Sony Pixel Power calrec Sony

Lite Tek Entertainment and Elation light cheerleading championship

03/04/2021

Lite Tek Entertainment and Elation light cheerleading championship posted: 02/04/2021

Dynamic lighting shows its flexibility on Cheersport National Cheerleading Championship

With up to 50,000 people in and out of the Georgia World Congress Center each day over a two-day period in February, the Cheersport National Cheerleading Championship in Atlanta may be the largest event to have taken place in the world under the COVID pandemic. Rental and production company Lite Tek Entertainment supplied and designed lighting for the event and turned to an Elation lighting package of Cuepix and DTW blinders, Protron strobes, SixPars and more to highlight team routines across five different stages.

Huge event despite pandemic

The National Cheerleading Championship is one of the biggest of its kind in the world. A typical year would see 1,400 teams competing but due to a 50%, reduction in allowed participants due to the pandemic, some 700 teams competed at this year's event. Nevertheless, the event was huge with stages spread across two buildings and 90 acres.

This was, to the best of our knowledge, the largest event in the world since COVID with up to 50,000 people coming through the facility two days in a row, states Lite Tek founder and owner, Darren Lewis. Cheersport created an effective plan to manage the onsite people flow with guidance from Varsity Spirit and the CDC fulfilling a discrete observation role. There were no spikes or known outbreaks that were traced to the event so it worked out really well.

Lite Tek Entertainment

Lite Tek Entertainment, based in Richmond, Virginia, has handled all of Cheersports' regional cheerleading events for the past 15 years and has worked the National Cheerleading Championship event several times. Lewis says that Lite Tek has grown with Elation throughout the years, having purchased Elation gear from the firm's outset and employing Elation gear on many past cheerleading events. This year, Lewis served as production manager and principal lighting designer for the National Cheerleading Championship, coordinating video and audio as well, across five competition halls plus a virtual awards ceremony.

Even stage lighting and 20 feet up

Lighting design was a collaborative effort across the Lite Tek team with all five stages featuring nearly identical lighting setups starting with a downstage truss lined with Elation Cuepix and DTW Blinders. We put 8 of those up along the front edge and lit the entire 60 x 60 ft. stage and didn't get any hotspots, Lewis states of the LED blinders. The truss was too close to the stage to do it with Par lights but the Cuepix and DTW fixtures were perfect because we got an instant spread of the beam with an even wash. The photographers and videographers loved it because the stage was lit perfectly even.

Lewis says that not only did they need to light the stage, it was necessary to light at least 20 feet above the stage as well as the cheerleaders are often lifted or thrown up in the air. They cant go into the dark, he says. It's different than just lighting a performer on stage; you really have to think in 3 dimensions. Thats why the Cuepix and DTW do so well. Its such a big throw I didn't have to worry about dark spots when the cheerleaders were up high.

Ballyhoo then static white

Each cheer routine started with gobo movement onto a closed semi-transparent scrim curtain across the front of the stage with complementary color splashed onto the backdrop. When a team entered, the curtain opened and lights ballyhooed in an energetic barrage of color and movement. Protron 3K strobes along the front truss and Protron 3K Color strobes along the back strobed and color washed before going to a warm white wash for each routine. As the cheerleaders entered, Platinum FLX moving heads on the front corners of the stage projected onto the backdrop then frosted out for side fill or background lighting. In order not to distract or startle the participants, it was important that the lights remained static in even white light once each routine began. Also housed in each rig were LED moving head washlights, discharge-based profile luminaires and LED moving linear strips. SixPar 200 Par lights were used to light the entrance and exit stairs for each stage.

Pre-event excitement

The lighting sequence complemented each team's cheerleading routine and was repeated every 3-4 minutes throughout each day. Prior to the start of the routines however and used to generate excitement as spectators arrived were color and effects from Rayzor Q7 LED moving heads. Positioned on the front truss, the Q7's initially pointed out into the room but then repositioned inward to light the stage. A double arch of truss lined with ACL 360 Bars also provided flashy looks as parents and spectators arrived. Lite Tek also designed and filmed an awards video used on the events social media pages in which ACL 360 Bars lined a video wall with Protron 3K strobes playing a role as well.

Grateful and looking ahead

Although a typical year would see Lite Tek doing 90 such events, Lewis says he's been lucky and grateful for the work he has had lately which has allowed him to provide work to some of his furloughed employees. It's been hard not being able to provide much work for our crew, he said, adding that he has opened up the Lite Tek shop to furloughed employees during the pandemic so they can keep their skills sharp. We're seeing signs of some activity ahead though so we're hoping to keep everyone a bit busier this summer.

Lite Tek Staff Onsite

Darren Lewis: Production Manager / Lighting Designer

Sean McLane: Programmer for all competition halls / Board Operator

John Adamo: Board Operator, Programmer / Co-designer on awards video shoot

Nick Drake: Board Operator

Anibal Rodriguez:
LINK: https://www.live-production.tv/news/shows/lite-tek-entertainment-and-e...
See more stories from liveproduction

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

29/05/2026

InfoComm 2026: NDI Demos NDI 6.3, Hands-On Presentation About Educational Integrations

With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...

29/05/2026

Bell Media Inks New Long-Term Media Rights Deal for Broadcast, Streaming of the Canadian Football League

Reaffirming a partnership that has defined Canadian sports broadcasting since 19...

29/05/2026

Spring 2026 TV Survey: Vertical Live Matters. The Bigger Story Is Context

Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format Ring Digital's Sprin...

29/05/2026

Germanys Berliner Ensemble Bolsters Backstage Infrastructure With Riedel Stage Systems

Berliner Ensemble, one of Berlin's five major theater companies, has expande...

29/05/2026

InfoComm 2026: Solid State Logic Spotlights TCA Tour, Live V6.2 Software, New SSL Live Trade-in Program

Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...

29/05/2026

Gerald Jerry Pierce, Architect of Modern Digital Cinema, Passes Away at Age 73

Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...

29/05/2026

CBS Sports Becomes New Home of Barclays Women's Super League Thorough 2029-2030

Paramount+ will be the English-language U.S. home for Barclays Women's Super...

29/05/2026

Calrec Scales ImPulseV to Empower Broadcasters With Greater Choice in Virtualized Workflows

Further strengthening its virtualisation strategy to fully support broadcasters ...

29/05/2026

Switzerlands Canal Alpha Streamlines Playout to Delivery With Harmonic

Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...

29/05/2026

InfoComm 2026: PTZOptics Showcases Intelligent Video Ecosystem

PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...

29/05/2026

Arizona's Family Sports Debuts Direct-to-Consumer Streaming App

Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...

29/05/2026

DAZN Brings The Canadian Football Leagues Saturday Night Football to the Masses in New Media Rights Deal

Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...

29/05/2026

Comcast Business Supports Advanced Technology Infrastructure at Levi's Stadium for Fan Experience, Venue Operations

Comcast Business has detailed the advanced network infrastructure it has deploye...

29/05/2026

College Sports-Production Community Gathers in Atlanta for 2026 SVG College Summit

In two-day event, leaders from academia and industry explored solutions to chall...

29/05/2026

TBT Reaches Two-Year Extension With FOX Sports for New-Look $2 Million Tournament

The Basketball Tournament (TBT), now entering their 13th year of competition, ha...

29/05/2026

Roku Expands Premium Subscriptions Experience with FOX One

Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...

29/05/2026

CBS Sports UEFA Champions League Today Studio Show Heads Budapest for Final as Transcontinental Popularity Grows

In its sixth year, the broadcaster's coverage has become a global brand and ...

29/05/2026

Ratings Roundup: NBA, NHL Playoffs and Indy 500 Photo Finish Power a Record-Setting Week

Ratings Roundup is a rundown of recent ratings news and is derived from press re...

29/05/2026

Your Summer 2026 Soundtrack? Spotify's Predictions Are In

The days are getting longer, the temperatures are rising, and playlists are filling up for the season. With summer around the corner, Spotify's global edito...

29/05/2026

Akai Pro unveil the MPC Live III Retro

New retro-inspired MPC announced There are few devices that have gained the status held by Akai Pro's MPC range, and in recent years, the company have s...

29/05/2026

Bjooks Beat Gems Kickstarter continues

Save up to 30 on acclaimed titles Following a successful launch at Superbooth 2026, Bjooks have revealed that they will be continuing the Kickstarter campa...

29/05/2026

Genelec update Aural ID

Binaural monitoring application improved Genelec have just released an update that brings some powerful new features to their HRTF-based binaural headphone ...

29/05/2026

IMSTA FESTA 2026

6 June 2026 at SAE Institute, London, UK IMSTA FESTA 2026 is almost upon us, with some of the biggest names in pro-audio set to descend upon SAE Institute i...

29/05/2026

Remembering Gerald Jerry Pierce, Architect of Modern Digital Cinema

Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, died April 12, 2026, at his home in...

29/05/2026

Roku Unveils Redesigned TV Home Screen

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Sinclair and AMP Sports to Launch Style of Play' Podcast

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

TV Pharma Ads Are Getting Longer, VAB Says

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Comparing 5 AI Video Enhancers for Restoring Old Video Quality

Comparing 5 AI Video Enhancers for Restoring Old Video Quality Kate Luvis May 29, 2026 0 Comments Digitizing VHS, MiniDV, and other legacy formats doe...

29/05/2026

Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio

Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio Brie Clayton May 29, 2026 0 Comments Workflow replaces a patchwork of legacy tools...

29/05/2026

FCC Reminds Broadcasters of Their Public Interest Obligations

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Roku Unveils New TV Home Screen

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Sinclair and AMP Sports Announce New 'Style of Play' Podcast

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Study: YouTube Leads Global Streaming Ad Growth

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

TV Pharma Ads Are Getting Longer, According to VAB

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

At the Intersection of Music and Dance, an Epic Collaboration

At the Intersection of Music and Dance, an Epic Collaboration Boston Conservatory musicians and dancers found creative parallels in their recent performance o...

29/05/2026

Audiences Are Everywhere. Your Ad Strategy Should Be Too.

Something fundamental has shifted in how people consume media. Audiences aren't abandoning television or radio content; they're just expanding how, wher...

29/05/2026

Rosie Jones's Disability Comedy Extravaganza returns with another new lineup of eight comics

Youtube exclusive special drops today Watch now UKTV today announces another e...

29/05/2026

The Official Trailer of 'Physical 100' Italy, on Netflix From September 11

Back to All News The Official Trailer of Physical 100 Italy, on Netflix From Se...

29/05/2026

Super Garden 2026 winner revealed

At just 20 years old, Sean Melia from Summerhill Co. Meath has been revealed as the winner of Super Garden 2026. Sean is the youngest ever contestant and winner...

29/05/2026

May 28, 2026

Experimental HIV vaccine achieves a long-sought goal In a first for the field, all non-human primates given a new series of vaccines generated antibodies capabl...

28/05/2026

How Thomson's Climate Crisis Toolkit is helping journalists tell the climate story

Thomsons Climate Crisis Toolkit is already being put to work, helping journalist...

28/05/2026

Matt Gangl and Pete Macheska on FOX MLB's Huge Night and Unforgettable Postseason Run

FOX Sports' MLB coverage dominated the night at the 47th Annual Sports Emmy ...

28/05/2026

FOX's Mike Davies and Team on Win as Outstanding Technical Team for 2025 World Series

One of the most memorable postseasons in baseball history would have had no memo...

28/05/2026

NBC Sports' Rob Hyland Reflects on an Unforgettable Sunday Night Football Season

NBC's Sunday Night Football is among the most-decorated and most-watched pro...

28/05/2026

Prime Video's John Ward and Mike Francis on Groundbreaking NBA on Prime Video Studio

The 2026 Sports Emmys marked a watershed moment for Prime Video Sports. After bu...