Durable Goods Signs Director Katharina Baron
data-src=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c562aaf4-bpthumb.jpg data-srcset=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c561c0e7-bpfull.jpg 2x class=lazyload avatar avatar-80 photo height=80 width=80 />
Brie Clayton April 20, 2021
0 Comments
Venice, CA-based production company Durable Goods has signed director Katharina Baron for her first U.S. commercial representation. Baron's careful eye for art design and experience as a creative director result in a highly curated aspirational aesthetic in her work, balancing polished ambiance with emotional relatability. She has directed and produced award-winning commercial and branded campaigns for such top clients as Mercedes, Volkswagen, Swarovski and Cond Nast. With a wide range of experience across fashion, beauty, lifestyle and automotive, Baron's directing is informed by avant garde European sensibilities and a global perspective gleaned from her work across major international markets spanning London, Dubai, Shanghai and Milan, among numerous others.
data-src=https://gcs.creativecow.net/wp-content/uploads/2021/04/20180501/Katharina_Baron.jpg alt= class=lazyload wp-image-2408419 data-srcset=https://gcs.creativecow.net/wp-content/uploads/2021/04/20180501/Katharina_Baron.jpg 442w, https://gcs.creativecow.net/wp-content/uploads/2021/04/20180501/Katharina_Baron-207x300.jpg 207w, https://gcs.creativecow.net/wp-content/uploads/2021/04/20180501/Katharina_Baron-35x50.jpg 35w, https://gcs.creativecow.net/wp-content/uploads/2021/04/20180501/Katharina_Baron-69x100.jpg 69w data-sizes=(max-width: 442px) 100vw, 442px />
Click HERE to view her work.
Katharina is a unique talent. Not only is she a fabulous director with a highly curated art sensibility, she is exactly what brands need now. She is a global creative, she speaks five languages and can present a cohesive message for brands across all continents. She has run her own tech companies, she has created brand strategies across multiple platforms, she comes as a true creative asset to the clients, helping them define their messaging notes Durable Goods Executive Producer Rebecca Wray.
Rebecca and the entire team at Durable Goods are so dedicated to creating and maintaining a collaborative creative atmosphere, so it really feels like family for me as a director, adds Baron. Her vision for fostering community within the industry has been inspiring to witness, especially during these times of physical isolation. I couldn't be more excited to join this talented team!
Los Angeles-based Baron graduated from CELSA Sorbonne and FU Berlin with an MBA. Storytelling has been a throughline in her career, though it has seen a variety of manifestations, with her first professional gig as a fashion and television journalist reporting on the most prestigious and exclusive international events and interviewing lauded leaders in fashion including Karl Lagerfeld and Anna Wintour. She organically transitioned into video work for the brands she was reporting on, producing and directing fashion films and branded content for a wide range of clients. This led to work on documentaries for French TV, later shifting to fashion, automotive and lifestyle genres. Her background as an actress, producer, creative director and director provides a holistic perspective on the production process, resulting in work that connects true human emotion with core brand goals. Upcoming work includes a project for Vogue and a conscious beauty brand.
data-src=https://gcs.creativecow.net/wp-content/uploads/2021/04/20181043/durable-goods.png alt= class=lazyload wp-image-2408422 data-srcset=https://gcs.creativecow.net/wp-content/uploads/2021/04/20181043/durable-goods.png 365w, https://gcs.creativecow.net/wp-content/uploads/2021/04/20181043/durable-goods-300x113.png 300w, https://gcs.creativecow.net/wp-content/uploads/2021/04/20181043/durable-goods-50x19.png 50w, https://gcs.creativecow.net/wp-content/uploads/2021/04/20181043/durable-goods-100x38.png 100w data-sizes=(max-width: 365px) 100vw, 365px />
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
29/09/2026
Oak View Group (OVG) has announced Cisco as an Official Technology Partner, with plans to standardize infrastructure across its venue network on Cisco solutions...
29/09/2026
SportsNet Pittsburgh (SNP) won three honors at the 2026 Mid-Atlantic Emmy Awards.
Program awards went to Bucs BP in the Sports Program Live category (produced ...
29/09/2026
The Professional Women's Hockey League has announced home openers for all 12 teams for the 2026-27 season, along with a broadcast partnership with CBC under...
29/09/2026
Manifold technologies has been recognized as a contributor to the Media eXchange...
29/09/2026
FuboTV has announced My Local Sports, allowing subscribers in select markets to add their local regional sports network (RSN) as an add-on to a Fubo Sports subs...
29/09/2026
Asian News International (ANI), a wire agency and video news provider based in India, has deployed Grass Valley's AMPP Media Operating System and Framelight...
29/09/2026
South African Broadcasting Corporation (SABC) has deployed Ikegami UHK-X600 cameras as part of an upgrade to IP-based production infrastructure. The deployment ...
29/09/2026
REMI, REMCO models will drive the bulk of the broadcaster's NHL productions ...
29/09/2026
Three years in, the facility is supporting more centralized race production, com...
29/09/2026
NBC, Peacock, and NBSN are carrying all four Wild Card series with a production ...
29/09/2026
19 Nonfiction Projects Across All Stages of Production to Receive More Than $1 million in Support as Documentary Film Program Approaches 25th Anniversary
LOS ...
29/09/2026
Two new plug-ins launch alongside updated bundles
Zynaptiq have just announced the launch of two new plug-ins, alongside new and improved versions of two of...
29/09/2026
All-in-one bus processor revealed
Wes Audio's ng product range has come a long way since it was first introduced, and now includes a tasty selection of ...
29/09/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Ikegami announces that the South African Broadcasting Corporation, SABC, has chosen Ikegami UHK-X600 camera systems as part of an advance to IP-based operation ...
29/09/2026
Blendkit Offers 20% Discount to Celebrate Crossing 150K Asset Milestone
Brie Clayton September 29, 2026
0 Comments
Blendkit, the largest 3D asset libr...
29/09/2026
Interactive streaming specialist Ease Live supported more than 76.5 million fan sessions across three major European media operators during this summers FIFA Wo...
29/09/2026
Ease Live has added support for VAST (Video Ad Serving Template) to its graphical overlay technology, opening up new ways for broadcasters, streamers and rights...
29/09/2026
Rise AV has announced the launch of the inaugural Rise AV Awards, a new global awards programme celebrating the women, advocates and organisations across the AV...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Clear-Com announced that First Baptist Nashville has upgraded its production communications with a Clear-Com intercom solution as part of a comprehensive sanct...
29/09/2026
Blackmagic Cinema Camera 6K Captured Action Shots for Sketch
Brie Clayton September 28, 2026
0 Comments
Camera's portable design and dynamic range...
29/09/2026
Kean Production Services Deploys AJA ColorBox to Deliver Consistent, Accurate Co...
29/09/2026
Berklee Alumni and Faculty Nominated for the 2026 Latin Grammy Awards A total of 28 Berklee alumni and faculty earned nominations across 20 categories this ye...
29/09/2026
Berklee's K-Pop & Beyond Explores Connections Between K-Pop and Hip-Hop Now in its fifth year, the series brings together artists, industry leaders, and s...
29/09/2026
We tend to think we live in a digital world, with hopes and fears around artificial intelligence (AI), quantum computing, data centres and the next big technolo...
29/09/2026
Today, in partnership with the American Academy of Pediatrics (AAP), Apple relea...
29/09/2026
Final Cut Camera, the professional filming app for iPhone, receives a major upda...
29/09/2026
RT lyric fm is proud to announce the annual Choirs for Christmas competition callout. Warm up those vocal chords and join us on RT lyric fm for a celebration ...
28/09/2026
The NHL has announced Adobe as an Official Creative, Marketing and AI Partner beginning with the 2026-27 season. The partnership will provide the league and its...
28/09/2026
MultiDyne will exhibit at CABSAT 2026 (October 5-7, Dubai Exhibition Centre), showcasing an expanded technology portfolio following its June 2026 acquisition of...
28/09/2026
ARRI and HONOR have announced the HONOR Magic9 Pro Max, a flagship smartphone carrying ARRI branding on the device and packaging as the first product-level expr...
28/09/2026
Net Insight has added the Nimbra 1020G to its pan-Asian live media trial network, giving customers and partners in the region a way to evaluate ST 2110 and JPEG...
28/09/2026
Vindral has been named a recipient of a 2026 Technology and Engineering Emmy Award by the National Academy of Television Arts and Sciences in the category of We...
28/09/2026
Interra Systems will exhibit at CABSAT 2026 (Stand B2-37, Dubai Exhibition Centre, October 5-7), demonstrating its BATON QC platform, ORION monitoring solutions...
28/09/2026
Two years into its new production facility, the TOUR is expanding centralized wo...
Durable Goods Signs Director Katharina Baron 
