Sony Pixel Power calrec Sony

Lite Tek Entertainment and Elation light cheerleading championship

03/04/2021

Lite Tek Entertainment and Elation light cheerleading championship posted: 02/04/2021

Dynamic lighting shows its flexibility on Cheersport National Cheerleading Championship

With up to 50,000 people in and out of the Georgia World Congress Center each day over a two-day period in February, the Cheersport National Cheerleading Championship in Atlanta may be the largest event to have taken place in the world under the COVID pandemic. Rental and production company Lite Tek Entertainment supplied and designed lighting for the event and turned to an Elation lighting package of Cuepix and DTW blinders, Protron strobes, SixPars and more to highlight team routines across five different stages.

Huge event despite pandemic

The National Cheerleading Championship is one of the biggest of its kind in the world. A typical year would see 1,400 teams competing but due to a 50%, reduction in allowed participants due to the pandemic, some 700 teams competed at this year's event. Nevertheless, the event was huge with stages spread across two buildings and 90 acres.

This was, to the best of our knowledge, the largest event in the world since COVID with up to 50,000 people coming through the facility two days in a row, states Lite Tek founder and owner, Darren Lewis. Cheersport created an effective plan to manage the onsite people flow with guidance from Varsity Spirit and the CDC fulfilling a discrete observation role. There were no spikes or known outbreaks that were traced to the event so it worked out really well.

Lite Tek Entertainment

Lite Tek Entertainment, based in Richmond, Virginia, has handled all of Cheersports' regional cheerleading events for the past 15 years and has worked the National Cheerleading Championship event several times. Lewis says that Lite Tek has grown with Elation throughout the years, having purchased Elation gear from the firm's outset and employing Elation gear on many past cheerleading events. This year, Lewis served as production manager and principal lighting designer for the National Cheerleading Championship, coordinating video and audio as well, across five competition halls plus a virtual awards ceremony.

Even stage lighting and 20 feet up

Lighting design was a collaborative effort across the Lite Tek team with all five stages featuring nearly identical lighting setups starting with a downstage truss lined with Elation Cuepix and DTW Blinders. We put 8 of those up along the front edge and lit the entire 60 x 60 ft. stage and didn't get any hotspots, Lewis states of the LED blinders. The truss was too close to the stage to do it with Par lights but the Cuepix and DTW fixtures were perfect because we got an instant spread of the beam with an even wash. The photographers and videographers loved it because the stage was lit perfectly even.

Lewis says that not only did they need to light the stage, it was necessary to light at least 20 feet above the stage as well as the cheerleaders are often lifted or thrown up in the air. They cant go into the dark, he says. It's different than just lighting a performer on stage; you really have to think in 3 dimensions. Thats why the Cuepix and DTW do so well. Its such a big throw I didn't have to worry about dark spots when the cheerleaders were up high.

Ballyhoo then static white

Each cheer routine started with gobo movement onto a closed semi-transparent scrim curtain across the front of the stage with complementary color splashed onto the backdrop. When a team entered, the curtain opened and lights ballyhooed in an energetic barrage of color and movement. Protron 3K strobes along the front truss and Protron 3K Color strobes along the back strobed and color washed before going to a warm white wash for each routine. As the cheerleaders entered, Platinum FLX moving heads on the front corners of the stage projected onto the backdrop then frosted out for side fill or background lighting. In order not to distract or startle the participants, it was important that the lights remained static in even white light once each routine began. Also housed in each rig were LED moving head washlights, discharge-based profile luminaires and LED moving linear strips. SixPar 200 Par lights were used to light the entrance and exit stairs for each stage.

Pre-event excitement

The lighting sequence complemented each team's cheerleading routine and was repeated every 3-4 minutes throughout each day. Prior to the start of the routines however and used to generate excitement as spectators arrived were color and effects from Rayzor Q7 LED moving heads. Positioned on the front truss, the Q7's initially pointed out into the room but then repositioned inward to light the stage. A double arch of truss lined with ACL 360 Bars also provided flashy looks as parents and spectators arrived. Lite Tek also designed and filmed an awards video used on the events social media pages in which ACL 360 Bars lined a video wall with Protron 3K strobes playing a role as well.

Grateful and looking ahead

Although a typical year would see Lite Tek doing 90 such events, Lewis says he's been lucky and grateful for the work he has had lately which has allowed him to provide work to some of his furloughed employees. It's been hard not being able to provide much work for our crew, he said, adding that he has opened up the Lite Tek shop to furloughed employees during the pandemic so they can keep their skills sharp. We're seeing signs of some activity ahead though so we're hoping to keep everyone a bit busier this summer.

Lite Tek Staff Onsite

Darren Lewis: Production Manager / Lighting Designer

Sean McLane: Programmer for all competition halls / Board Operator

John Adamo: Board Operator, Programmer / Co-designer on awards video shoot

Nick Drake: Board Operator

Anibal Rodriguez:
LINK: https://www.live-production.tv/news/shows/lite-tek-entertainment-and-e...
See more stories from liveproduction

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

24/01/2026

L3Harris Delivers Multi-Intelligence Aircraft to US Air Force

The MC-55A Peregrine aircraft will give the Royal Australian Air Force information superiority and serve as strategic assets for future Australian Defence Force...

24/01/2026

Pay TV Groups Rebut NABs ATSC 3.0 Transition Plans

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

24/01/2026

APTS, PBS Tell FCC Not to Set a Firm Date for ATSC Sunset

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

24/01/2026

Baron Weather Promotes Senior Executives Steve Bray, Cherie Smyly

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

24/01/2026

RT and Virgin Media Television kick off comprehensive free-to-air coverage of the 2026 Six Nations Championship

RT and Virgin Media Television kick off comprehensive free-to-air coverage of t...

23/01/2026

UEFA Women's EURO 2025 drives surge in ad-funded streaming as Yospace powers 6 billion one-to-one advertisements

Staines-upon-Thames, UK, 29 July, 2025 - Yospace, the global leader in Dynamic A...

23/01/2026

WWE's Virtual Production Playbook: How the Professional Wrestling Super Power Built Creative Flexibility in the Studio

WWE's Virtual Production Playbook: How the Professional Wrestling Super Powe...

23/01/2026

Tight Set Up: Squeezing the PSA's Tournament of Champions Into Grand Central Station for the Annual Squash Extravaganza

Tight set up: Squeezing the PSA's Tournament of Champions into Grand Central...

23/01/2026

AFC Championship Preview: Behind the Scenes With NFL on CBS' Producer Jim Rikhoff and Director Mike Arnold

AFC Championship Preview: Behind the Scenes With NFL on CBS' Producer Jim R...

23/01/2026

NFC Championship Preview: FOX Sports Director Rich Russo Talks Technology, Storytelling Heading Into Season Finale

NFC Championship Preview: FOX Sports Director Rich Russo Talks Technology, Story...

23/01/2026

Introducing the Best New Artist 2026 Nominees

Spotify's annual Best New Artist celebration honors the rising stars whose talent, creativity, and dedication have propelled them to the music industry'...

23/01/2026

L3Harris Data Links: Resilient, Mission-Proven C5ISR Solutions

Coalition military forces operating across the vast geography of the Indo-Pacific rely on interoperable, secure data links to share intelligence, surveillance a...

23/01/2026

Why Air Forces Are Choosing L3Harris Airborne Early Warning and Control

Artist rendering of L3Harris Technologies' AERIS next generation airborne early warning and control solution....

23/01/2026

The C-130 Cockpit Advantage

The U.S. Air Force AMP Increment II aircraft at L3Harris' facility in Waco, Texas. L3Harris has modernized C-130 avionics since 1985, delivering digital coc...

23/01/2026

A Game-Changer for Caption & Subtitle QC - Now Integrated!

Paramount is transforming its operations by unifying the media supply chains of their top brands into a scalable global pipeline. This transformation enhances ...

23/01/2026

Should we automate or augment with AI?

Every delay costs. When a subtitle fails QC, even the smallest issue can mean missed deadlines, extra vendor costs, or frustrated teams. The new Accurate.Video ...

23/01/2026

Nielsen Renews Partnership With Gray Media for Local TV Measurement Across All of Its 113 DMAs

Multi-year deal utilizes Nielsen's full suite of local audience marketing in...

23/01/2026

Nielsen Announces Pricing of Upsized $1.5 Billion Offering of Senior Secured Notes by its Affiliate

New York, NY January 21, 2026 - Neptune BidCo US Inc. (the Issuer or the Co...

23/01/2026

ALT Systems Launches PixSpan Data - Making PixMover Platf...

ALT Systems, Inc., a leading system integrator and technology solutions provider for the media and entertainment industry, today announced the launch of PixSpan...

23/01/2026

AIMS to Officially Launch IPMX as a Fully Developed Stand...

The Alliance for IP Media Solutions (AIMS) will mark a major milestone for Pro AV-over-IP at ISE 2026 with the official launch of Internet Protocol Media Experi...

23/01/2026

KRK to Premiere New Flagship V Series Five Monitors for P...

KRK, a leader in professional studio monitoring for nearly four decades, will unveil the all new V Series Five at the 2026 NAMM Show, offering attendees an excl...

23/01/2026

SMPTE Announces Steve LLamb as ISO-TC 36 Cinematography C...

SMPTE , the home of media professionals, technologists, and engineers, today announced Steve LLamb, Vice President of Technology Standards and Solutions for Cin...

23/01/2026

IBC announces call for Technical Papers for IBC2026 Confe...

IBC today announces that the call for Technical Papers is now open for the IBC2026 Conference, inviting innovators from across the global media, entertainment, ...

23/01/2026

Asharq News AMPPs up its Cloud-Based Disaster Recovery

Grass Valley has announced that Asharq News, the leading multi-platform Arabic news service owned by the Saudi Research & Media Group (SRMG), has expanded its c...

23/01/2026

Rohde & Schwarz, Qualcomm, and Motorola demonstrate succe...

At the SET Expo 2025, a consortium including Qualcomm Technologies, Inc., Motorola, and Rohde & Schwarz successfully demonstrated a real-world proof-of-concept ...

23/01/2026

Dalet Appoints Gwen Braygreen as Executive Vice President...

Dalet, a leading technology and service provider for media-rich organizations, today announced the appointment of Gwen Braygreen as Executive Vice President and...

23/01/2026

Industry Leaders Unite to Create First-Ever End-to-End Cr...

Alfalite, Brainstorm, Dejero, Domo Broadcast Systems, FOR-A, KitPlus, Ontario Soluciones and RGB Spectrum partner to demonstrate revolutionary integrated soluti...

23/01/2026

Vizrt Powers a New Era of Corporate Viewer Engagement wit...

Vizrt, the leader in live production technology revolutionizing viewer experience and engagement, expands its team to ignite a new era of professional-grade pro...

23/01/2026

LOGIC media solutions becomes launch partner of the AWS E...

LOGIC media solutions, an Amazon Web Services (AWS) Advanced Partner specialising in AWS-based media workflows, is one of the official launch partners of the ne...

23/01/2026

Chyron Promotes Owen Seaton to VP, Venue Solutions

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

23/01/2026

MPA Backs ATSC 3.0 Content Security Protections in FCC Comments

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

23/01/2026

NDI 6.3 Core Tech Update to Be Demoed at ISE

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

23/01/2026

ISE: Sony Electronics Announces Crystal LED S Series

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

23/01/2026

SMPTE Announces Steve LLamb as ISO/TC 36 Cinematography Chair

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

23/01/2026

RTDNA Foundation Announces 2026 First Amendment Award Honorees

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

23/01/2026

Paramount+ Launches Programmatic Access to Marquee Live Sports

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

23/01/2026

Sky appoints Lisa Clark as Commissioning Executive for SNL UK

Friday 23 January 2026 Sky appoints Lisa Clark as Commissioning Executive for SNL UK Lisa Clark headshot PNG (468KB) Lisa Clark joins Sky as Commissioning E...

23/01/2026

Pavane' Drops Teaser Ahead of February 20 Debut - A Tender Story of Three Hearts Finding Their Way

Back to All News Pavane' Drops Teaser Ahead of February 20 Debut - A Tende...

23/01/2026

FY2025 Full Year Results

FY2025 Full Year Results...

23/01/2026

Oscar nomination for RT supported film Retirement Plan

RT is delighted to announce that the RT and F s ireann / Screen Ireland supported short film Retirement Plan has been nominated for Best Animated Short at th...

22/01/2026

SVG Students To Watch: Chuck Luarasi, Curry College

SVG Students To Watch: Chuck Luarasi, Curry CollegeThe Massachusetts native is cutting his teeth with Harvard Athletics, Cape Cod Baseball LeagueBy Brandon Cost...

22/01/2026

Follow the Money, Episode 4: Talking Tech, Sports, and Private Capital With Sam McCleery and Alysse Soll

Follow the Money, Episode 4: Talking Tech, Sports, and Private Capital With Sam ...

22/01/2026

Fever Pitch: WRC is Back for the Start of the 2026 Season With Rallye Monte-Carlo in 1080p For the First Time

Fever pitch: WRC is back for the start of the 2026 season with Rallye Monte-Carl...

22/01/2026

FloSports Prepares To Broadcast Outdoor Hockey Game Amidst Brutally Cold Temperatures in Southern Minnesota

FloSports Prepares To Broadcast Outdoor Hockey Game Amidst Brutally Cold Tempera...

22/01/2026

As Paramount+ Enters the Octagon, UFC's Craig Borsari Previews Production Plans, Teases Innovations

As Paramount Enters the Octagon, UFC's Craig Borsari Previews Production Pl...