Sony Pixel Power calrec Sony

Music Video: All Hail the Yeti - Before the Flames

01/04/2016

LOS ANGELES - Director Brian Cox of Flarelight Films (http://flarelightfilms.com) recently completed work on two music videos for the metal band, All Hail the Yeti. The videos follow a story arc that connects the band's new album, Screams From A Black Wilderness, with their self-titled debut from 2012. After The Great Fire is considered the Part 2,' of the video series. It's a track from the 2012 album, but was released only a few weeks ago. The video visualizes the 2012 song about an orphanage run by evil nuns who abuse children.

The band's new album contains the song Before the Flames, which reflects the events leading up to the fire. Consider it a prequel. Cox had just a single day to shoot both videos, which feature lots of flames, children and the band too. He recently spoke with Post about the production and its obvious challenges, as well as his camera packages and Adobe workflow. The project is a lesson in both efficiency and resourcefulness.

The singer and I have known each other for many, many years, says Cox of his connection to Yeti vocalist Connor Garritty. When they approached me about doing the video, he threw it out there that it would be really cool to have a Part 1' and a Part 2.' Not a lot of bands are doing that. I was completely on board with that and, right away, was super interested.

Cox's Flarelight Films specializes in music-related work, so this project was right up his alley. In addition to music videos, he also produces live content, EPKs, concerts, and artist interviews. For the All Hail the Yeti project, he was given a strict budget and was tasked with getting much of its dark imagery onto the screen.

I had to make magic happen with what we have, he recalls. And that's where I get off on making music videos. How am I going to make it look like we weren't limited? A lot of it really comes down to post. The edit side of it really does a lot.

Cox had just a single day to shoot everything he would need for both music videos. And the subject matter - evil nuns, pentagrams, Satanic rituals - added further challenges to an already difficult task.

People turned it down, he says about assembling a crew.

Ultimately, he was able to put together a small team.

We shot at an awesome location near downtown LA, he explains. We shot all the band performance first and then we went to shoot the storyline for Before the Flames.

He also planned to shoot material for the After the Great Fire video, including greenscreen footage of the band, but they fell behind and had to adjust on the fly. And to be honest, there were a lot of things missing from our treatment of that song, he adds.

The team shot primarily with two Canon Mark III DSLRs. The 120fps slow-motion sequences featured throughout the Before the Flames video were captured using a Sony A7S.

The slow-mo is a lot of fun. You can get carried away with that.

Fire is an element that has a major presence in the two songs' arcing storyline. A decision had to be made as to when it could be shot practically and when it would be added in post. The decision was driven not only by the overall budget, but also due to safety concerns.

Where the children running to the windows, all of that is composited, says Cox. Any time you see kids where flames are involved, that is all composited.

The production had a professional pyro-technician who was capable of putting flames wherever they might be required, but that would have led to additional issues.

Working with kids is really difficult and there are a lot of things that come into play when you are introducing fire onto the set, Cox explains. There is different type of insurance. You need to have a medic on-site the entire time. It was something we looked at but said we can save a lot of money and put this money somewhere else. I knew I could do it in post.

Flames were shot against a black background for compositing in post. That way we could create alpha channel, he explains. I have played around with shooting flames against a greenscreen and it just did not come out the same. You could tell it was greenscreen. The green would peek through some times.

They did use real fire for scenes in which the nuns' rocking chair and piano are engulfed, but when it came to scenes with the children, it was all achieved in post.

A third camera was locked off and run continuously during the shoot, allowing Cox to use the footage to create additional ghost effects in post. Because of the aggressive shoot, Cox says he had no time to review footage on-set. Instead, he'd look over the DP's shoulder while they were shooting.

It was the first video in about a year that I wasn't able to use the video village because of time, he notes. There was a lot of trust involved. I knew that they would nail it. I got the footage back and was happy with everything.

High definition footage was backed up on-set using a Thunderbolt 2 drive from G-Technology. Cox then handled all editing duties using a current generation, six-core Mac Pro running Adobe Premiere Pro.

I edit everything I direct, he states. I believe I am an editor before anything else. The directing started happening a few years ago.

He was initially a Final Cut Pro user, but switched to the Adobe Creative Suite because of its seamless integration among applications.

With the dynamic link, you can work within After Effects or start in Premiere and do your timeline edit, and can open a shot in After Effects right away and when you bounce back to Premiere, it's already imported into the sequence and ready to go. You don't have to export things and re-import things. It all does it for you.

Cox has used a lot of Video Copilot's plug-ins in the past, particularly for heat and distortion effects. But for the All Hail the Yeti v
LINK: http://www.cgw.com/Press-Center/News/2016/Music-Video-All-Hail-The-Yet...
See more stories from cwg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

21/03/2026

Survey: Fans Prefer Sports on Broadcast Over Streaming

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Graham Promotes Stephanie Slagle to VP, CRO & GM of WDIV Local 4

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Study: Repurposed Traditional TV Ads for CTV Is a Missed Opportunity

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Carr Backs Trump Army/Navy Game Executive Order

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Opponents File Emergency FCC Petition to Block Nexstar/Tegna Merger

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Eight States Ask for Court to Stop Nexstar/Tegna Merger

Share Copy link Facebook X Linkedin Bluesky Email...

21/03/2026

Cine Gear Connect NY Ramps Up for March 28 - 2026

Cine Gear Connect NY, presented by Universal Production Services, is filling in the slate for a full day of panels, peers, learning the latest, and mixing it up...

21/03/2026

Studio Technologies Debuts New StudioComm System at NAB 2026

Studio Technologies Debuts New StudioComm System at NAB 2026 Brie Clayton March 20, 2026 0 Comments StudioComm Model 794 Central Controller and Model ...

21/03/2026

Restoration Christian Fellowship Captures Worship Music Videos with PYXIS 12K

Restoration Christian Fellowship Captures Worship Music Videos with PYXIS 12K Brie Clayton March 20, 2026 0 Comments PYXIS' open gate provides cre...

20/03/2026

NAB 2026: Net Insight unveils Market-Leading JPEG XS at Scale for Live IP Media Production

Net Insight will introduce a JPEG XS solution for full IP environments at NAB Sh...

20/03/2026

NAB 2026: LTN and Harmonic Expand Partnership to Support FAST Growth and C-Band Migration

LTN has expanded its technology partnership with Harmonic ahead of the FCC's...

20/03/2026

NAB 2026: Solid State Logic to Preview SSL Live V6.2 with New SolidPitch Effect and Major Workflow Enhancements

Solid State Logic will preview SSL Live V6.2 at NAB Show, booth C6907. The softw...

20/03/2026

NAB 2026: Fujifilm Announces Availability of FUJINON UA22x4.8BERD 4K Broadcast Zoom Lens

FUJIFILM North America Corporation's Optical Devices Division has announced ...

20/03/2026

NAB 2026: Fujifilm Announces Development of FUJINON UA16x4BERD, UA30x7.3BERD, and UA94x8.7BESM 4K Broadcast Zooms

FUJIFILM North America Corporation's Optical Devices Division has announced ...

20/03/2026

TrueVisions NOW Chooses Bitmovin's Observability

TrueVisions NOW, a streaming platform in Thailand and part of the TrueVisions Group, has selected Bitmovin's Observability product for real-time video analy...

20/03/2026

Marquee Sports Network Expands Distribution to Hulu + Live TV, Prime Video

Marquee Sports Network has announced distribution agreements with Hulu + Live TV and Prime Video ahead of the 2026 MLB season. Marquee Sports Network is now av...

20/03/2026

NAB 2026: Software-Defined, AI-Powered Workflow Tells the Story of the New FOR-A America

FOR-A will exhibit software-defined and AI-driven solutions at NAB Show 2026, bo...

20/03/2026

TNA Wrestling and Eurosport India Announce New Multi-Year Exclusive Programming Agreement

TNA Wrestling and Eurosport India have entered into a multi-year exclusive progr...

20/03/2026

GameTime Productions Expands Technical Vision for Athletes Unlimited Basketball in Nashville

When Athletes Unlimited brought its professional women's basketball season t...

20/03/2026

Calrec Craft Interview with Senior Broadcast Audio A1 Engineer and Music Director Rick Bernier

In this craft interview, Rick Bernier reflects on a career that has taken him to...

20/03/2026

NAB 2026: IP Innovation, SoftwareBased Media Infrastructure & Dynamic Media Facility Workflows on Display for Lawo

Lawo will announce a new product ahead of NAB Show 2026 in Las Vegas, where it w...

20/03/2026

Ratings Roundup: 2026 World Baseball Classic is Most Watched WBC Telecast EVER with Over 10 Million Viewers

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

20/03/2026

MLB Names Polymarket Exclusive Prediction Market Exchange Partner and Signs Agreement with CFTC to Establish Integrity Framework

Major League Baseball (MLB) has named Polymarket as its Official Prediction Mark...

20/03/2026

How Big Tech AI Will Lead Broadcast Innovation: Lessons from the Enterprise Market

With AI now the industry-wide priority, Big Tech companies are uniquely position...

20/03/2026

SVG GameDay, Ep. 8: Los Angeles Angels' Davin Maske - SoCal Baseball in Anaheim

In-venue and creative video staffers at the professional and collegiate level ha...

20/03/2026

Fanatics Studios, FOX Sports Focus on Cavalcade of Stars in Fanatics Flag Football Classic

Abundant player mics and RF and other ground-level cameras will be used to captu...

20/03/2026

ESPN Ramps Up Production Levels for NCAA Women's Tournament as Popularity, Viewership Skyrocket

Regional site will also receive big boost in production resources, including on-...

20/03/2026

Give Me the Backstory: Get to Know Addison Heimann, the Writer-Director of Touch Me

By Jessica Herndon One of the most exciting things about the Sundance Film Fest...

20/03/2026

Spotify Marks 5 Years of EQUAL With EQUAL: The Podcast' and Global Events

In 2021, we launched EQUAL, a program designed to address an industry reality that persists: Women artists, songwriters, and producers too often face fewer oppo...

20/03/2026

Spotify's BTS Music Quiz Celebrates ARIRANG' and Puts ARMY Knowledge to the Test

BTS' long-awaited fifth studio album, ARIRANG, is finally here. To celebrate...

20/03/2026

Spotify and Kenia Os Bring K de Karma' From Streaming to Stage With Fan-First Experiences

A new era for Kenia Os has arrived, and Spotify marked the moment by putting fan...

20/03/2026

Spotify y Kenia Os llevan K de Karma' del streaming al escenario con experiencias nicas para Top Fans

Una nueva era para Kenia Os ha llegado, y Spotify marc el momento poniendo a lo...

20/03/2026

Sound Magic launch Supreme Drums Orange

Combines sampling & physical modelling Sound Magic have announced the launch of a comprehensive virtual drum instrument that's been designed to cater to...

20/03/2026

Mix Rescue: Ian Shepherd Video

How much difference should mastering make? In our latest Mix Rescue feature, SOS Editor in Chief Sam Inglis revisits a project from back in 2019, carrying o...

20/03/2026

Feast for cycling fans as SBS extends road cycling broadcasts to include all Grand Tours and Monuments

Feast for cycling fans as SBS extends road cycling broadcasts to include all Gra...

20/03/2026

London Calling - When The Industry Convened to Help Streaming Find its MoJo

In this blog, Laura Rognoni reflects on key discussions from the Connected TV World Summit in London, where NAGRAVISION hosted a panel on content discovery and ...

20/03/2026

The Gauge: Poland | February 2026

After a series of increases, February brought the first slowdown in time spent in front of TV sets in a long time. While traditional television was losing viewi...

20/03/2026

Eric Wolff Joins Chyron as Director of Venues Sales, North America

Share Copy link Facebook X Linkedin Bluesky Email...

20/03/2026

Study: Broadcasters Rebuild Live Operations Around IP

Share Copy link Facebook X Linkedin Bluesky Email...

20/03/2026

Matt Conrad Acquires DSC Labs

Share Copy link Facebook X Linkedin Bluesky Email...

20/03/2026

Glensound celebrates its diamond anniversary at NAB Show

60 years of audio innovation, driven by the people who use it...

20/03/2026

FCC Approves Nexstar's Acquisition of Tegna

Share Copy link Facebook X Linkedin Bluesky Email...

20/03/2026

Icesi names Ronald David Reyes as the 2025 recipient of t...

Colombia's Icesi University and WSDG are proud to announce Ronald David Reyes as the recipient of the 2025 WSDG Excellence Scholarship, awarded to an outsta...

20/03/2026

Celebrating the greatest creators - One Battle After Ano...

Avid today celebrated the filmmakers, editors and sound teams that worked with Avid Media Composer and Pro Tools to create the vast majority of this year'...

20/03/2026

MRMC Names CP Communications Its Official U.S. Rental, Sales Partner

Share Copy link Facebook X Linkedin Bluesky Email...