SP Telefilm to Use Gra Valley Live Production Solutions

(16/06/2014) S o Paulo production company SP Telefilm will provide broadcast services to TV Azteca, one of the largest television network in Mexico, to broadcast the games of the Mexican national team in Brazil during the FIFA 2014 World Cup using live production solutions from Grass Valley, a Belden Brand. SP Telefilm, referred to the project by International Media Services Inc., will use its HD OB van to transmit the games via satellite from Santos in the state of S o Paulo and from the cities where the games will take place.

The SP Telefilm mobile unit is equipped with a Grass Valley Kayenne Video Production Center switcher with 48 inputs, nine LDK 4000 Elite single format HD cameras, one LDK 8300 Live 1X/2X/3X Super SloMo camera, three 4-channel K2 Dyno Replay Systems and a Concerto multiformat routing switcher.

copyrighted by liveProduction.tv The production equipment from Grass Valley will not only allow us to capture each match, but will provide stunning, captivating and engaging images to the viewers in Mexico, said Jo o Carlos Serres, general manager, SP Telefilm. This is especially true with the integration of our three K2 Dyno Replay Systems, which gives us the opportunity to assemble highlight packages and replays that fans in Mexico will expect from World Cup matches.

This agreement dates back to 2013 when SP Telefilm and TV Azteca first agreed to produce and broadcast the Confederations Cup. The agreement was then expanded to include the draw of the FIFA 2014 World Cup Brazil groups, a program on the host cities of the World Cup and the coverage of the Mexican national team.

With such an important event as FIFA 2014 World Cup Brazil, we are honored that SP Telefilm has put their trust in Grass Valley live production equipment so that the fans in Mexico can root for their national team, said Leonel da Luz, vice president sales, Latin America, Grass Valley.

Currently, the Mexican national team has matches scheduled in Fortaleza, Cear ; Natal, Rio Grande do Norte; and Recife, Pernambuco. Broadcast operations and a TV Azteca studio will be located in Botafogo, Rio de Janeiro. In total, almost 60 production professionals from SP Telefilm will work on this coverage, in addition to the TV Azteca staff.

About Grass Valley

The new Grass Valley keeps broadcasters, content owners and service providers future-ready as they navigate the changing landscape of television. With the most comprehensive collection of workflow solutions in the industry, Grass Valley delivers end-to-end television production and content distribution workflows that enable the efficiency and flexibility broadcasters need to stay competitive today while offering technological foresight they need to keep pace with consumers' desires for more content on more devices. Grass Valley, headquartered in Montreal, leverages the collective expertise and depth of the Grass Valley Group and Miranda Technologies, each having been acquired by St. Louis-based Belden Inc. Belden delivers a comprehensive product portfolio designed to meet the mission-critical network infrastructure needs of industrial, enterprise and broadcast markets. With innovative solutions targeted at reliable and secure transmission of rapidly growing amounts of data, audio and video needed for todays applications, Belden is at the center of the global transformation to a connected world.

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