At NAB Show 2025 in Las Vegas April 5-9, Avid will showcase the most complete and flexible end-to-end news and postproduction solutions that simplify the complexities of content production, distribution, and monetization. With a full slate of live demonstrations, the Avid booth (SL1516) will exhibit an unwavering commitment to powering greater creators through integrated, yet, open workflows that inspire creativity, increase efficiency, and accelerate content delivery.
Customer stories and live demonstrations will be at the forefront of Avid's NAB booth, celebrating both the art and technology behind compelling storytelling. The Avid Theatre will host exclusive conversations with elite film and television editors and newsmakers, showing how they use Avid's solutions to collaboratively create outstanding content that takes storytelling to a new level. This series of live discussions with industry-leading creators includes sessions with:
Myron Kerstein, ACE (Wicked)
Dean Zimmerman, ACE (Deadpool & Wolverine)
Sam Restivo (Gladiator 2)
Mark Hartzell, ACE (Dune: Prophecy)
"At NAB, we will demonstrate our dedication to being the definitive media solution, elevating our tools through AI-powered automation, API-integration and flexible, scalable cloud-enabled workflows that will help shape the future of the industry, said Kenna Hilburn, SVP, Product Management, Avid.
Across the Avid booth, NAB visitors will see first-hand how Avid's solutions keep teams connected from anywhere and make the work flow faster.
News Production: Drive Compelling Stories Faster to Audiences Everywhere
News organizations today face increasing pressure to create high-quality content fast and distribute it across more platforms while engaging broader audiences. At NAB 2025, Avid will demonstrate how it transforms newsroom production to optimize content impact to maximize revenue.
Avid is proud to debut the first combined public showcase of its workflows with recently acquired Wolftech's solutions. From long-time MediaCentral customers in need of an end-to-end, smoothly integrated, story-driven news production environment to newsrooms seeking a powerful workflow management system, visitors will see how Avid supports the need to maximize creativity, ensure resource efficiency, and enable multi-platform story delivery on a secure, flexible cloud-based infrastructure.
With Avid, we are redefining digital-first storytelling by empowering teams to plan, produce, and publish news across any platform, faster, smarter and more effectively than ever before, said Arne Berven, CEO of Wolftech.
Postproduction: Enabling High-Performance, Cloud-Connected Creative Workflows
Film and television creators are dealing with complex challenges as productions are hit by strikes, changes in revenue streams, and the need to meet demand for more content faster in the streaming era. Avid is transforming production workflows to address the rapidly evolving needs of postproduction teams with its seamless, end-to-end postproduction workflows. With cloud integration, AI-driven tools, and enhanced collaboration features, Avid enables creative teams to work efficiently from anywhere while delivering high-quality content faster.
Avid's NEXIS shared storage solution will enable creative teams to collaborate in real-time as if they were working locally, by utilizing shared files in the cloud to dramatically cut latency, ensure high-resolution quality, and work offline if necessary all while reducing costs. It means creators can tap the best talent, regardless of where they are, without compromising timelines, execution, or development.
In today's production environment, seamless collaboration and creative efficiency are critical, said Matt Feury, Senior Director, Postproduction at Avid. Our integrated, open ecosystems are built on real-time creative applications and end-to-end workflows that take advantage of the flexibility and scale of the cloud along with the latest AI tools and API integrations. At NAB, Avid will show how we enable the creation and delivery of compelling stories to broader audiences, faster.
Avid CEO to appear on NAB Show Main Stage
Wellford Dillard, Chief Executive Officer of Avid Technologies, will speak on an industry CEO panel as part of the 2025 Devoncroft Executive Summit on Saturday, April 5 at the Las Vegas Convention Centre. https://devoncroft.com/des-lv-2025/
Visit Avid at NAB 2025
All solutions and innovations showcased at NAB 2025 will be available immediately. Avid invites all media professionals to visit Booth SL1516 at NAB Show 2025 to experience its integrated solutions firsthand. To set up a meeting, go to avid.com/nab.
North America Stories
29/10/2025
Berklee Valencia Talent Helps Score Alejandro Amen bar's El cautivo Faculty and alumni from Berklee Valencia's scoring for film, television, and video...
29/10/2025
The Walt Disney Company today announced they have closed their transaction to combine Fubo's business with Disney's Hulu + Live TV business....
29/10/2025
WUPPERTAL, Germany Riedel Communications has hired Ulrich Voigt as director, live production solutions, taking over the leadership of its SimplyLive business fr...
29/10/2025
LOS ANGELES Major League Soccer (MLS) will introduce a broadcast audio enhancement tonight during the LAFC vs. Austin FC playoff match here....
29/10/2025
ESPN said it will produce animated telecasts for NFL, NHL, NBA and WNBA games across The Walt Disney Co. and ESPN platforms during the 2025-26 season under an a...
29/10/2025
WASHINGTON Despite the government shutdown, the Federal Communications Commission has passed, with some revisions, a previously announced Notice of Proposed Rul...
29/10/2025
Editor's note: This post is part of Into the Omniverse, a series focused on ...
28/10/2025
ESPN Announces Monsters Funday Football', Its Latest Real-Time Animated Bro...
28/10/2025
SVG All-Stars: Catherine Chalfant, Manager, Remote Operations, ESPNThe Ole Miss alum is an operational force behind ESPN's extensive college-football catalo...
28/10/2025
Elevating the experience: AI and data take Ryder Cup to the next level By Joe OHalloran
Tuesday, October 28, 2025 - 10:25
Print This Story
NBC produced th...
28/10/2025
Conquering the Air (waves): Taking a close up look at the IBC Accelerator Priva...
28/10/2025
World Series 2025: Spectrum SportsNet LA Brings Dodgers Fans Closer to the Actio...
28/10/2025
Dylan Southern and Benedict Cumberbatch at the premiere of The Thing with Feathers (photo by George Pimentel / Shutterstock for Sundance Film Festival)...
28/10/2025
Disney, NBCUniversal, FOX, Paramount Each Achieve Double-Digit Monthly Growth
...
28/10/2025
CINCINNATI The E.W. Scripps Company has announced an agreement to sell WRTV, its local ABC-affiliated station in Indianapolis, to Circle City Broadcasting for $...
28/10/2025
Berklee College of Music and Berklee Valencia Named to Billboards 2025 Top Music...
28/10/2025
NEW YORK As AI usage continues to spike, a new study from IAB delves into an important aspect of how AI is transforming the advertising business with new data s...
28/10/2025
Charlie Jablonski, a broadcast tech pioneer who helped shape the modern era of Olympics television coverage, died Oct. 25 at his home in Lake George N.Y., the N...
28/10/2025
VIENNA, Austria Bitmovin has launched Bitmovin Observability, a new stand-alone video data solution that delivers real-time insights into video playback. The so...
28/10/2025
LOS ANGELES LucidLink, the file streaming platform, has announced a Frame.io integration and expanded mobile capabilities at Adobe Max....
28/10/2025
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced that it has joined the Ama...
28/10/2025
Lightware, an industry leader in connectivity and signal management solutions, has announced a major update to its Taurus
platform, which now delivers flawless...
28/10/2025
Following a successful mid-September International Broadcasting Convention in Amsterdam, Hiltron Communications will promote its full range of satellite communi...
28/10/2025
Open Broadcast Systems has chosen MC&S (Media Consulting & Services) as a reseller to help strengthen its presence in France.
With over twenty years of experi...
28/10/2025
Bitmovin, leading provider of video streaming solutions, has launched Bitmovin Observability, a new stand-alone video data solution that delivers real-time insi...
28/10/2025
Ease Live, the leader in interactive TV technology, today announced the successful launch of interactive graphical overlays for UEFA Champions League matches fo...
28/10/2025
LucidLink, the file streaming platform, today at Adobe MAX announced a Frame.io integration and expanded mobile capabilities, streamlining collaboration and hel...
28/10/2025
ATLANTA Gray Media has promoted Nick Hasenecz to general manager of WNDU, its NBC affiliate in the South Bend-Elkhart, Ind., market....
28/10/2025
Applications Open for Berklee Fenway Neighborhood Improvement Grant Boston nonprofits can apply by December 12 for funding to support community projects that ...
28/10/2025
Governments everywhere are racing to harness the power of AI - but legacy infras...
28/10/2025
AI is moving from the digital world into the physical one. Across factory floors...
28/10/2025
NVIDIA is delivering the telecom industry a major boost in open-source software for building AI-native 5G and 6G networks.
NVIDIA Aerial software will soon be ...
28/10/2025
The race to bottle a star now runs on AI.
NVIDIA, General Atomics and a team of international partners have built a high-fidelity, AI-enabled digital twin for ...
28/10/2025
Along the Pacific Ocean in Monterey, California, the Naval Postgraduate School (...
28/10/2025
To democratize access to AI technology nationwide, AI education and deployment c...
28/10/2025
Leading technology companies in aerospace and automotive are accelerating their ...
28/10/2025
Scripps Research awarded $4 million to advance platform for neurodevelopmental disorders The California Institute for Regenerative Medicine (CIRM) grant support...
27/10/2025
You can touch this: Haptics becoming central to the virtual live experience By Adrian Pennington
Friday, October 24, 2025 - 09:12
Print This Story
The vid...
27/10/2025
A tale of two trailers: France's Stop & Go doubles up with its new hybrid tr...
27/10/2025
Pro Padel League Stages City's Cup Finals Inside NYC's Hammerstein Ballr...
27/10/2025
World Series 2025: Sportsnet Delivers Made-in-Canada' Moment for a Nation U...
27/10/2025
ESPN Extends Partnership With Sony's Beyond Sports To Expand Animated Altern...
27/10/2025
Reid Davenport attends the 2025 Sundance Film Festival premiere of Life After at The Ray Theatre on January 27, 2025, in Park City, UT. (Photo by Robin Marsha...
27/10/2025
UPDATE: Both parties have reached a new carriage agreement....
27/10/2025
LONDON As Hollywood jumps into the production of mini-dramas, a new study from Ampere Analysis finds that more than one in 10 internet users have watched drama ...
27/10/2025
LONDON Yealink, a provider of unified communication and collaboration solutions, has joined the NDI ecosystem with the availability of its SmartVision 80 premiu...
27/10/2025
ATLANTA Gray Media has named Chris Conroy as general manager of its stations in Cleveland, leading WOIO, a CBS affiliate, The CW station WUAB and Telemundo outl...
27/10/2025
ESPOO, Finland European connectivity leaders Nokia and Ericsson, have partnered with Berlin's Fraunhofer Heinrich Hertz Institute (HHI), to shape and drive ...
27/10/2025
PHILADELPHIA Comcast has expanded NOW TV Latino, its Spanish-language live TV and streaming offering, adding five more channels from Univision, ViX Premium with...
At NAB Show 2025 in Las Vegas April 5-9, Avid will showcase the most complete and flexible end-to-end news and postproduction solutions that simplify the complexities of content production, distribution, and monetization. With a full slate of live demonstrations, the Avid booth (SL1516) will exhibit an unwavering commitment to powering greater creators through integrated, yet, open workflows that inspire creativity, increase efficiency, and accelerate content delivery. 
