Sony Pixel Power calrec Sony

Sports-Production Leaders Sound Off on Potential of 4K/Ultra HD

26/11/2013

Not surprisingly, 4K/Ultra HD proved to be the big topic at the CCW Show in New York earlier this month, as has been the case at nearly every industry trade show over the past year. Although sports production has made great strides over the past 12 months in building out the 4K-production ecosystem, the overwhelming sentiment remains that a live end-to-end 4K workflow is still years in the offing.

I think all of the vendors - Evertz, Sony, Canon, Telecast - have been doing a great job at trying to fill [our] needs with stop-gap measures, said Kevin Callahan, director, remote operations engineering and technology, Fox Sports, during a 4K-focused panel. But everything is an island. When we have a UHD component to a show, it is all by itself, and it is not networked with anything else. In the end, it is just a single HD-SDI feed into the live broadcast.

Callahan and his Fox Sports compatriots have begun implementing 4K/Ultra HD technology to extract hi-res, close-up replays on its larger shows, including the NFL, MLB World Series, and NASCAR coverage. However, although workflows like these are being seen more and more on high-profile live sports telecasts, the industry faces significant challenges in developing a full live 4K workflow.

More Than Just Resolution

One of the chief concerns in advancing Ultra HD content is the recommended color space and frame rate, which differ greatly from current HD standards. The majority of the 4K demos seen at trade shows and major sports events thus far have relied on the ITU-R Recommendation BT.709 standard used for HDTV content. However, most industry leaders argue that the ITU's newer recommendation - BT.2020 - is necessary for viewers to see a noticeable difference between standard HD and Ultra HD content.

One thing is for sure: it's going to take more than just the resolution, said Tom Sahara, VP of operations and technology, Turner Sports. We really have to get to the recommendation 2020 and get off the 709. With Ultra HD, there is an enhanced color space, which will make the pictures more vivid. If you look side-by-side with images balanced to 709, you have to put your nose right up to the screen to see the difference. Whereas [with recommendation 2020's] enhanced color space and higher frame rate, you see a marked improvement over HD. As an industry, we have to push hard to get there because that's what is going to be the real differentiator.

Callahan seconded Sahara's notion that a higher frame rate will be integral to the development of 4K: It's great to have the extra resolution and be able to see what you missed by zooming in. But, ultimately, frame rate is the key.

A Sustainable Workflow at the Compound

In addition to standards solidified and new recommendations adopted, the future of the Ultra HD format will depend largely on how quickly new compression technologies and routing workflows develop. Currently, live-sports producers must use a multiplex of four SDI channels to carry a 4K signal, reducing router I/O capability by 75%. This practice is simply not sustainable in the long term for 4K live sports production.

Clearly, in order for live multicamera switched production to take off, said NEP Broadcasting CTO George Hoover, there needs to be a standard that allows us to move that signal on one cable. The current [model] is just not a long-term solution.

Penetrating the Home

Although signal-flow challenges at the compound must be resolved, the greatest obstacle to development of Ultra HD seems to be on the distribution side. Although the HEVC compression standard promises to eventually allow distributors to more easily deliver Ultra HD content to the home, that is far from becoming reality anytime soon. In addition, the vast majority of viewers' televisions and set-top boxes are currently not Ultra HD-capable.

The bottleneck is always at the distribution channel to the home, said Ted Szypulski, senior director, technology research and standards, ESPN. So [advanced] compression will need to be utilized, of course, to get the Ultra HD picture to the home. That is going to be a challenge. What it is going to [come] down to is what it always comes down to: contract negotiations with your distribution channel. You have your means of assuring the quality of your product to the consumer. It's a very complex topic.

However, one of the most significant differences between the HD conversion a decade ago and the oncoming Ultra HD conversion is the popularity of streaming and over-the-top devices. Many of these devices are already processing and displaying 4K content, cutting out the middleman in the linear television model.

In the short term, over-the-top is what everyone is doing, said Sahara. When you buy a Sony 4K panel, they will also try to sell you a media player that you can plug in and view Ultra HD content. We are in an interesting time because consumers can actually get Ultra HD content but we just can't produce live content yet. So we are in that in-between world as sports producers because our programming is live and we don't have a live direct-to-consumer method yet.
LINK: http://sportsvideo.org/main/blog/2013/11/sports-production-leaders-sou...
See more stories from svg

Most recent headlines

04/08/2024

Dalet Appoints Santiago Solanas as CEO to Lead Next Era of Growth and Innovation

Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....

03/06/2024

Dalet and Veritone Reach Agreement to Distribute, Transact and Monetize Media Archives

Dalet, a leading technology and service provider for media-rich organizations, a...

21/05/2024

A Warm Spotify Welcome to Bonnier Books UK and Blackstone Publishing

As Spotify continues to grow its worldwide audience for audiobooks, we're thrilled to welcome two new publishing partners-Bonnier Books UK and Blackstone Pu...

21/05/2024

Capturing Cityscapes With LEE Filters

Part of being a photographer is adapting to situations, says photographer Verity Milligan. In this video, Milligan takes her camera to the Gas Street Basin nei...

21/05/2024

I Am L3Harris: Eldon

Today, I am a proud first-generation college graduate with a master's degree in electrical engineering. Never give up, keep learning, keep working hard and ...

21/05/2024

Arabsat powers its new state-of-the-art cloud-playout services through Grass Valley's AMPP Platform

Montreal, Canada- May 21, 2024 - Grass Valley, a pioneer in live production solu...

21/05/2024

Comcast Unveils $15 Price Tag for StreamSaver Bundle

PHILADELPHIA Comcast has released pricing and launch details of its recently announced StreamSaver bundle of Apple TV+, Netflix and Peacock services with the ne...

21/05/2024

TiVo Launches TiVo One Cross-Screen Ad Platform

SAN JOSE, Calif. Xperi's TiVo subsidiary continues to expand the capabilities and reach of its independent media platform with the debut of the TiVo One cr...

21/05/2024

COW Job Listing: Expert Viral Editor Viral content

COW Job Listing: Expert Viral Editor Viral content Brie Clayton May 21, 2024 0 Comments Expert Viral Editor Viral content March 6, 2024COW Job Listi...

21/05/2024

Avid partners with Post Super on post production training course

The programme aims to provide those working in post with a comprehensive understanding of their role within the broader post production ecosystem By Jenny Prie...

21/05/2024

Stephen van Rooyen appointed VodafoneZiggo CEO

He joins VodafoneZiggo following the retirement of Jeroen Hoencamp and will be based at the companys offices in Utrecht By Jenny Priestley Published: May 21,...

21/05/2024

TVBEurope May/June 2024 issue out now

Our latest issue hears from France T l visions about their plans for Paris 2024, we also celebrate the winners of our NAB 2024 Best of Show Awards and explore c...

21/05/2024

AMG Chooses Brightline For Frame' Ad Format

LOS ANGELES Allen Media Group (AMG) has launched an instream Frame ad for advertisers on its The Weather Channel, Local Now and HBCU Go connected TV (CTV) app...

21/05/2024

Wisconsin TV Stations Change Call Signs, Channel Numbers

MILWAUKEE Low power TV (LPTV) station operator Roseland Broadcasting has changed the call sign and the operating channel number of its two Wisconsin stations in...

21/05/2024

U.S. FAST Channels Hit Record Numbers

NEW YORK Despite rapid growth in recent years and worries that the FAST channel market may be reaching saturation, a new report from FASTMaster shows that the t...

21/05/2024

Cineverse to Offer Remastered HD, 4K Episodes of the Bob Rosss 'Joy of Painting

LOS ANGELES Hoping to build on the success of The Bob Ross Channel, Cineverse ha...

21/05/2024

DLT Launches 80's Sitcom Flashback Fast Channel

NEW YORK DLT Entertainment has announced the launch of 80's Sitcom Flashback, a FAST Channel exclusively curated to celebrate the comedies that dominated pr...

21/05/2024

SPL Media House Selects Grass Valley's AMPP

MONTREAL Grass Valley has announced that SPL Media House (SPL MH) in Riyadh, Saudi Arabia has deployed Grass Valley's AMPP SaaS Platform deployment in the r...

21/05/2024

Christ Church Deploys Pliant Technologies Intercoms at West Monroe Location

WEST MONROE, La. Pliant Technologies has announced that Christ Church, which has campuses in West Monroe, Ruston, and Sterlington, has deployed its CrewCom Wire...

21/05/2024

Hollyland Announces Pyro S, a New Wireless 4K Video Monitoring System for Filmmakers

Hollyland Announces Pyro S, a New Wireless 4K Video Monitoring System for Filmma...

21/05/2024

Avid Unveils Revolutionary Post-Production Micro-Certifications with New Learning Partner, Post Super

Avid Unveils Revolutionary Post-Production Micro-Certifications with New Learnin...

21/05/2024

MIX's Carpool Casanova Announces Spirit Award Finalists for Season 3

MIX 101.5's Carpool Casanova will wrap season three this Friday, May 24, 2024, but his final location has yet to be determined. The ultimate Spirit Award W...

21/05/2024

Dr. Ray Seol Awarded Grant for Creative Individuals from Mass Cultural Council

Dr. Ray Seol Awarded Grant for Creative Individuals from Mass Cultural Council The grant will expand his Seu Aprendiz project designed to help individuals bui...

21/05/2024

WideOrbit's Susie Hedrick Named One of Radio Ink's 25th Annual Most Influential Women in Radio

WideOrbit congratulates Susie Hedrick, President and Managing Director, on her i...

21/05/2024

Tribeca Festival 2024 Announces Immersive Program in Collaboration with Mercer Labs

May 21st, 2024 Press Materials Available Here TRIBECA FESTIVAL 2024 ANNOUNCES ...

21/05/2024

SVG College Summit 2024: Technology Exhibits Preview, Part 1

SVG College Summit 2024: Technology Exhibits Preview, Part 1 By SVG Staff Tuesday, May 21, 2024 - 8:32 am Print This Story | Subscribe Story Highlights ...

21/05/2024

SNY's Samantha Kandell on Leveraging the Cloud For Live Digital Studio Show Production

SNY's Samantha Kandell on Leveraging the Cloud For Live Digital Studio Show ...

21/05/2024

Start Spreading the Views: New York Yankees Inject Deeper Creativity, Storytelling Into Social Media Content

Start Spreading the Views: New York Yankees Inject Deeper Creativity, Storytelli...

21/05/2024

Appear Founders Petter Jrgensen and Thomas Lind on the Evolution of Live Production Technology

Appear founders Petter J rgensen and Thomas Lind on the evolution of live produc...

21/05/2024

Viewer Engagement and Video: A State of the Industry Conversation

Viewer Engagement and Video: A State of the Industry Conversation Leaders from the NHL, SNY, FloSports, Barstool Sports, and Team Whistle share their insights o...

21/05/2024

Artist Ecosystem Enables Campus Wide Communications for Liberty University

Wuppertal May 21, 2024 Artist Ecosystem Enables Campus Wide Communications for Liberty UniversityRiedel Communications today announced that Liberty University...

21/05/2024

Korean Unscripted Series Agents of Mystery' by the Producer of The Devil's Plan' Premieres June 18

Back to All News Korean Unscripted Series Agents of Mystery' by the Produc...

21/05/2024

Crime Thriller The Victims' Game' Returns With A Brand New Season on June 21

Back to All News Crime Thriller The Victims' Game' Returns With A Bran...

21/05/2024

This Spring's Biggest Crime Mystery is Solved - Netflix Unveils Who Will Take on the Role of Jo Nesb's Harry Hole

Back to All News This Springs Biggest Crime Mystery is Solved - Netflix Unveils...

21/05/2024

Top 10 Week of May 13: Bridgerton' Season 3 Crowned #1

Back to All News Top 10 Week of May 13: Bridgerton' Season 3 Crowned #1 Entertainment 21 May 2024 Global Link copied to clipboard Spring has sprung, ...

21/05/2024

2024-05-21

PARIS Apple and le-de-France Mobilit s today introduced an easy, secure, and private way for customers to add a new Navigo card to Apple Wallet and purchase pa...

21/05/2024

Skeem Saam: Monday's episode, 20 May 2024 [video]

Skeem Saam: Monday's episode, 20 May 2024 [video]Missed an episode of Skeem Saam? No problem! Watch the latest episode of your favourite South African soapi...

21/05/2024

Popular children's TV shows you may have forgotten

Popular children's TV shows you may have forgottenSouth African television channels have entertained us over the years. Here is looking back at some popular...

21/05/2024

Actor Dumisani Dlamini discusses his role in Isitha: The Enemy'

Actor Dumisani Dlamini discusses his role in Isitha: The Enemy'Legendary actor Dumisani Dlamini has landed the character of Nsimbi in e.tv's popular te...

21/05/2024

Tonight on Smoke and Mirrors: General's romantic gesture to Lulu meets with hesitation

Tonight on Smoke and Mirrors: General's romantic gesture to Lulu meets with ...

21/05/2024

New Performance Optimizations Supercharge NVIDIA RTX AI PCs for Gamers, Creators and Developers

NVIDIA today announced at Microsoft Build new AI performance optimizations and i...

21/05/2024

NVIDIA Expands Collaboration With Microsoft to Help Developers Build, Deploy AI Applications Faster

If optimized AI workflows are like a perfectly tuned orchestra - where each comp...

21/05/2024

RT 2FM announces Drive It with The 2 Johnnies' is to come to an end

RT 2FM today announced that the Drive It with The 2 Johnnies is to come to an end on 31 May. Head of RT 2Fm, Dan Healy said: After two very successful years...

21/05/2024

RT launches a series of Animated Shorts on the theme of Home

HOME IS WHERE THE STORY BEGINS RT launches a series of Animated Shorts on the theme of Home Watch: rte.ie/player/kids Among these short animations is Envelo...

21/05/2024

A Superbloom of Updates in the May Studio Driver Gives Fresh Life to Content Creation

Editor's note: This post is part of our In the NVIDIA Studio series, which c...

21/05/2024

May 20, 2024

New method to reveal what drives brain diseases Scripps Research scientists develop CRISPR screen technology to determine disease mechanism from tissues with ac...

20/05/2024

Masters of Reinvention commissioned for Yesterday & UKTV Play

22nd May 2024 UKTV has commissioned Masters of Reinvention (6x60) for its leading factual channel Yesterday and free streaming service UKTV Play, to be produced...

20/05/2024

The Tuba Thieves Asks What It Means to Listen

PARK CITY, UTAH - JANUARY 22: The cast and crew of The Tuba Thieves pose during the 2023 Sundance Film Festival The Tuba Thieves premiere at Prospector Squa...