IOC and Official Timekeeper OMEGA extend global Olympic partnership to 0

15/05/2017

IOC and Official Timekeeper OMEGA extend global Olympic partnership to 2032 posted: 15/05/2017

Nick Hayek, CEO of Swatch Group and Chairman of OMEGA with Thomas Bach, IOC President

The International Olympic Committee (IOC) today announced an extension to its global partnership with official timekeeper OMEGA through to 2032, extending its existing partnership by 12 years to include the Olympic Winter Games Beijing 2022 through to the Games of the XXXV Olympiad (2032).

The announcement was made at The Olympic Museum in Lausanne, Switzerland, by Thomas Bach, IOC President; Nick Hayek, CEO of Swatch Group and Chairman of OMEGA; and Raynald Aeschlimann, President and CEO of OMEGA. OMEGA is the first Worldwide Olympic Partner to commit to the Olympic Movement through to 2032. The extension marks 100 years since the start of OMEGAs relationship with the Olympic Games, which dates back to the Olympic Games in 1932 in Los Angeles.

The OMEGA MYRIA System

The partnership will continue the commitment by OMEGA to provide cutting-edge timing, scoring, and in-venue results system and equipment, which are critical for the success of the Olympic Games.

IOC President Thomas Bach enthusiastically welcomed OMEGAs extended partnership with the IOC: OMEGA is the worlds leader in sports timekeeping, and the extension of our agreement through to 2032 means Olympic athletes will continue to be able to rely on OMEGAs expertise. 2032 is an important milestone, as it will mark 100 years since the Olympic Movement was first able to count on OMEGAs timekeeping solutions.

Nick Hayek, CEO of Swatch Group, said: The Olympic Games is one of the most emotionally-stirring events in the world, with an Olympic medal as the ultimate sporting dream. Its message of unity through sport is deeply compelling for people everywhere. From whichever media platform available, people tune in and cheer for their favoured athletes. We at OMEGA are honoured, that since 1932 we have been part of creating this emotion by measuring the fractions of a second or the distances that will decide between gold, silver and bronze. We are happy and proud to continue this tradition until 2032, which will mark one hundred years of partnership between OMEGA and the Olympics.

OMEGA has served as Official Timekeeper 27 times, and has developed and introduced the most cutting-edge timekeeping equipment in the world, including the starting pistol, touchpads for swimming and the Scan O Vision MYRIA photofinish camera, which made its Olympic Games debut in Rio and can capture 10,000 digital images per second.

Thomas Bach, IOC President with Nick Hayek, CEO of Swatch Group and Chairman of OMEGA

Tsunekazu Takeda, the IOCs Marketing Commission Chair, said: We are delighted that OMEGA has become the first global Olympic Partner to reach an agreement through to 2032. It is also the first time in our long relationship that OMEGA has extended its partnership by 12 years, which underlines the strength of the Olympic Games and the IOCs commercial programmes.

LINK:	http://www.live-production.tv/news/sports/ioc-and-official-timekeeper-...
	See more stories from liveproduction

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

18/03/2026

SMPTE Unveils 2026 NAB Show Educational Presentations

SMPTE Unveils 2026 NAB Show Educational Presentations Brie Clayton March 18, 2026 0 Comments SMPTE , the home of media professionals, technologists, a...

18/03/2026

Auditel Ad Campaign Shot on Blackmagic PYXIS 12K

Auditel Ad Campaign Shot on Blackmagic PYXIS 12K Brie Clayton March 18, 2026 0 Comments LED wall virtual production blends 12K open gate acquisition w...

18/03/2026