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Telefonica will launch new VOD and linear TV in seven markets in Latin America in 06

10/12/2015

Telefonica will launch new VOD and linear TV in seven markets in Latin America in 2016 Ecuador, Uruguay, Panam , Costa Rica, El Salvador, Guatemala y Nicaragua lanzar n diferentes servicios a lo largo del pr ximo a o.

Telef nica lanzar servicios de video en siete nuevos mercados latinoamericanos en 2016 principalmente bajo la modalidad de VoD (v deo bajo demanda) y canales de televisi n lineales. Se trata de Ecuador, Uruguay, Panam , Costa Rica, El Salvador, Guatemala y Nicaragua. El lanzamiento ser escalonado a lo largo del pr ximo a o.

Luis Delamer, director de la Unidad de V deo de Latinoam rica de Telef nica, destaca que en Telef nica reafirmamos nuestra apuesta por Latinoam rica y tenemos la vocaci n de convertirnos en la primera empresa de TV de pago del mundo en espa ol y portugu s. Este a o hemos alcanzado el liderazgo en contenidos de alta definici n, seguimos creciendo en toda la regi n y en 2016 vamos a comercializar nuestros servicios de video a m s del doble de pa ses que hoy .

Telef nica ofrece actualmente estos servicios en Argentina, Brasil, Chile, Colombia, Per y Venezuela a trav s de distintas plataformas como IPTV, DTH, CATV, VoD y OTT.

Opting for video services

Con el lanzamiento en siete nuevos pa ses latinoamericanos, Telef nica sigue incrementando su apuesta por los servicios de v deo con una gran diversidad de contenidos, tambi n propios y exclusivos, que sus clientes pueden disfrutar a trav s de diferentes plataformas tecnol gicas y m ltiples dispositivos.

En Brasil, a cierre del tercer trimestre de 2015 Telef nica hab a incrementado el n mero de clientes de televisi n de pago en m s de un 150% interanual tras la integraci n de GVT en la compa a en mayo pasado, lo que ha permitido a Vivo TV situarse entre los l deres del mercado local de este sector. Fuera de Brasil, el n mero de accesos de TV de pago de Telef nica en Latinoam rica crecieron interanualmente un 17%, destacando el 29% de crecimiento alcanzado en Per , donde la operadora es l der del mercado.

Estamos determinados a seguir impulsando el desarrollo de la industria de la TV de pago en la regi n y los contenidos ya se ubican en el centro de nuestra oferta comercial , a adi Luis Delamer, quien subray tambi n que el plan que la operadora desarrolla en Latinoam rica se inscribe dentro de la estrategia global de Telef nica de convertirse en una compa a de video.

En la actualidad, Telef nica cuenta con m s de 4,5 millones de clientes de televisi n de pago en Latinoam rica y con 8,2 millones en total.
LINK: http://www.panoramaaudiovisual.com/en/2015/12/10...
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