My-HD Secures Premium Channels with Irdeto Media Protection
15/08/2013
My-HD partnered with Arabsat in March 2013 to launch its High Definition (HD) services. With Digital TV Research reporting that the number of pay TV homes in MENA will double between 2011 and 2018 to 16 million, the new HD platform is a strategic step to meet consumer demand for premium entertainment. Although there is vast opportunity, the region is also facing a tough battle against pay TV piracy. In a proactive move to stay ahead of this challenge, My-HD began shipping its HD set-top boxes (STBs) this month integrated with Irdeto Cloaked CA, a cardless conditional access (CA) solution, which provides dynamic content protection without the cost and complexity of managing physical smart cards.
The My-HD and Arabsat partnership will shape the future of HDTV in the MENA region, and we required a long-term partner that could deliver a combination of strong security, experience and scalability as well as minimize total cost of ownership, said Cliff Nelson, CEO My-HD. Irdetos Media Protection technologies are well-respected in the market and its widely-deployed Cloaked CA solution was the clear choice for us. Were proud to be the first operator in MENA to deploy software CA and join the other innovative leaders around the world doing the same.
To support delivery of its 42 premium channels, 30 of which are HD, My-HD also required a partner with the flexibility to seamlessly integrate with other vendors and broadcasters in the region. Irdeto was the only partner with established broadcaster relationships, including Al-Jazeera Sport and ADMC, which could meet My-HDs needs and keep pace with its ambitious plans. Adding Irdeto Cloaked CA to the smart card solution deployed by My-HD over the past year will give ultimate flexibility for new business models and additional TV service while eliminating card logistics for the 22 countries it covers. The Irdeto Cloaked CA solution with a unified hardware and software security client will enable multiple operators to utilize a single, common STB in a fully independent and secure way, which is a direct benefit for subscribers.
Graham Kill, CEO of Irdeto said, As the MENA region transitions to HD, operators like My-HD are leading the way in not only delivering the highest quality entertainment to their customers, but in championing cardless security as the future for secure transmission. Irdetos Media Protection solutions enable operators to stay ahead of piracy threats with built-in security renewability, while still providing the crucial flexibility needed for the evolution of new TV services like HD and multi-screen. We are happy to support My-HD in its launch, joining the 29 operators worldwide that have successfully deployed Irdeto Cloaked CA.
A cornerstone of Irdetos Media Protection solution suite, Cloaked CA represents a revolution in conditional access technology, not only because it saves operators money and simplifies operations, but also because it is the first broadcast conditional access client to gain wide familiarity and trust from Hollywood studios. The solution uses an innovative software security client to free up the protection of digital TV content from smartcards. It helps pay TV operators and broadcasters to offer digital services using a highly cost-effective, upgradable and future-proof conditional access solution, and assures content owners that their assets are protected against theft or viewing in unauthorized territories. In addition to 100% security renewability, the flexibility of Irdeto Cloaked CA enables operators future-proof their business as it allows them to add new functionalities and TV services as required in their market, quickly and conveniently over the air, using their existing device management tools.
Irdeto Cloaked CA has been independently audited and approved for premium content by industry experts including T-Systems Germany and Farncombe Technology Ltd.
LINK: | http://www.tv-bay.com/news/My-HD_Secures_Premium_Channels_with_Irdeto_... |
See more stories from tvbay |
Most recent headlines
04/08/2024
Dalet Appoints Santiago Solanas as CEO to Lead Next Era of Growth and Innovation
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet and Veritone Reach Agreement to Distribute, Transact and Monetize Media Archives
Dalet, a leading technology and service provider for media-rich organizations, a...
13/05/2024
David Loving Named KHOU-KTBU Houston General Manager
David Loving srtarts as president and general manager of KHOU-KTBU Houston May 20. He comes from WOI-KCWI Des Moines, where he was the general manager. Both duo...
13/05/2024
Rick Sallinger, KCNC Denver Reporter, Has Died
Rick Sallinger, KCNC Denver reporter, died of natural causes May 9 in the Denver area. He was 74....
13/05/2024
ABC Renews Idol,' Shark Tank,' Dancing With the Stars,' Others
In advance of its upfront presentation, ABC has renewed American Idol for season eight, The Bachelor for season 29, Celebrity Jeopardy! for season three, Celebr...
13/05/2024
Gordon Ramsay, Fox Launch Bite Food Entertainment Platform
Fox Entertainment and Gordon Ramsay said they have launched Bite, a food brand and entertainment business featuring digital content, live events and consumer pr...
13/05/2024
Doctor Who' Showrunner on What New Doctor Brings to Show
The 15th Doctor in Doctor Who history steps onstage with the show debuting on Disney Plus May 10. It is Ncuti Gatwa, who played Eric Effiong in Sex Education. H...
12/05/2024
Berklee Honors Ledisi, Q-Tip, and Gilberto Santa Rosa at Commencement
Berklee Honors Ledisi, Q-Tip, and Gilberto Santa Rosa at Commencement This years honorary doctorate recipients were recognized for their profound influence as...
12/05/2024
Nqobile Sipamla portrays Masasa in Showmax's Empini'
Nqobile Sipamla portrays Masasa in Showmax's Empini'Talented actress Nqobile Sipamla discusses portraying an older woman, Masasa in Showmax's upcom...
11/05/2024
Survey: Fubo Boasts High Levels of Audience Attention
NEW YORK FuboTV has released a new study from TVision, which studies TV and CTV viewer engagement, that found ads on Fubo get higher viewer attention levels tha...
11/05/2024
The Weekly TV Tech Product News Roundup
Missed any of our product news this week? Here is our new weekly wrap-up with all the product news we published in our newsletter between May 6 and May 10. The ...
11/05/2024
Enghouse Completes Acquisition of SeaChange
MARKHAM, Ontario Enghouse Systems Limited has announced it has successfully completed its acquisition of substantially all of the assets of SeaChange Internatio...
11/05/2024
Unreal for video Rendering for After Effects
Unreal for video Rendering for After Effects Graham Quince May 10, 2024 0 Comments Welcome to my series on learning Unreal Engine for video producti...
11/05/2024
CEO David Zaslav On How Warner Bros. Discovery Is Using AI
Warner Bros. Discovery is using artificial intelligence to improve ad targeting and help viewers find content, but not to create programming, CEO David Zaslav s...
11/05/2024
Allen Media Group Reaches Expanded Carriage Deal With Hawaiian Telcom
Byron Allen's Allen Media Group said it reached an expanded carriage agreement with Hawaiian Telcom....
11/05/2024
Good Morning Football' To Air on Fox Television Stations
Good Morning Football, an NFL-focused panel talk show that has aired on NFL Network since 2016, is coming to broadcast syndication with the Fox Television Stati...
11/05/2024
Andrea Robinson Joins WCMH Columbus as Weekend Anchor
Andrea Robinson starts on the weekend newscasts at WCMH Columbus, Ohio, Saturday, May 11, anchoring alongside Matthew Herchik and meteorologist Bryan Still. NBC...
11/05/2024
Streaming? No Thanks, Says Nexstar CEO Perry Sook
Perry Sook, founder and CEO of broadcast giant Nexstar Media Group, isn't a fan of streaming....
11/05/2024
Law & Order: Organized Crime' Moves to Peacock
Law & Order: Organized Crime is moving from NBC to Peacock for season five. The Dick Wolf drama follows the detectives of the Organized Crime Control Bureau as ...
11/05/2024
Harry Pappas, Station Group Founder, Has Died
Harry Pappas, Pappas Telecasting Companies founder/president/CEO, died April 24 at age 78. He was surrounded by his family when he passed. He had battled illnes...
11/05/2024
KXAS Dallas-Fort Worth, WTVF Nashville Pick Up Peabody Awards
KXAS Dallas-Fort Worth and WTVF Nashville have won 2024 Peabody Awards. Given out by the University of Georgia's Grady College of Journalism and Mass Commun...
11/05/2024
AMC Networks Earnings Drop To $48.5 Million in Q1
AMC Networks reported that its first-quarter earnings fell by half, with advertising revenue dropping 13%....
11/05/2024
Mlungisi Ndebele says he's not like his jailbird role in Generations'
Mlungisi Ndebele says he's not like his jailbird role in Generations' Actor Mlungisi Ndebele opens up about his jailbird character, Bra Sol in SABC1...
10/05/2024
The Greatest Night in Pop Proves That We're Most Powerful as a Collective
Lionel Richie (Photo by George Pimentel/Shutterstock for Sundance)...
10/05/2024
Give Me the Backstory: Get to Know Arun Bhattarai and Dorottya Zurb, the Filmmakers Behind Agent of Happiness
By Lucy Spicer One of the most exciting things about the Sundance Film Festival...
10/05/2024
SBS announces Voyager lead singer Danny Estrin as Australia's spokesperson for the 2024 Eurovision Song Contest jury
SBS announces Voyager lead singer Danny Estrin as Australia's spokesperson f...
10/05/2024
UK Ministry of Defence Selects L3Harris T4 Robots to Assist with Explosive Ordnance Disposal Missions
The T4's best-in-class manipulator arm reach and lift strength, patented sta...
10/05/2024
A True Industry Partner for the Western Australian Police Force
L3Harris, together with partner Radlink Communications, is delivering communications terminals for the Western Australian Police Force (WA Police Force) leverag...
10/05/2024
Survey: TV Declines as Preferred Source of Local News
A major new survey and study of local news reveals a number of unsettling trends for broadcasters. Key findings from the Pew Research Center survey include a de...
10/05/2024
LOBO Launches Standalone Live-Action Division With Impressive Roster of Directors
LOBO Launches Standalone Live-Action Division With Impressive Roster of Director...
10/05/2024
Limecraft Announces New Platform Update and Preview of MI at MPTS 2024
Limecraft Announces New Platform Update and Preview of MI at MPTS 2024 Brie Clayton May 10, 2024 0 Comments Accompanying image shows the Limecraft Act...
10/05/2024
Berklee Announces 2024 Songs for Social Change Contest Winners
Berklee Announces 2024 Songs for Social Change Contest Winners Student songwriters shine in the annual contest that recognizes music with a socially conscious...
10/05/2024
Meet Graduates from Berklees Class of 2024
Meet Graduates from Berklees Class of 2024 Members of this years graduating class reflect on their proudest moments at Berklee and look ahead to whats next. ...
10/05/2024
Zille Media aims to enhance media accessibility with Audio Description Editor
The company has worked with Motion Picture Solutions (MPS) on the development of the solution, which sits in the cloud-native Zille Platform By Jenny Priestley...
10/05/2024
Meet the head of entertainment
From The Tube and Top of the Pops to head of entertainment at 1185 Films, Chris Cowey tells TVBEurope about his journey through the ranks during a time of chang...
10/05/2024
Dimension bolsters senior team with four new appointments
Dimension said its new hires signal its investment in creative new production techniques for feature films, episodic series, music videos and more By Matthew C...
10/05/2024
Allen Media Group, Hawaiian Telcom Sign Multi-Year Distribution Deal
LOS ANGELES Byron Allen's Allen Media Group (AMG) has announced a multi-year comprehensive portfolio agreement with Hawaiian Telcom for continued carriage o...
10/05/2024
LG Ad Solutions to Adopt Unified ID 2.0
MOUNTAIN VIEW, Calif. LG Ad Solutions has announced that it has started to integrate the Unified ID 2.0 solution (UID2) into its platform....
10/05/2024
CBS Sports Expands Streaming Coverage of National Women's Soccer League
CBS Sports has expanded its partnership with the National Women's Soccer League by adding multiplatform coverage of 22 additional regular season matches. Th...
10/05/2024
Sinclair Prebooks $77M in Political Ads
Sinclair's Q1 2024 financial report once again highlighted the growing importance of political advertising for broadcasters at a time when core TV advertisi...
10/05/2024
Nexstar Reports Record Q1 Revenue
IRVING, TEXAS Nexstar reported record first quarter net revenue of $1.28 billion, up 2.1%, thanks to higher distribution revenue. But advertising revenue at the...
10/05/2024
Tegna Names David Loving President & GM of KHOU and KTBU in Houston
TYSONS, Va. Tegna Inc. has named David Loving president and general manager at KHOU, the CBS affiliate, and KTBU, Tegna's stations serving Houston, Texas, e...
10/05/2024
New FILM LOOK CREATOR in DaVinci Resolve 19 will put LUT creators out of business!
New FILM LOOK CREATOR in DaVinci Resolve 19 will put LUT creators out of busines...
10/05/2024
Spotted at CBC
Capitol Broadcasting employees frequently walk past photo shoots in progress when leaving work in the evenings. The WRAL Gardens and the striking architecture o...
10/05/2024
Berklee and Audio Engineering Society to Host Symposium on AI in Music
Berklee and Audio Engineering Society to Host Symposium on AI in Music The inaugural AES International Symposium on AI and the Musician will highlight excitin...
10/05/2024
LG Ad Solutions Integrating Trade Desk's Unified ID 2.0
LG Ad Solutions, the advertising arm of smart-TV maker LG Electronics, said it has begun to integrate the Unified ID 2.0 identity system developed by The Trade ...
10/05/2024
NBC Affiliates To Get Cut-Ins During Olympic Coverage To Promote Local News
NBC and its affiliates have worked out an arrangement that will give affiliates 90-second cut-ins during daytime network coverage of the Paris Olympic games....
10/05/2024
NBC Sends Leslie Jones to Paris for Offbeat Olympics Coverage
Comedian Leslie Jones is joining NBCUniversal's Olympics coverage this summer as what NBCU calls chief super fan commentator. She had a similar role at NB...
10/05/2024
Brooke Shields Stars in Netflix Film Mother of the Bride'
Brooke Shields stars in the rom-com Mother of the Bride, which premieres on Netflix May 9. Mark Waters directs the film, about a destination wedding in Thailand...
10/05/2024
Thabisile Zikhali returns to Uzalo', joins Isitha: The Enemy'
Thabisile Zikhali returns to Uzalo', joins Isitha: The Enemy'Talented actress Thabisile Zikhali joins e.tv's telenovela, Isitha: The Enemy' a...