Sony Pixel Power calrec Sony

Live at GTC: Hear From Industry Leaders Using AI to Drive Innovation and Agility

01/03/2024

Interest in new AI applications reached a fever pitch last year as business leaders began exploring AI pilot programs. This year, they're focused on strategically implementing these programs to create new value and sharpen their competitive advantage.

GTC, NVIDIA's conference on AI and accelerated computing, set for March 18-21 at the San Jose Convention Center, will feature leaders across a broad swath of industries discussing how they're charting the path to AI-driven innovation.

Execs from Bentley Systems, Lowe's, Siemens and Verizon are among those sharing their companies' AI journeys.

Don't miss NVIDIA founder and CEO Jensen Huang's GTC keynote on Monday, March 18, at 1 p.m. PT.

AI Takes Center Stage in Enterprise Technology Priorities Nearly three-quarters of C-suite executives plan to increase their company's tech investments this year, according to a BCG survey of C-suite executives, and 89% rank AI and generative AI among their top three priorities. More than half expect AI to deliver cost savings, primarily through productivity gains, improved customer service and IT efficiencies.

However, challenges to driving value with AI remain, including reskilling workers, prioritizing the right AI use cases and developing a strategy to implement responsible AI.

Join us in person or online to learn how industry leaders are overcoming these challenges to thrive with AI.

Here's a preview of top industry sessions:

Financial Services Navigating the Opportunity for Generative AI in Financial Services, featuring speakers from NVIDIA, MasterCard, Capital One and Goldman Sachs.

Enterprise AI in Banking: How One Leader Is Investing in AI First, featuring Alexandra V. Mousavizadeh, CEO of Evident, and Chintan Mehta, chief information officer and head of digital technology and innovation at Wells Fargo.

How PayPal Reduced Cloud Costs by up to 70% With Spark RAPIDS, featuring Illay Chen, software engineer at PayPal.

Public Sector Generative AI Adoption and Operational Challenges in Government, featuring speakers from Microsoft, NVIDIA and the U.S. Army.

How to Apply Generative AI to Improve Cybersecurity, featuring Bartley Richardson, director of cybersecurity engineering at NVIDIA.

Healthcare Healthcare Is Adopting Generative AI, Becoming One of the Largest Tech Industries, featuring Kimberly Powell, vice president of healthcare and life sciences at NVIDIA.

The Role of Generative AI in Modern Medicine, featuring speakers from ARK Investment Management, NVIDIA, Microsoft and Scripps Research.

How Artificial Intelligence Is Powering the Future of Biomedicine, featuring Priscilla Chan, cofounder and co-CEO of the Chan Zuckerberg Initiative, and Mona Flores, global head of medical AI at NVIDIA.

Retail and Consumer Packaged Goods Augmented Marketing in Beauty With Generative AI, featuring Asmita Dubey, chief digital and marketing officer at L'Or al.

AI and the Radical Transformation of Marketing, featuring Stephan Pretorius, chief technology officer at WPP.

How Lowe's Is Driving Innovation and Agility With AI, featuring Azita Martin, vice president of artificial intelligence for retail and consumer packaged goods at NVIDIA, and Seemantini Godbole, executive vice president and chief digital and information officer at Lowe's.

Telecommunications Special Address: Three Ways Artificial Intelligence Is Transforming Telecommunications, featuring Ronnie Vasishta, senior vice president of telecom at NVIDIA.

Generative AI as an Innovative Accelerator in Telcos, featuring Asif Hasan, cofounder of Quantiphi; Lilach Ilan, global head of business development, telco operations at NVIDIA; and Chris Halton, vice president of product strategy and innovation at Verizon.

How Telcos Are Enabling National AI Infrastructure and Platforms, featuring speakers from Indosat, NVIDIA, Singtel and Telconet.

Manufacturing Accelerating Aerodynamics Analysis at Mercedes-Benz, featuring Liam McManus, technical product manager at Siemens; Erich Jehle-Graf of Mercedes Benz; and Ian Pegler, global business development, computer-aided design at NVIDIA.

Omniverse-Based Fab Digital Twin Platform for Semiconductor Industry, featuring Seokjin Youn, corporate vice president and head of the management information systems team at Samsung Electronics.

Digitalizing Global Manufacturing Supply Chains With Digital Twins, Powered by OpenUSD, featuring Kirk Fleischhaue, senior vice president at Foxconn.

Automotive Applying AI & LLMs to Transform the Luxury Automotive Experience, featuring Chrissie Kemp, chief data and digital product officer at Jaguar Land Rover.

Accelerating Automotive Workflows With Large Language Models, featuring Bryan Goodman, director of artificial intelligence at Ford Motor Co.

How LLMs and Generative AI Will Enhance the Way We Experience Self-Driving Cars, featuring Alex Kendall, cofounder and CEO of Wayve.

Robotics Robotics and the Role of AI: Past, Present and Future, featuring Marc Raibert, executive director at The AI Institute, and Dieter Fox, senior director of robotics research at NVIDIA.

Breathing Life into Disney's Robotic Characters With Deep Reinforcement Learning, featuring Mortiz B cher, associate lab director of robotics at Disney Research.

Media and Entertainment Unlocking Creative Potential: The Synergy of AI and Human Creativity, featuring Andrea Gagliano, senior director of data science, AI/ML at Getty Images.

Beyond the Screen: Unraveling the Impact of AI in the Film Industry, featuring Nikola Todorovic, cofounder and CEO at Wonder Dynamics; Chris Jacquemin, head of digital strategy at WME; and Sanja Fidler, vice president of AI research at NVIDIA.

Revolutionizing Fan Engagement: Unleashing the Power of AI in Software-Defined Production, featuring Lewis Smithingham, senior vice president of innovation and creative solutions
LINK: https://blogs.nvidia.com/blog/industry-leaders-ai-innovation-gtc-2024/...
See more stories from nvidia

North America Stories

06/05/2026

Wisycom RF Solutions Support Gravity Medias Live Cycling and Marathon Broadcasts

Gravity Media Chief RF Communications Engineer Glenn Willems uses Wisycom RF over Fiber and wireless solutions across major cycling events and international mar...

06/05/2026

Sennheiser Spectera Module Now Available in Bitfocus Companion and Buttons

A Sennheiser Spectera module is now available in Bitfocus Companion and Buttons, enabling direct integration of Spectera with the two software platforms. The mo...

06/05/2026

Ted Turner, Cable Television Pioneer, Sports Broadcasting Hall of Famer, Dead at 87

Ted Turner, the visionary media entrepreneur whose appetite for disruption helpe...

06/05/2026

FIFA World Cup 2026: Peacock Launches Visin de Campo (aka Pitchside Live), Will Stream All 104 Matches in Spanish

Peacock is going all-in on the beautiful game - streaming all 104 FIFA World Cup...

06/05/2026

L3Harris to Boost Polish Navy Combat Power with Advanced Ship System

Polands Miecznik-class frigates are part of the largest contract in Polish shipbuilding history. (Image Credit: PGZ Stocznia Wojenna)...

06/05/2026

FCC's Anna Gomez Urges Rigorous Review of Paramount-WBD Merger

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Riedel Ups Marc Engroff to CFO, Shifts Frank Eischet to Group COO

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Amagi Launches In-Content Ads' to Attract More CTV Advertisers

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Riedel Expands Leadership Structure Appoints Marc Engroff...

Riedel Communications today announced the expansion of its leadership structure as part of a strategic initiative to strengthen both its operational management ...

06/05/2026

Production Sound Mixer Dirk Sciarrotta Delivers Camera Re...

For nearly three decades, Veteran Production Sound Mixer and Five-time Emmy Award Winner Dirk Sciarrotta has helped define the sonic identity of the long-runnin...

06/05/2026

ZEISS CinCraft LensCore: Cinema Lens Looks for Compositing

ZEISS CinCraft LensCore: Cinema Lens Looks for Compositing Brie Clayton May 6, 2026 0 Comments ZEISS announces the launch of CinCraft LensCore, a nove...

06/05/2026

Wisycom Solves Extreme RF Challenges Across Miles of Live Action for Gravity Media

Wisycom Solves Extreme RF Challenges Across Miles of Live Action for Gravity Med...

06/05/2026

NAB Launches Weekly Podcast on Local Broadcast Policy

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Mavis Launches Mavis Studio iPad For Media Production

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Narrative Entertainment partners with Encompass to provid...

Narrative Entertainment has partnered with Encompass to deliver high-quality subtitling of its Great! network content using the Altitude Intelligence AI assiste...

06/05/2026

SipRadius extends its seamless creation and connectivity...

SipRadius, widely recognized for making content processing and connectivity secure and seamless, is proud to launch a dramatic new approach to AI content creati...

06/05/2026

Big Blue Marble at ANGA COM - TV as a Service in the spot...

When the broadband and media industry gathers at ANGA COM in Cologne from May 19 to 21, Big Blue Marble will be at the forefront. The international broadcast an...

06/05/2026

Cinegy makes its MPTS debut with software-defined televis...

Cinegy GmbH, a leading developer of software-defined television technology, is proud to exhibit at MPTS for the first time. Visitors to the stand will discover ...

06/05/2026

Val Jeanty Receives 2026 Doris Duke Artist Award

Val Jeanty Receives 2026 Doris Duke Artist Award Jeanty, a composer, percussionist, and turntablist, is the fourth Berklee recipient of the prestigious award ...

06/05/2026

Zeiss Launches CinCraft LensCore

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Gomez Urges Rigorous FCC Review of Paramount-WBD Merger

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Wisycom Solves Extreme RF Challenges Across Miles of Live...

When live cycling races and international marathons stretch for miles across cities and countryside, there is no margin for RF failure in live broadcast. As Chi...

06/05/2026

ZEISS CinCraft LensCore - Cinema Lens Looks for Compositi...

Oberkochen/Germany, May 5, 2026 ZEISS announces the launch of CinCraft LensCore, a novel solution for creating physically based cinematic lens looks for visual...

06/05/2026

NVIDIA Spectrum-X - the Open, AI-Native Ethernet Fabric - Sets the Standard for Gigascale AI, Now With MRC

The race to build the world's most powerful AI factories demands networking ...

06/05/2026

May 05, 2026

How changes to proteins can alter drug interactions for new precision therapies Scripps Research team maps how chemical modifications to proteins affect drug bi...

05/05/2026

Samsung Galaxy S26 Ultra Phone Cameras Bring New Excitement to Street League Skateboarding

Three phones were hardwired for power and transmission to the truck; camera feat...

05/05/2026

Case Study: How Zaki Rose Rebuilt Its Production Infrastructure, and What It Means for Sports Content Creators

The creative studio behind campaigns for the NBA, Fanatics Sportsbook & Casino, ...

05/05/2026

Nielsen Co-Viewing Pilot Shows Average 4% Viewership Increase for February Live Events

Nielsen has announced results from a co-viewing pilot program covering February&...

05/05/2026

Nippon TV and FOR-A Win NAB Product of the Year and Future Best of Show Awards for viztrick AiDi

viztrick AiDi, an on-device AI solution developed by Nippon TV, delivered global...

05/05/2026

ARRI Introduces Omnibar LED Linear Fixture for Film, Live Entertainment, and Content Creation

ARRI has announced Omnibar, a battery-powered, IP65-rated multi-color LED linear...

05/05/2026

France Tlvisions Becomes First Broadcaster to Deploy Imagine Communications SNP-XS

Imagine Communications has announced that France T l visions is the first broadc...

05/05/2026

WNBA Announces Historic Canadian Media Rights Agreement with Bell Media

The Women's National Basketball Association (WNBA) and Bell Media today announced a multiyear agreement to broadcast and stream WNBA games in Canada beginni...

05/05/2026

Save the Date: SVG Remote Production Forum Heads to WBD's Techwood Studios in Atlanta on Sept. 23-24

SVG is proud to announce Warner Bros. Discovery's Techwood Studios in Atlant...

05/05/2026

Look Who's Talking: ESPN Integrates New Automated Commentator-ID Technology Into Scorebar Graphic for UFL Coverage

With no operator required, AutoMic workflow automates talent identification on U...

05/05/2026

Return Flight: How Live Broadcast Drones Died - and Were Reborn - on the Ski Slopes of Northern Italy

A crash in 2015 set the industry back, but this winter proved that drones are he...

05/05/2026

L3Harris Provides Key Technologies for Newly Commissioned Navy Submarines

L3Harris provides communications, electronic warfare, sensors and mission systems that enable Virginia-class submarine crews to operate with confidence in conte...

05/05/2026

Gray Media Closes Purchase of 10 Allen Media Group Stations

Share Copy link Facebook X Linkedin Bluesky Email...

05/05/2026

Dang Ly Joins Operative as Chief Product Officer

Share Copy link Facebook X Linkedin Bluesky Email...

05/05/2026

CIMM, TVB Release Local TV Currency Measurement Guidelines

Share Copy link Facebook X Linkedin Bluesky Email...

05/05/2026

ARRI Introduces Omnibar LED Linear Fixture

Share Copy link Facebook X Linkedin Bluesky Email...

05/05/2026

France Televisions Continues ST 2110 Migration With Imagi...

Project Marks First Major Broadcast Deployment of Latest Addition to SNP Lineup Imagine Communications today announced that France T l visions is the first br...

05/05/2026

Shotoku Broadcast Systems Wins 2026 NAB Show Product of t...

Shotoku Broadcast Systems Wins 2026 NAB Show Product of the Year Award Shotoku Broadcast Systems announced today that its Swoop range of robotic cranes has be...

05/05/2026

DigitalGlues creativespace Intelligence Wins Futures Best...

DigitalGlue's creative.space Intelligence Wins Future's Best of Show Award, Presented by TV Tech creative.space Intelligence (CSI), part of the creativ...

05/05/2026

Zixi Showcases Next-Generation Live Video Workflows and M...

Zixi, a leader in live video delivery and workflow orchestration, will showcase next-generation broadcast workflows at the Media Production and Technology Show ...

05/05/2026

Stingr marks its launch with a new approach to second-screen interactivity

Stingr marks its launch with a new approach to second-screen interactivity Brie Clayton May 5, 2026 0 Comments Huge leap forward in revenues and engag...

05/05/2026

Shotoku Broadcast Systems Wins 2026 NAB Show Product of the Year Award

Shotoku Broadcast Systems Wins 2026 NAB Show Product of the Year Award Brie Clayton May 5, 2026 0 Comments Shotoku Broadcast Systems announced today tha...

05/05/2026

DHD to Promote Latest Advances in Audio Production at MPT...

Following a successful NAB Show in Las Vegas, DHD will promote examples from its wide range of broadcast-quality audio production equipment at the May 13th-14th...

05/05/2026

LucidLink Redefines Cloud Media Workflows at MPTS 2026

LucidLink today announced its programme for MPTS 2026, where it will exhibit at Stand M59 at Olympia London, 13 to 14 May. The company will showcase its latest ...

05/05/2026

Limecraft Announces Version 2026-3 of its Cloud-Based Tel...

Limecraft today announces the release of Limecraft 2026.3, the third platform update in its 2026 release cycle. Limecraft is an AI-powered production platform t...

05/05/2026

Stingr marks its launch with a new approach to second-scr...

Huge leap forward in revenues and engagement...