GSMA ANNOUNCES STRONG SPEAKER LINE-UP FOR MOBILE 60 SERIES-MIDDLE EAST

Etisalat, Ooredoo, STC and Huawei Sign Up As Main Sponsors

London: The GSMA today announced the first keynote speakers for the Mobile 360 Series-Middle East conference taking place on the 13-14 October in Dubai. The GSMA also announced a number of event sponsors including Etisalat, Ooredoo, STC and Huawei. The industry thought leadership event will again be co-located with GITEX at the Dubai World Trade Centre and is open to all organisations across the mobile ecosystem with an interest in the Middle East and North Africa.

Mobile technology is having a transformative effect across the Middle East, with many network operators ready to launch 4G-LTE this year, as well as making significant investments in sectors such as mHealth and Smart Cities. At the same time, we see other countries in the region that are in earlier stages of mobile development, said Michael O'Hara, Chief Marketing Officer, GSMA. The Mobile 360 Series-Middle East conference aims to bring key stakeholders together to discuss the issues, challenges and opportunities facing the mobile industry in the region today.

Through keynote presentations, interactive panel sessions and networking events, Mobile 360-Middle East will provide CEOs and senior executives of companies throughout the mobile industry, as well as key government and regulatory representatives, the opportunity to discuss the impact and potential of mobile technology. The keynotes will cover a wide range of topics including Smart Cities , Strategies for New Revenue Growth and Mobile Commerce amongst many others. The full conference agenda is available at http://www.mobile360series.com/middle-east/#agenda.

Keynotes speakers confirmed to speak at the Mobile 360 event include:

Anne Bouverot, Director General, GSMA

Ahmad Julfar, Group CEO, Etisalat

Eng. Abdulaziz Al-Sugair, Chairman of the Board, Managing Director and CEO, STC

Hatem Dowidar, Regional CEO, Middle East, Africa and Southeast Asia region and Chairman, Vodafone Egypt

H.E. Atef Helmy, Minister of Communications and Information Technology, Egypt

Michael Kogeler, COO and CMO, Middle East and Africa, Microsoft

Ger Baron, CTO, City of Amsterdam

Other prominent speakers include:

H.E. Mohamed Nasser Al Ghanim Director-General, Telecommunications Regulatory Authority (TRA), United Arab Emirates

Zahir Khoja, Vice President, Global Channels, MasterCard

Ghazi Atallah, Managing Director, NexGen

Dr Imad Hoballah, Chairman & CEO, TRA, Lebanon

Abrar Mir, EVP & Group Head Digital Money & Mobile Payments, United Bank Limited

Sami Smeirat, CEO Orange Enterprise & VP, Orange Jordan

Partnership with GITEX

The GSMA will be co-located with GITEX for the second year running. GITEX attracts more than 25,000 C-Level executives and is recognised as one of the leading ICT events in the Middle East, Africa and South Asia region. Attendees of the Mobile 360 Series-Middle East conference will also have access to GITEX Technology Week.

Leading Mobile Companies Support Mobile 360 Series- Middle East

The GSMA has also announced several new sponsors for Mobile 360 Series-Middle East. Etisalat will be the Host sponsor with Ooredoo as Platinum sponsor, STC as Gold sponsor and Huawei as the Silver and Registration sponsor.

Mobile 360-Middle East Registration Now Open

Registration for Mobile 360 Series-Middle East is now open; individuals wishing to attend should visit http://www.mobile360series.com/middle-east/#registration for registration. For more information on Mobile 360 Series-Middle East, including sponsorship opportunities, visit www.mobile360series.com/middle-east. Follow developments on Mobile 360 Series-Middle East on Twitter (@GSMA #MOBILE360) and Facebook (www.facebook.com/mobile360series).

Mobile 360 Series

The GSMA's Mobile 360 Series-Middle-East is the third in a series of five regional industry-focused events held in major cities across the world. For information on the Mobile 360 Series, including sponsorship opportunities, please visit www.mobile360series.com.

-ENDS-

About the GSMA

The GSMA represents the interests of mobile operators worldwide. Spanning more than 220 countries, the GSMA unites nearly 800 of the world's mobile operators with 250 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and Internet companies, as well as organisations in industry sectors such as financial services, healthcare, media, transport and utilities. The GSMA also produces industry-leading events such as Mobile World Congress and Mobile Asia Expo.

For more information, please visit the GSMA corporate website at www.gsma.com. Follow the GSMA on Twitter: @GSMA.

Media Contacts

GSMA Press Office

mobile360pressoffice@gsma.com

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