
Editor Bob Carr to be Inducted into AICP Post Hall of Fame Chicago, IL April 30, 2019 The late Bob Carr, an award-winning editor and co-founder of the Chicago post boutique NuWorld, will be inducted into the Post Hall of Fame at the 2019 AICP Post Awards, set to take place here on May 16.
Carr, who passed away last September at the age of 72, is widely considered one of the founders of the post production trade association that came to be known as AICE, which in turn merged with AICP in January of 2018. In addition, he served as the first president of the association's Chicago chapter.
Known as a passionate advocate of the role of the editor in the commercial creative and production process, Carr got his start working at the Chicago editorial shop Edit Chicago before being hired by the iconic editor Jimmy Smyth, who brought him to Optimus. He remained there for over two decades, working on high profile national spots for brands like Budweiser, Michelob, Levi's, McDonald's and many others. During this time he mentored many young editors and was a trusted collaborator for the city's top agency producers and creatives.
In 1993 Carr teamed with fellow Optimus editors James Yamus Mudra (who was inducted into the AICE Hall of Fame in 2010), Joe Malecki and Michael LaBellarte to launch NuWorld. The company quickly made a name for itself, not only for its talented lineup of editors but also as one of the first editorial boutiques in Chicago to embrace non-linear editing. After closing NuWorld in 2001, Carr partnered with another editing legend, Larry Bridges, joining the Chicago office of Red Car, where he remained until the company closed in 2013.
Over the years Carr edited ads shot by the industry's best known and most sought-after directors, from Joe Pytka and Bob Giraldi to James Gartner, Leslie Dektor and Steve Horn. His work on campaigns like The Night Belongs to Michelob and Levi's 501 Blues set visual trends that influenced advertising for years afterwards. Locally, he helped make the Illinois Tourism ads warm and inviting, and he had a deft touch on numerous McDonald's ads.
Doug Behm, Group Creative Director at mcgarrybowen, met Carr back when he was a junior creative at DDB, and recalls being somewhat starstruck about working with him at first. Bob cut commercials that I was in awe of, he recalled. I was drawn to him, and we talked quite a bit. I learned about the business from Bob.
Behm worked with Carr throughout his career, and even lent a hand in the launch of NuWorld, designing the studio's logo. What impressed him the most about Carr, he added, is that he wanted to know about the idea before he thought about the edit. He asked us what we were looking for in terms of emotions or responses. Behm says he could even call Carr if he was having a problem nailing the cut when working with a different editor, and Bob was always able to help talk me through it. I appreciated and respected him for his ability to do that.
The most important lesson Bob taught me was to look at editing as a craft, not just operating equipment and making clients happy, says Editor Jan Maitland, founder of Utopic, who worked with Carr while at Optimus and who stayed in touch with him throughout his career. He lived and breathed editing, and shared it with all of us. He saw tremendous value in coming up with a great idea or solution, and then executing on it.
As an editor, Maitland says Carr succeeded for many reasons. Bob was very succinct in his approach to storytelling, and very in tune with his empathetic nerve, Maitland notes. He had a knack for pulling things out of the footage that would resonate with viewers, and he'd always get right to the heart of the narrative. And that was at the root of his talent as an editor he was all about the story, and he took this very seriously. Only when the narrative thread was set would he start polishing it visually.
And he did it, Maitland adds, quickly: He'd get to a better story, more fully realized, faster than anyone. He was very confident in himself, and clients knew it. And he wasn't shy about pointing out the contributions he'd made, which were all related to the importance of the editor. It helped that he had the awards to back this up.
Former NuWorld partner Michael LaBellarte says another quality that set Carr apart was his focus on the craft of editing. He was very detail-oriented, but also passionate, and he was always pushing with talent, with technology and with creativity, he recalls. Our clients saw that in him, and that's a big part of what made him so successful. It's why I enjoyed being his partner.
Carr's entrance to the Hall of Fame seems like a foregone conclusion to many who know him well. He really was all about executing the idea, and not just editing, says Behm. And once you got him interested, he was all in, and would stick with it as long as you wanted to. He had a passion not just for the job, but for the industry itself.
Indeed, he was an active participant in championing the post production industry in Chicago, notes Craig Lewandowski, Editor and Partner at Utopic, who worked under Carr as an assistant at NuWorld: Bob was a huge proponent of AICE, and was one of the people who helped launch the association. He was super-invested in the business, and always willing to talk about the craft of post production.
Adds LaBellarte, Bob made the editing of commercials much bigger than it had ever been. He made it above the line, and elevated the role of the editor. Beyond that, Carr also made himself indispensable to his clients: When you hire an editor, they become part of the creative team, and their contributions are integral, LaBellarte continues. Bob was a valued member of the creative team.
Behm, among others, described Ca
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
13/05/2026
New Adobe Premiere Color Grading Mode Accelerated on NVIDIA GPUs
Joel Pennington May 13, 2026
0 Comments
New NVIDIA RTX-accelerated features streamlin...
13/05/2026
Grass Valley announced that dB Broadcast has delivered new IP-based outside broadcast (OB) trucks for Cloudbass, featuring Grass Valley LDX 100 Series cameras a...
13/05/2026
Ikegami will exhibit the latest additions to its wide range of broadcast production cameras, control units, viewfinders and monitors on stand 5D3-1 at Broadcast...
13/05/2026
FISE, working with the founding members of the XR Sports Alliance (XRSA), Accedo, Qualcomm Technologies, Inc. and HBS, have collaborated to develop an immersive...
13/05/2026
Canon Unveils New EOS R6 V Full-Frame EOS Camera and RF20-50mm F4 L IS USM PZ Bu...
13/05/2026
Boston Conservatory at Berklee Honors Beth Morrison and Moses Pendleton at Comme...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Creative software developer Foundry today announced the latest developments on Nuke Stage. A purpose-built application for end-to-end virtual production and in-...
13/05/2026
A definitive portrait of one of Ireland's most influential musicians
New TV documentary airs Monday 18 May on RT One and RT Player at 9.35pm
Watch the...
13/05/2026
Agentic AI is changing the way users get work done. Following the success of OpenClaw, the community is embracing new open source agentic frameworks. The latest...
13/05/2026
Reinforcement-learning agents - AI systems that learn by trial and error - can c...
12/05/2026
Beyond the Hype: A Strategic Post-Hoc Analysis of NAB 2026 If NAB Show 2026 had an underlying theme, it was a quiet, industry-wide pivot from the high-energy sp...
12/05/2026
Guntermann and Drunck (G&D), a Panoptec Technologies Group company, and CT Square, led by Chandresh Shah, have announced a joint venture to distribute G&D and V...
12/05/2026
With 30 days until the start of the FIFA World Cup 2026, Telemundo, the exclusive Spanish-language home of the tournament in the United States, has announced th...
12/05/2026
The NHL has announced the return of Stanley Pup for its third consecutive year, a 90-minute special featuring adoptable rescue dogs competing on a miniature rin...
12/05/2026
NBCUniversal presented its 2026 Upfront to advertisers at Radio City Music Hall, detailing upcoming programming across NBC, Peacock, Bravo, and Versant properti...
12/05/2026
FOX Sports has announced funding for the Fandom and Social Connection Initiative at Harvard Kennedy School's Shorenstein Center on Media, Politics, and Publ...
12/05/2026
TNDV and Live Media, both divisions of Live Media Group, supported live broadcast coverage around NCAA Final Four weekend in Indianapolis, including the March M...
12/05/2026
The European Football Alliance (EFA) has announced a content distribution agreement with Fubo Sports Network, the free ad-supported streaming TV (FAST) channel ...
12/05/2026
For the first time, Spanish-speaking fans in the U.S. will have two separate tel...
12/05/2026
CP Communications led a comprehensive spectrum management initiative on behalf of Churchill Downs during Kentucky Derby week, coordinating RF assets across the ...
12/05/2026
LiveU has announced a strategic partnership with DRONERESPONDERS, a 501(c)3 non-...
12/05/2026
Open Broadcast Systems has announced that BMC TV, a specialist in IP transport of broadcast content, has selected the Open Broadcast Systems 5G Flyaway solution...
12/05/2026
NEP Europe, part of NEP Group, has announced it will deliver broadcast solutions...
12/05/2026
Grass Valley has announced continued collaboration with Ravensbourne University ...
12/05/2026
Stats Perform has announced the launch of Opta Pulse, an AI-assisted video creation and distribution platform for leagues, rights holders, and broadcasters. The...
12/05/2026
FOX Sports has announced a collaboration with Sesame Workshop to integrate Sesame Street characters into FOX Sports' FIFA World Cup 2026 programming. Conten...
12/05/2026
To date, NHL Productions has produced 19 broadcasts with commentary in American Sign Language
NHL in ASL (American Sign Language) may be just one show, but the...
12/05/2026
Google's Brian Albert: creators, athletes, highlights, nostalgia, second-scr...
12/05/2026
A still from Past Lives by Celine Song, an official selection of the Premieres program at the 2023 Sundance Film Festival. (Courtesy of Sundance Institute | p...
12/05/2026
Spotify is where fans and artists come together, turning discovery into somethin...
12/05/2026
Features patented Marco-MMC clocking technology
Black Lion Audio's latest release combines the company's expertise in clocking with their renowned p...
12/05/2026
New Track Panel, sequencer upgrades & more
Following their recent public beta release, Reason Studios have announced the full release of Reason 14. With the...
12/05/2026
One month to go! SBS reveals expansive FIFA World Cup 2026 lineup beyond the pi...
12/05/2026
Rohde & Schwarz presents its advanced solutions for power electronics testing at...
12/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, has developed a modified fund raising p...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Tyrell Corporation, specialists in high-end live sports and entertainment broadcasts, was tasked with delivering compelling broadcast coverage of premier equest...
12/05/2026
Registration is now open for IBC2026 as the global media, entertainment and technology community prepares to converge on the RAI Amsterdam from 11 14 September ...
12/05/2026
Ross Video, a global leader in live video production technology, will present its latest innovations and integrated production workflows at BroadcastAsia 2026, ...
12/05/2026
500 selected leaders from around the world across start-ups, corporates, and venture capital. Over 50bn in assets under management among attending investors, a...