners and even match coverage. It has been a get-to-know-you phase combined with a let's-get-things-done phase. But it has been our goal to work with CONMEBOL, so we are very happy with this collaboration.
More from Sports Video Group
02/06/2026
Tennis Channel has completed a transition from satellite-based distribution to a...
02/06/2026
Daktronics has announced the 2026 High School Video Summit, a two-day educational event for high school educators and student production teams, taking place Jun...
02/06/2026
Fandango will bring Telemundo's live Spanish-language coverage of the FIFA W...
02/06/2026
All Women's Sports Network (AWSN) has announced the live television schedule...
02/06/2026
Spalk, a cloud-based multilingual commentary and production platform, has announced three new partnerships: Ligue 1 (English and Portuguese highlights), Eurolea...
02/06/2026
NHL Network's 2026 Stanley Cup Final coverage began June 1 with NHL Tonight: Stanley Cup Final Media Day from the Carolina Hurricanes' Lenovo Center at ...
02/06/2026
Matrox Video has announced the Maevex MGX Series, a lineup of IPMX-ready video e...
02/06/2026
Marshall Electronics will exhibit at InfoComm 2026 (Booth C7521), showcasing a lineup of 4K and HD compact POV cameras for corporate, education, hospitality, wo...
02/06/2026
The Professional Audio Manufacturers Alliance (PAMA) and Shure Incorporated have...
02/06/2026
MultiDyne Video and Fiber Optic Systems will exhibit at InfoComm 2026 (Booth C50...
02/06/2026
Advanced Systems Group (ASG) has announced the promotion of Joe Marchitto to Western Regional CTO. In his new role, Marchitto will oversee system design across ...
02/06/2026
The NHL has announced that Brothers Osborne will headline a free outdoor concert...
02/06/2026
CP Communications has announced the appointment of its first two female executives in the company's 40-year history. Tabitha Coleman has been named Vice Pre...
02/06/2026
The Lighting Design Group (LDG) has announced the completion of Studio C at Yahoo's headquarters at 770 Broadway in Manhattan. The studio launched April 24 ...
02/06/2026
Zee Entertainment Enterprises Ltd. (Z) has announced a partnership with FIFA to broadcast FIFA World Cup 2026, FIFA World Cup 2030, FIFA Women's World Cup 2...
02/06/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...
02/06/2026
The department is broadcasting NCAA Baseball Super Regionals at Plainsman Park this weekend
Broadcast and production crews at Division I institutions are busy ...
02/06/2026
The initiative is extends beyond the league's arenas to team training rinks,...
01/06/2026
In its sixth year, the broadcaster's coverage has become a global brand and ...
01/06/2026
Designed to solve a common problem in broadcasting, the automated workflow detects, identifies, removes, and documents copyrighted music
AudioShake has introdu...
01/06/2026
The sports-analytics company combines its data with proprietary AI to help leagu...
29/05/2026
With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...
29/05/2026
Reaffirming a partnership that has defined Canadian sports broadcasting since 19...
29/05/2026
Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format
Ring Digital's Sprin...
29/05/2026
Berliner Ensemble, one of Berlin's five major theater companies, has expande...
29/05/2026
Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...
29/05/2026
Paramount+ will be the English-language U.S. home for Barclays Women's Super...
29/05/2026
Further strengthening its virtualisation strategy to fully support broadcasters ...
29/05/2026
Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...
29/05/2026
PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...
29/05/2026
Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...
29/05/2026
Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...
29/05/2026
Comcast Business has detailed the advanced network infrastructure it has deploye...
29/05/2026
In two-day event, leaders from academia and industry explored solutions to chall...
29/05/2026
The Basketball Tournament (TBT), now entering their 13th year of competition, ha...
29/05/2026
Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...
29/05/2026
In its sixth year, the broadcaster's coverage has become a global brand and ...
29/05/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
28/05/2026
FOX Sports' MLB coverage dominated the night at the 47th Annual Sports Emmy ...
28/05/2026
One of the most memorable postseasons in baseball history would have had no memo...
28/05/2026
NBC's Sunday Night Football is among the most-decorated and most-watched pro...
28/05/2026
The 2026 Sports Emmys marked a watershed moment for Prime Video Sports. After bu...
28/05/2026
Hosted by ESPN Senior Writer Ryan McGee, the ceremony honored winners from athletic departments, conference offices, professional networks, production companies...
28/05/2026
Major rights-holders rolled out their 2026 college football slates today, offering a first look at marquee windows, kickoff partners, and conference distributio...
28/05/2026
The 4 Nations Face-Off, an international competition that launched in February 2...
28/05/2026
Soccer is a truly global sport, and, to match the U.S. viewing audience's in...
28/05/2026
The NFL Today, CBS Sports' top-of-the-line NFL studio show, has a storied hi...
28/05/2026
Prime Video is no stranger to innovation, and, within the realm of live streamin...
HBS Ready for CONMEBOL's Copa America Tournament Kick Off This Thursday Mediapro Miami serves as hub for production effort spanning the U.S. for the next month By Ken Kerschbaumer, Editorial Director 
