Sony Pixel Power calrec Sony

Live at GTC: Hear From Industry Leaders Using AI to Drive Innovation and Agility

01/03/2024

Interest in new AI applications reached a fever pitch last year as business leaders began exploring AI pilot programs. This year, they're focused on strategically implementing these programs to create new value and sharpen their competitive advantage.

GTC, NVIDIA's conference on AI and accelerated computing, set for March 18-21 at the San Jose Convention Center, will feature leaders across a broad swath of industries discussing how they're charting the path to AI-driven innovation.

Execs from Bentley Systems, Lowe's, Siemens and Verizon are among those sharing their companies' AI journeys.

Don't miss NVIDIA founder and CEO Jensen Huang's GTC keynote on Monday, March 18, at 1 p.m. PT.

AI Takes Center Stage in Enterprise Technology Priorities Nearly three-quarters of C-suite executives plan to increase their company's tech investments this year, according to a BCG survey of C-suite executives, and 89% rank AI and generative AI among their top three priorities. More than half expect AI to deliver cost savings, primarily through productivity gains, improved customer service and IT efficiencies.

However, challenges to driving value with AI remain, including reskilling workers, prioritizing the right AI use cases and developing a strategy to implement responsible AI.

Join us in person or online to learn how industry leaders are overcoming these challenges to thrive with AI.

Here's a preview of top industry sessions:

Financial Services Navigating the Opportunity for Generative AI in Financial Services, featuring speakers from NVIDIA, MasterCard, Capital One and Goldman Sachs.

Enterprise AI in Banking: How One Leader Is Investing in AI First, featuring Alexandra V. Mousavizadeh, CEO of Evident, and Chintan Mehta, chief information officer and head of digital technology and innovation at Wells Fargo.

How PayPal Reduced Cloud Costs by up to 70% With Spark RAPIDS, featuring Illay Chen, software engineer at PayPal.

Public Sector Generative AI Adoption and Operational Challenges in Government, featuring speakers from Microsoft, NVIDIA and the U.S. Army.

How to Apply Generative AI to Improve Cybersecurity, featuring Bartley Richardson, director of cybersecurity engineering at NVIDIA.

Healthcare Healthcare Is Adopting Generative AI, Becoming One of the Largest Tech Industries, featuring Kimberly Powell, vice president of healthcare and life sciences at NVIDIA.

The Role of Generative AI in Modern Medicine, featuring speakers from ARK Investment Management, NVIDIA, Microsoft and Scripps Research.

How Artificial Intelligence Is Powering the Future of Biomedicine, featuring Priscilla Chan, cofounder and co-CEO of the Chan Zuckerberg Initiative, and Mona Flores, global head of medical AI at NVIDIA.

Retail and Consumer Packaged Goods Augmented Marketing in Beauty With Generative AI, featuring Asmita Dubey, chief digital and marketing officer at L'Or al.

AI and the Radical Transformation of Marketing, featuring Stephan Pretorius, chief technology officer at WPP.

How Lowe's Is Driving Innovation and Agility With AI, featuring Azita Martin, vice president of artificial intelligence for retail and consumer packaged goods at NVIDIA, and Seemantini Godbole, executive vice president and chief digital and information officer at Lowe's.

Telecommunications Special Address: Three Ways Artificial Intelligence Is Transforming Telecommunications, featuring Ronnie Vasishta, senior vice president of telecom at NVIDIA.

Generative AI as an Innovative Accelerator in Telcos, featuring Asif Hasan, cofounder of Quantiphi; Lilach Ilan, global head of business development, telco operations at NVIDIA; and Chris Halton, vice president of product strategy and innovation at Verizon.

How Telcos Are Enabling National AI Infrastructure and Platforms, featuring speakers from Indosat, NVIDIA, Singtel and Telconet.

Manufacturing Accelerating Aerodynamics Analysis at Mercedes-Benz, featuring Liam McManus, technical product manager at Siemens; Erich Jehle-Graf of Mercedes Benz; and Ian Pegler, global business development, computer-aided design at NVIDIA.

Omniverse-Based Fab Digital Twin Platform for Semiconductor Industry, featuring Seokjin Youn, corporate vice president and head of the management information systems team at Samsung Electronics.

Digitalizing Global Manufacturing Supply Chains With Digital Twins, Powered by OpenUSD, featuring Kirk Fleischhaue, senior vice president at Foxconn.

Automotive Applying AI & LLMs to Transform the Luxury Automotive Experience, featuring Chrissie Kemp, chief data and digital product officer at Jaguar Land Rover.

Accelerating Automotive Workflows With Large Language Models, featuring Bryan Goodman, director of artificial intelligence at Ford Motor Co.

How LLMs and Generative AI Will Enhance the Way We Experience Self-Driving Cars, featuring Alex Kendall, cofounder and CEO of Wayve.

Robotics Robotics and the Role of AI: Past, Present and Future, featuring Marc Raibert, executive director at The AI Institute, and Dieter Fox, senior director of robotics research at NVIDIA.

Breathing Life into Disney's Robotic Characters With Deep Reinforcement Learning, featuring Mortiz B cher, associate lab director of robotics at Disney Research.

Media and Entertainment Unlocking Creative Potential: The Synergy of AI and Human Creativity, featuring Andrea Gagliano, senior director of data science, AI/ML at Getty Images.

Beyond the Screen: Unraveling the Impact of AI in the Film Industry, featuring Nikola Todorovic, cofounder and CEO at Wonder Dynamics; Chris Jacquemin, head of digital strategy at WME; and Sanja Fidler, vice president of AI research at NVIDIA.

Revolutionizing Fan Engagement: Unleashing the Power of AI in Software-Defined Production, featuring Lewis Smithingham, senior vice president of innovation and creative solutions
LINK: https://blogs.nvidia.com/blog/industry-leaders-ai-innovation-gtc-2024/...
See more stories from nvidia

North America Stories

25/09/2026

IBC2026 celebrates collaborative breakthroughs as it anno...

IBC has unveiled the winners of the prestigious IBC2026 Innovation Awards at an event held at the RAI Amsterdam on Sunday 13 September, honouring collaborative ...

25/09/2026

IBC2026 brings global media industry together to turn inn...

IBC2026 brought the global media, entertainment and technology community together for four days of business, innovation and collaboration at the RAI Amsterdam. ...

25/09/2026

Lightware Helps Integrators Overcome MacBook Neo USB Topo...

Lightware testing has revealed that each USB-C port on Apple's new MacBook Neo consumes three of the seven USB tiers available under the USB specification, ...

25/09/2026

Lightware Expands Education Support With New Products and...

Lightware is supporting educational institutions in building modern learning environments by combining professional training with education-focused AV technolog...

25/09/2026

Study: Only 10% of Young Adults Watched Local TV News Last Week

Share Copy link Facebook X Linkedin Bluesky Email...

25/09/2026

Optimum, A+E Global Media Sign New Distribution Agreement

Share Copy link Facebook X Linkedin Bluesky Email...

25/09/2026

MPA, Unions Back 'Motion Picture, Television, and Entertainment Revitalization Act

Share Copy link Facebook X Linkedin Bluesky Email...

25/09/2026

NAB Show New York Announces More Speakers and Programming Highlights

Share Copy link Facebook X Linkedin Bluesky Email...

25/09/2026

Comcast NBCU, NBCUniversal Local Award $2.5 Million to Nonprofits

Share Copy link Facebook X Linkedin Bluesky Email...

25/09/2026

Orange Belgium Strengthens Its Consumer and B2B TV Servic...

Long-Standing Customer Renews Multiyear Contract for VO's Secure Video Player, Content Security, and Device Monitoring Solutions Viaccess-Orca (VO), a glob...

25/09/2026

Automate Video Progress Bars in After Effects - No Keyframes!

Automate Video Progress Bars in After Effects - No Keyframes! Graham Quince September 24, 2026 0 Comments Learn how to create an automated video playb...

24/09/2026

Broadcast Management Group Assists Virginia Public Media With Move to New HQ in Richmond

Broadcast Management Group (BMG) is supporting Virginia Public Media (VPM), the ...

24/09/2026

Two Red Digital Cinema Cameras Receive GhostFrame Pro Certification

RED Digital Cinema's RED V-RAPTOR [X] and RED V-RAPTOR XL [X] cameras with the Phantom Track feature are the first cameras to receive GhostFrame Pro Certifi...

24/09/2026

FOX Sports Adds 4K Live Stream on Tubi to List of Available Options for Cowboys-Eagles on Thanksgiving Day

Bringing together the full family of networks, FOX Sports is also adding Tubi, F...

24/09/2026

Virginia Techs Lane Stadium Invests in Gameday Experience with New Daktronics LED Display, Audio Solutions

Virginia Polytechnic Institute and State University (Virginia Tech) has unveiled...

24/09/2026

SVG AI Innovation Lab Blog Tracks How AI Is Reshaping Live Sports Production

The blog collects SVG's reporting on AI across U.S. and European sports broadcasting Since SVG launched the AI Innovation Lab in April to advance the devel...

24/09/2026

SVG TranSPORT Keynote Conversation: How FOX Built a Transcontinental Transmission Backbone for the FIFA World Cup

SVG's annual TranSPORT conference, which will be held on Tuesday, Oct. 20 in...

24/09/2026

FloSports is Using AI To Build a New Generation of Live Production Tools to Bolster the Streamer's Internal Operations

The self-built Master Control Room has cut streaming operations incident-respo...

24/09/2026

Ortana Links AudioShake, ScorePlay for Live and Archive Audio Cleanup

Ortana Media Group, the software systems integrator behind the Cubix workflow platform, has connected AudioShake's audio separation models to ScorePlay thro...

24/09/2026

AudioShake Debuts Multi-Speaker 2.0 for Separating Overlapping Voices

AudioShake has released Multi-Speaker 2.0, the company's newest Multi-Speaker model, which removes 75% more noise and offers 32% better separation of overla...

24/09/2026

Op-Ed: Planning Media Day When the Calendar Isn't Certain - How MLB Clubs Can Prepare for 2027 Now

By Jon Morgan, Founder and Executive Producer, Ryval Studios For Major League B...

24/09/2026

Spectrum SportsNet Reveals Los Angeles Lakers Broadcast, Programming Schedule for the 2026-27 Season

Spectrum SportsNet has revealed its comprehensive programming and live game broa...

24/09/2026

Charlotte Hornets Ink Broadcast Deals With Gray Media, Sinclair to Bring Games to More Fans Across the Carolinas

The Charlotte Hornets has unveiled new broadcast partnerships with Gray Media an...

24/09/2026

Detroit Pistons Name DAZN as Exclusive DTC Streaming Platform

DAZN will be the exclusive direct-to-consumer streaming partner for the Detroit Pistons beginning with the 2026-27 season. Subscriptions are available at DAZN.c...

24/09/2026

Minnesota Wild Games Become Available to Spectrum Customers

The National Hockey League (NHL) has made an agreement with Spectrum that will allow Spectrum TV customers in the Minnesota Wild local broadcast territory to wa...

24/09/2026

Carolina Hurricanes, Spectrum Sign Multi-Year Agreement for Hurricanes Hockey Network Distribution

The Carolina Hurricanes has reached a multi-year distribution agreement to provi...

24/09/2026

Regional Games of the St. Louis Blues To Be Exclusively Broadcasted on Blue Note+

The St. Louis Blues has introduced Blue Note as the name of the new, exclusive ...

24/09/2026

Columbus Blue Jackets Games Head to Spectrum TV

Blue Jackets Hockey Network, the television home for Blue Jackets hockey, is coming to Spectrum TV under a new carriage agreement between the National Hockey Le...

24/09/2026

Manifold Technologies Appoints Ryhaan Williams as CCO for North America

Manifold Technologies Appoints Ryhaan Williams as CCO for North America Brie Clayton September 24, 2026 0 Comments Brings three decades of broadcast e...

24/09/2026

UNIFACHA Expands Educational Program with DaVinci Resolve Studio

UNIFACHA Expands Educational Program with DaVinci Resolve Studio Brie Clayton September 24, 2026 0 Comments Brazilian university empowers next generat...

24/09/2026

NABA To Convene Cyber University 2.0 To Address Cybersecurity Strategies

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

Big Blue Marble Makes the Origin of Austrian Parliament V...

Viewers watching videos from the Austrian Parliament online will soon find it easier to verify the authenticity of the content. Big Blue Marble, an internationa...

24/09/2026

nsign and Sony collaborate to simplify digital signage de...

nsign, the digital signage SaaS platform built around its Simplify Complexity principle, is now officially certified for BRAVIA Professional Displays from Son...

24/09/2026

Viaplay Selects Encompass Altitude Scheduling to Transfor...

Encompass Digital Media today announced the successful migration of multiple Viaplay free-to-air channels, including TV3, TV6, TV8 and TV10, to its Altitude Sch...

24/09/2026

Standalone Streaming Services Continue to Decline in the U.S.

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

Hollyland Unveils LARK M3 Wireless Audio System

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

Adobe Completes Purchase Of Topaz Labs

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

FCC to Vote on Satellite Spectrum, Unlicensed Ultra-Wideband Devices

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

LYNX Technik Launches New Series 5000 Card

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

KRK V SERIES MONITORS HELP INDUSTRY VETERAN SANTIAGO URI...

Music Supervisor, Composer, and Mixing Engineer Santiago Uribe has built a career around producing music for film and television, contributing to more than 40 p...

24/09/2026

NABA Cyber University to Convene Broadcast Industry Leade...

The North American Broadcasters Association (NABA) will hold a full-day cybersecurity summit focused on defending against growing cyber threats facing the broad...

24/09/2026

Tribeca Festival And AT&T Open Submissions For 10th Anniversary AT&T Untold Stories Program, Featuring $1.2 Million Production Prize

September 24th, 2026 TRIBECA FESTIVAL AND AT&T OPEN SUBMISSIONS FOR 10TH ANNIVE...

24/09/2026

How Open Science Can Help Researchers Prepare for the Next Pandemic

When COVID-19 emerged, scientists had a crucial advantage: Decades of prior research on coronaviruses meant they understood the virus' key proteins well eno...

24/09/2026

Contain the Chaos: CONTROL Resonant' Launches on GeForce NOW

A warped Manhattan is waiting in the cloud this week. Remedy Entertainment's CONTROL Resonant brings Dylan Faden's extraordinary abilities and a paranat...

23/09/2026

University of Washington's New Sundodger Studios Leverages ST 2110 to Bring Broadcast, Videoboard, and Creative Under One Roof

Four control rooms support B1G+ streams, videoboard shows, creative content, and...

23/09/2026

Mountain West Conference Moves Replay Operations West, Cutting Late-Night Hours

By Andrew Cohen, SVG Coorespondant The Mountain West debuted its new Replay Operations Center at the start of this football season, bringing real-time collabor...

23/09/2026

SVG Students to Watch: Brian Short, Ball State University

The Taylorville, IL, native is pushing creative boundaries at Ball State, gaining reps across directing, technical directing, tape, and more than 100 ESPN+ broa...

23/09/2026

The Musical and the Power of Spiteful Thinking

Alexander Heller, Nevada Jose, Will Brill, and Giselle Bonilla pose with cast members at The Musical premiere during the 2026 Sundance Film Festival at Eccles...

23/09/2026

McDonald's takes top spot as New Zealand's fast-food tastes evolve, according to Nielsen

Nielsen CMI data reveals a changing fast-food landscape, with value, convenience...

23/09/2026

AFP, Dalet To Collaborate On News Video Provenance, Authenticity

Share Copy link Facebook X Linkedin Bluesky Email...