Sony Pixel Power calrec Sony

Live at GTC: Hear From Industry Leaders Using AI to Drive Innovation and Agility

01/03/2024

Interest in new AI applications reached a fever pitch last year as business leaders began exploring AI pilot programs. This year, they're focused on strategically implementing these programs to create new value and sharpen their competitive advantage.

GTC, NVIDIA's conference on AI and accelerated computing, set for March 18-21 at the San Jose Convention Center, will feature leaders across a broad swath of industries discussing how they're charting the path to AI-driven innovation.

Execs from Bentley Systems, Lowe's, Siemens and Verizon are among those sharing their companies' AI journeys.

Don't miss NVIDIA founder and CEO Jensen Huang's GTC keynote on Monday, March 18, at 1 p.m. PT.

AI Takes Center Stage in Enterprise Technology Priorities Nearly three-quarters of C-suite executives plan to increase their company's tech investments this year, according to a BCG survey of C-suite executives, and 89% rank AI and generative AI among their top three priorities. More than half expect AI to deliver cost savings, primarily through productivity gains, improved customer service and IT efficiencies.

However, challenges to driving value with AI remain, including reskilling workers, prioritizing the right AI use cases and developing a strategy to implement responsible AI.

Join us in person or online to learn how industry leaders are overcoming these challenges to thrive with AI.

Here's a preview of top industry sessions:

Financial Services Navigating the Opportunity for Generative AI in Financial Services, featuring speakers from NVIDIA, MasterCard, Capital One and Goldman Sachs.

Enterprise AI in Banking: How One Leader Is Investing in AI First, featuring Alexandra V. Mousavizadeh, CEO of Evident, and Chintan Mehta, chief information officer and head of digital technology and innovation at Wells Fargo.

How PayPal Reduced Cloud Costs by up to 70% With Spark RAPIDS, featuring Illay Chen, software engineer at PayPal.

Public Sector Generative AI Adoption and Operational Challenges in Government, featuring speakers from Microsoft, NVIDIA and the U.S. Army.

How to Apply Generative AI to Improve Cybersecurity, featuring Bartley Richardson, director of cybersecurity engineering at NVIDIA.

Healthcare Healthcare Is Adopting Generative AI, Becoming One of the Largest Tech Industries, featuring Kimberly Powell, vice president of healthcare and life sciences at NVIDIA.

The Role of Generative AI in Modern Medicine, featuring speakers from ARK Investment Management, NVIDIA, Microsoft and Scripps Research.

How Artificial Intelligence Is Powering the Future of Biomedicine, featuring Priscilla Chan, cofounder and co-CEO of the Chan Zuckerberg Initiative, and Mona Flores, global head of medical AI at NVIDIA.

Retail and Consumer Packaged Goods Augmented Marketing in Beauty With Generative AI, featuring Asmita Dubey, chief digital and marketing officer at L'Or al.

AI and the Radical Transformation of Marketing, featuring Stephan Pretorius, chief technology officer at WPP.

How Lowe's Is Driving Innovation and Agility With AI, featuring Azita Martin, vice president of artificial intelligence for retail and consumer packaged goods at NVIDIA, and Seemantini Godbole, executive vice president and chief digital and information officer at Lowe's.

Telecommunications Special Address: Three Ways Artificial Intelligence Is Transforming Telecommunications, featuring Ronnie Vasishta, senior vice president of telecom at NVIDIA.

Generative AI as an Innovative Accelerator in Telcos, featuring Asif Hasan, cofounder of Quantiphi; Lilach Ilan, global head of business development, telco operations at NVIDIA; and Chris Halton, vice president of product strategy and innovation at Verizon.

How Telcos Are Enabling National AI Infrastructure and Platforms, featuring speakers from Indosat, NVIDIA, Singtel and Telconet.

Manufacturing Accelerating Aerodynamics Analysis at Mercedes-Benz, featuring Liam McManus, technical product manager at Siemens; Erich Jehle-Graf of Mercedes Benz; and Ian Pegler, global business development, computer-aided design at NVIDIA.

Omniverse-Based Fab Digital Twin Platform for Semiconductor Industry, featuring Seokjin Youn, corporate vice president and head of the management information systems team at Samsung Electronics.

Digitalizing Global Manufacturing Supply Chains With Digital Twins, Powered by OpenUSD, featuring Kirk Fleischhaue, senior vice president at Foxconn.

Automotive Applying AI & LLMs to Transform the Luxury Automotive Experience, featuring Chrissie Kemp, chief data and digital product officer at Jaguar Land Rover.

Accelerating Automotive Workflows With Large Language Models, featuring Bryan Goodman, director of artificial intelligence at Ford Motor Co.

How LLMs and Generative AI Will Enhance the Way We Experience Self-Driving Cars, featuring Alex Kendall, cofounder and CEO of Wayve.

Robotics Robotics and the Role of AI: Past, Present and Future, featuring Marc Raibert, executive director at The AI Institute, and Dieter Fox, senior director of robotics research at NVIDIA.

Breathing Life into Disney's Robotic Characters With Deep Reinforcement Learning, featuring Mortiz B cher, associate lab director of robotics at Disney Research.

Media and Entertainment Unlocking Creative Potential: The Synergy of AI and Human Creativity, featuring Andrea Gagliano, senior director of data science, AI/ML at Getty Images.

Beyond the Screen: Unraveling the Impact of AI in the Film Industry, featuring Nikola Todorovic, cofounder and CEO at Wonder Dynamics; Chris Jacquemin, head of digital strategy at WME; and Sanja Fidler, vice president of AI research at NVIDIA.

Revolutionizing Fan Engagement: Unleashing the Power of AI in Software-Defined Production, featuring Lewis Smithingham, senior vice president of innovation and creative solutions
LINK: https://blogs.nvidia.com/blog/industry-leaders-ai-innovation-gtc-2024/...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

23/03/2026

Professional Fighters League & U-Next Renew Multi-year Partnership to Broadcast PFL Events Live in Japan

The Professional Fighters League (PFL) has renewed its multi-year partnership wi...

23/03/2026

The Snow League Announces Google Cloud as Official Cloud and AI Partner to Power Personalized Fan Experiences Worldwide

The Snow League has named Google Cloud as its Official Cloud and AI Partner. The...

23/03/2026

Chyron Appoints Eric Wolff as Director of Venues Sales, North America

Chyron has appointed Eric Wolff as Director of Venues Sales, North America. Wolff previously served as Director of Broadcast Operations & Media Production for T...

23/03/2026

Chicago Sports Network, WCIU To Simulcast 10 White Sox Games

Chicago Sports Network (CHSN) and Weigel Broadcasting's WCIU (The U, ch. 26.1) will simulcast 10 Chicago White Sox games during the 2026 season, the compani...

23/03/2026

Cosm Appoints Jon Werbeck as VP, Head of Sponsorships

Cosm has appointed Jon Werbeck as Vice President, Head of Sponsorships. He will report to Corey Breton, Head of Venues, and will focus on corporate sponsorship ...

23/03/2026

CP Communications Partners with Mark Roberts Motion Control to Bring Robotic Camera Systems to Florida

CP Communications has announced a partnership with Mark Roberts Motion Control (...

23/03/2026

NAB 2026: Creators, Media Leaders, Storytelling Legends and AI Step Into the Spotlight as Lineup is Unveiled

NAB Show 2026, taking place April 18-22 (exhibits April 19-22) at the Las Vegas ...

23/03/2026

Bay FC Announces Multi-Year Partnership with Victory+ as the Official Streaming Partner

Bay FC and free streaming platform Victory have announced a partnership through...

23/03/2026

MLB, Google Cloud Debut AI-Powered, Real-Time Game Analysis With Scout Insights' in MLB Gameday

Gemini AI models will surface hidden context around pitches, matchups, rare stat...

23/03/2026

Behind the Mic: NBC Sports Announces MLB Opening Day On Air Lineup, Featuring Orel Hershiser, Al Leiter and More.

Behind The Mic provides a roundup of recent news regarding on-air talent, includ...

23/03/2026

SVG All-Stars: Alex McKeen, Senior Manager, Strategic Production Planning, TNT Sports

Growing from broadcast engineer to strategic planner, this Ithaca College grad h...

23/03/2026

Announcing the 2026 Sundance Institute | Sandbox Fund Grantees

16 Science-Focused Nonfiction Projects Selected for Funding LOS ANGELES, CA, March 23, 2026 - The nonprofit Sundance Institute and Sandbox Films announced toda...

23/03/2026

Celebrate 20 Years of Hannah Montana With Megan Moroney's New The Best of Both Worlds' Cover and More

It's been 20 years since Miley Cyrus introduced the world to Hannah Montana,...

23/03/2026

BOOM Library release Seasons of Earth: European Autumn

Made entirely from real natural recordings Aimed at sound designers and editors working in film, TV and game audio, the latest release from BOOM Library com...

23/03/2026

Klang.io launch Transcription Studio

Transcribe sheets, tabs or MIDI from audio files Klang.io have announced the launch of a new AI-powered software tool that's capable of detecting multip...

23/03/2026

RL10 and Orion Main Engine are Key to NASA's Historic Artemis II Journey to the Moon

An auxiliary target has been affixed to the Interim Cryogenic Propulsion Stage f...

23/03/2026

Scripps To Launch Scripps Sports Network Streaming Channel

Share Copy link Facebook X Linkedin Bluesky Email...

23/03/2026

IBEW Calls for Scrutiny of Skydance-CBS Layoffs and Proposed CNN Merger

Share Copy link Facebook X Linkedin Bluesky Email...

23/03/2026

Bruno Mars Risk It All Music Video Captures Timeless Text...

Pro8mm, the Super 8 experts, provided cameras, Super 8 movie film, and scanning services for Bruno Mars' Risk It All music video. The debut single from Br...

23/03/2026

Matthews Intros Lightweight Aluminum Grid Clamps

Matthews, introduces their first aluminum grid clamp collection, engineered for the rigging needs of film, television and live production. Combining light weigh...

23/03/2026

Hacks, the multi-Emmy -winning Sky Exclusive comedy, returns to the UK for its final season this April

Monday 23 March 2026 Hacks, the multi-Emmy -winning Sky Exclusive comedy, retur...

23/03/2026

'Too Hot to Handle: Italy' Reignites for a Second Season With the Special Participation of Selvaggia Lucarelli

Back to All News Too Hot to Handle: Italy Reignites for a Second Season With th...

23/03/2026

How Autonomous AI Agents Become Secure by Design With NVIDIA OpenShell

Autonomous agents mark a new inflection point in AI. Systems are no longer limited to generating responses or reasoning through tasks. They can take action: Age...

23/03/2026

RT Statement on the Death of Sports Broadcaster Michael Lyster

RT is sad today to learn of the death of legendary RT Sport broadcaster Michael Lyster, who died this morning aged 71 years. Kevin Bakhurst, Director-General...

23/03/2026

RT Documentary On One wins its first ever dedicated music award

RT Documentary On One has scooped its first ever dedicated music award. At the 2026 Icelandic Music Awards, composer lfur Eldj rn won Release of the Year in t...

23/03/2026

Czechia v Republic of Ireland live on RT2, RT Player and RT Radio 1

Inside Sport, Liveline, Morning Ireland and 2FM DRIVE will all be in Prague to bring fans to the heart of the action Every Moment, Every GenerationRT | FIFA W...

22/03/2026

VSL update Synchron Woodwinds & Strings

Free updates now available VSL have just released some free updates that add some existing features to a selection of libraries in their expansive Synchron ...

22/03/2026

Live-Action Sins of Kujo' Premieres April 2: Main Trailer and Key Art Debut

Back to All News Live-Action Sins of Kujo' Premieres April 2: Main Trailer and Key Art Debut Entertainment 22 March 2026 GlobalJapan Link copied to cl...

21/03/2026

MPG announce new Impact Award

Presented to War Child UK's HELP(2) project The MPG (Music Producers Guild) have announced the launch of the MPG Impact Award, a brand-new honour that w...

21/03/2026

Eduardo Tarilonte's Ancient ERA Persia from Best Service

Microtuning support for Arabic, Persian & Turkish scales The latest release from Best Service brings together a selection of string, wind and percussion ins...

21/03/2026

New campaign from NAATI and SBS CulturalConnect highlights how we all deserve to be understood'

New campaign from NAATI and SBS CulturalConnect highlights how we all deserve t...

21/03/2026

Statement regarding Rhoda Roberts AO

Statement regarding Rhoda Roberts AO 21 March, 2026 Media releases SBS is deeply saddened by the passing of Widjabul Wia-bal woman from the Bundjalung Na...

21/03/2026

Survey: Fans Prefer Sports on Broadcast Over Streaming

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Graham Promotes Stephanie Slagle to VP, CRO & GM of WDIV Local 4

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Study: Repurposed Traditional TV Ads for CTV Is a Missed Opportunity

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Carr Backs Trump Army/Navy Game Executive Order

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Opponents File Emergency FCC Petition to Block Nexstar/Tegna Merger

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Eight States Ask for Court to Stop Nexstar/Tegna Merger

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Cine Gear Connect NY Ramps Up for March 28 - 2026

Cine Gear Connect NY, presented by Universal Production Services, is filling in the slate for a full day of panels, peers, learning the latest, and mixing it up...

21/03/2026

Studio Technologies Debuts New StudioComm System at NAB 2026

Studio Technologies Debuts New StudioComm System at NAB 2026 Brie Clayton March 20, 2026 0 Comments StudioComm Model 794 Central Controller and Model ...

21/03/2026

Restoration Christian Fellowship Captures Worship Music Videos with PYXIS 12K

Restoration Christian Fellowship Captures Worship Music Videos with PYXIS 12K Brie Clayton March 20, 2026 0 Comments PYXIS' open gate provides cre...

20/03/2026

NAB 2026: Net Insight unveils Market-Leading JPEG XS at Scale for Live IP Media Production

Net Insight will introduce a JPEG XS solution for full IP environments at NAB Sh...

20/03/2026

NAB 2026: LTN and Harmonic Expand Partnership to Support FAST Growth and C-Band Migration

LTN has expanded its technology partnership with Harmonic ahead of the FCC's...

20/03/2026

NAB 2026: Solid State Logic to Preview SSL Live V6.2 with New SolidPitch Effect and Major Workflow Enhancements

Solid State Logic will preview SSL Live V6.2 at NAB Show, booth C6907. The softw...

20/03/2026

NAB 2026: Fujifilm Announces Availability of FUJINON UA22x4.8BERD 4K Broadcast Zoom Lens

FUJIFILM North America Corporation's Optical Devices Division has announced ...