SVG New Sponsor Welcome: Mediaproxy's Mark Rushton on the Importance of Real-Time Broadcast Analysis for Live Sports

SVG New Sponsor Welcome: Mediaproxy's Mark Rushton on the Importance of Real-Time Broadcast Analysis for Live Sports By SVG Staff

Thursday, July 18, 2024 - 9:00 am

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Identifying on-air incidents has become more critical than ever - especially when it comes to live sports. Mediaproxy provides a comprehensive suite of software-based analysis applications to help you attend to on-air issues quickly and resolve them efficiently. Employing the latest user interface technologies, complex analysis tasks are made easy and seamless courtesy of Mediaproxy's compliance, logging, monitoring, and analysis tool sets.

Analyze live network streams and OTT from one place using Mediaproxy's advanced tools without direct access to the full network payload over low bandwidth connections. In addition to live and file-based MPEG analysis, the company's unique platform offers decentralied real-time analysis to provide low bandwidth transport stream monitoring without requiring direct network access to multicast sources. Mediaproxy's versatile platform also includes built-in video and audio fingerprinting technologies. Performing either advanced competitive advertisement tracking analysis or reconcile audio royalties, Mediaproxy's LogServer platform provides a flexible built-in solution for all content matching requirements.

SVG sat down with Mark Rushton, VP Sales & Solutions, USA, Mediaproxy to discuss LogServer and the companies other products, recent customer installations at regional sports networks like Monumental Sports Network, and where he sees the industry headed in 2024 and beyond.

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To introduce yourself to more of SVG's newest sponsors, watch the SVG New Sponsor Spotlight series on SVG PLAY.

LINK:	https://www.sportsvideo.org/2024/07/18/svg-new-sponsor-welcome-mediapr...
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