
As a marine biology student, Josef Melchner always dreamed of spending his days cruising the oceans to find dolphins, whales and fish - but also wanted to do something practical, something that would benefit the world, he said. When it came time to choose a career, he dove head first into aquaculture.
He's now CEO of GoSmart, an Israel-based company using AI and machine learning to make fish farming more efficient and sustainable.
A member of the NVIDIA Metropolis vision AI partner ecosystem and the NVIDIA Inception program for cutting-edge startups, GoSmart offers fully autonomous, energy-efficient systems - about the size of a soda bottle - that can be attached to aquaculture cages, ponds or tanks.
Powered by the NVIDIA Jetson platform for edge AI, these systems analyze the average weight and population distribution of the fish within the environment, as well as its temperature and oxygen levels.
This information is then provided to users through GoSmart's software-as-a-service, which helps fish farmers more accurately and efficiently determine how much - and when best - to feed their fish and harvest them, all in real time.
The parameters that GoSmart systems analyze are crucial for the fish feed regime, Melchner said. Managing the right levels of fish feed saves a lot of money for the farmers and reduces organic matter from excessive debris in the aqua environment.
GoSmart systems have been deployed by Skretting, one of the world's largest fish feed producers, as part of its initiative to sustainably expand production pipelines across eight countries in southern Europe and provide farmers with personalized, digitalized information.
Precision Farming for Sustainability Founded in 2020, GoSmart is focused on fish farming because it's focused on helping the environment.
The world faces a lack of protein, and yet marine protein is often acquired the way it's always been, with boats going out with fishing nets and long lines, Melchner said. While many alternative sources of protein - like cattle, pigs and chicken - are almost always farmed, about half of marine production still comes from wildlife.
Overfishing in this manner negatively impacts the planet.
It's a critical issue that could affect us all eventually, Melchner said. Algae is one of the largest carbon sinks in the world. It consumes carbon from the atmosphere and releases oxygen, and overfishing impacts levels of algae in the ocean.
Understanding this is what led Melchner to devote his life's work to aquaculture, he said.
The GoSmart system uses lithium-ion batteries charged by solar panels, and is equipped with its own power-management software that enables it to autonomously enter sleep mode, shut down, wake up and conduct its work as appropriate.
Farming Efficiency Boosted With AI GoSmart systems are built with sensors, cameras and NVIDIA Jetson modules, which enable AI at the edge to analyze factors of an environment that impact fish feeding, growth, health and welfare, as well as environmental pollution due to excessive organic matter dispersed in the water because of inefficient or inaccurate operations.
We wanted to use the best processor for AI with high performance in a system that's compact, submersible underwater and affordable for fish farmers, which is why we chose the Jetson series, Melchner said.
GoSmart is now training its systems to analyze fish behavior and disease indicators - adding to current capabilities of determining fish weight, population distribution, temperature and oxygen levels. Since Jetson enables multiple AI algorithms to run in parallel, all of these characteristics can be analyzed simultaneously and in real time.
The company is also evaluating the powerful new Jetson Orin lineup of modules to take these capabilities to the next level.
To train its AI algorithms, the GoSmart team measured thousands of fish manually before deploying cameras to analyze millions more. There was a lot of diving and many underwater experiments, Melchner said.
For high-performance deep learning inference, GoSmart is looking to use the NVIDIA TensorRT software development kit and open-source NVIDIA Triton Inference Server software.
And as a member of the NVIDIA Metropolis and Inception programs, GoSmart works closely with NVIDIA engineers and is exploring latest-generation technologies. This will help make our algorithms quicker and more efficient, Melchner said.
GoSmart could help farmers reduce fish feed by up to 15%, according to Melchner. For some customers, GoSmart technology has shortened fish growth time and subsequent time to market by an entire month.
A Tidal Wave of Possibilities Melchner predicts that in a few years, aquaculture will look completely different from how it is today.
Our goal is to have our systems in every cage, every pond, every tank in the world - we want to cover the entire aquaculture industry, he said.
In addition to integrating AI models that analyze fish behavior and disease, GoSmart is looking to expand its systems and eventually integrate its solution with an autonomous feeding barge that can give fish the exact amount of food they need, exactly when they need it.
Learn more about the NVIDIA Metropolis application framework, developer tools and partner ecosystem.
North America Stories
09/09/2026
Italy launch follows UK and Germany as Nielsen expands product across EMEA
Milan, Italy, September 9, 2026 - Nielsen, a global leader in audience measurement, ...
09/09/2026
Planned solutions tackle accuracy, cost and latency barriers to deploying AI at ...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Studio Technologies, a leading manufacturer of high-quality audio, video, and fiber-optic solutions, introduces its new Model 791 Control Console at IBC 2026 (N...
09/09/2026
Maxon, maker of powerful, approachable software solutions for creators working in 2D and 3D design, motion graphics, visual effects and visualization, is headin...
09/09/2026
NUGEN Audio unveils DialogCheck v1.2, the latest evolution of its intelligent dialog intelligibility and compliance tool, at IBC 2026 (Pod P27). With a sharpene...
09/09/2026
Trusted Partner Network Launches Fix It or Risk It to Help the Entertainment Industry Tackle Everyday Security Risks
Industry-Wide Campaign Launches at IBC2...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
AI has moved firmly beyond experimentation in UK advertising, with more than eight in ten marketers (83%) now actively using or piloting AI in production, accor...
09/09/2026
IBC2026 - Stand 7.D22
At IBC2026, Pixitmedia by DataCore will showcase its latest capabilities designed to simplify distributed production, accelerate workflow...
09/09/2026
Stockholm, Sweden September 9th, 2026 At IBC2026, on booth 1.B47, Net Insight will showcase Open Live Media, its architecture for delivering resilient live ...
09/09/2026
Net Insight today announced that DMC Production Norway is continuing the use of its Open Live Media technology for premium European football, deploying Nimbra 5...
09/09/2026
Amagi, the media industry cloud platform for unified broadcast, streaming, and monetization, will showcase four new AI-native capabilities at IBC2026, Hall 5, S...
09/09/2026
Limecraft today announces version 2026.6 of its AI-powered production platform, extending capabilities for connected media operations. An AI-assisted approach t...
09/09/2026
Telestream, a global leader in media workflow technologies, today announced the next evolution of its Practical AI strategy, evolving its comprehensive portfoli...
09/09/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the appointment of Brian Doheny as Chief Executive Officer (CEO)....
09/09/2026
LiveU is now a Clarus Integrated Reseller, bringing Starlink's fast, reliable broadband directly into LiveU's cellular bonding EcoSystem through a singl...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Wisycom is showcasing the latest additions to its ecosystem of professional RF technologies at IBC 2026 (Stand 8.D60). This includes its new MATF Wideband Anten...
09/09/2026
AMSTERDAM, IBC2026 VisualOn, Inc. and Cires21 today released an updated joint whitepaper at IBC 2026 demonstrating measurable, high-impact improvements in visu...
09/09/2026
Sony Electronics Introduces Its First Fisheye Zoom G Lens
Brie Clayton September 8, 2026
0 Comments
Compact, lightweight SEL814G Full-frame lens deliv...
09/09/2026
Blackmagic Design Announces DaVinci Resolve 21.1
Brie Clayton September 8, 2026
0 Comments
Major update adds AI assistant integration, expanded camera...
09/09/2026
Cuez Integrates AI into a Unified Broadcast Production Workflow
Brie Clayton September 8, 2026
0 Comments
Cuez announces the expansion of its cloud-ba...
09/09/2026
At the IBC conference, running Sept. 11-14 in Amsterdam, the creative, technology and business communities are coming together to turn ideas into action and dis...
08/09/2026
Comcast Technology Solutions (CTS) has announced a multi-year agreement with A E...
08/09/2026
Spectra Logic today announced the availability of Media Insight, a new capabilit...
08/09/2026
Rogers Communications and Quebecor have announced a 12-year sublicensing agreement for French-language national NHL games beginning with the 2026-27 season. TVA...
08/09/2026
Skyline Communications and Bridge Technologies will demonstrate two integrations...
08/09/2026
Boland Communications will make the European debut of its 4K55HDR7SNB 55-inch super-narrow-bezel monitor at IBC2026 (Stand 12.C57, RAI Amsterdam, September 11-1...
08/09/2026
Ateme and Comcast Technology Solutions (CTS) have announced a collaboration comb...
08/09/2026
Haivision has joined the IBC Accelerator Media Innovation Programme as part of t...
08/09/2026
Blackmagic Design has announced price reductions on its PYXIS 6K and Cinema Camera 6K models, effective immediately through Blackmagic Design resellers worldwid...
08/09/2026
AI-Media will demonstrate its LEXI Suite at IBC2026 (Booth 5.C34, September 11-1...
08/09/2026
Bitmovin and Ad Insertion Platform (AIP) have announced the first live deploymen...
08/09/2026
Grass Valley will demonstrate story-centric media workflows at IBC2026 (Booth 9.A01, RAI Amsterdam, September 11-14), connecting newsroom production, content ma...
08/09/2026
M2A Media and Ateme have announced a partnership integrating Ateme's video processing solutions into M2A Media's MediaToAnywhere platform for live sport...
08/09/2026
Ikegami will exhibit at IBC2026 (Stand 12.A31, RAI Amsterdam, September 11-14), including a Day 1 introduction of new cameras in the UNICAM XE series. Additiona...
08/09/2026
Broadcast industry analysts will be gathering plenty of insights at the 2026 IBC Show this weekend in Amsterdam, but Caretta Research has offered up some though...
08/09/2026
SENSHI and DAZN have announced a global broadcast partnership that will bring SENSHI's live events free to viewers in more than 200 markets. The partnership...
08/09/2026
New architecture built with Evertz will bring 4K HDR to Monday Night Football, N...
08/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/09/2026
Mo-Sys, the world-leading developer of virtual production, camera robotics and image tracking technology, has completed a business restructuring, which has incl...
08/09/2026
New York, September 8, 2026 The TSAmediaHUB audiovisual contribution and distribution infrastructure developed by Telef nica's Audiovisual Services area re...
08/09/2026
Expanded Riyadh operation brings Asharq and Thmanyah services together on a resilient on-premises Pebble platform.
Pebble, the leading automation, content mana...
08/09/2026
Techex, a pioneering leader in live video workflows, will showcase its broadest software feature set to date at IBC 2026 (Stand 2.B45), extending its lead in so...
08/09/2026
Visitors to Grass Valley's booth at IBC2026 will be introduced to new Framelight X capabilities that connect content acquisition, management, editing and pu...