Sony Pixel Power calrec Sony

Infiniti Red Bull Racing use Polecam and LMC PICO for F pit stop analysis

20/10/2014

Quadruple Formula One World Champions Infiniti Red Bull Racing have enlisted the help of Polecam and Live Motion Concept for pit stop analysis. LMC have developed the Ultra-Motion Minicam known as the Antelope Pico, named after its big brother the Antelope MkII.

The challenge with an F1 pit stop is that so many critical events happen in such a short time and they are all important. This includes jacking the car front and back, taking the wheel nuts on and off, removing and replacing wheels, adjusting wings, cleaning visors and even removing debris from radiators, and all of this has to happen in just 2.5 seconds. Tenths of a second in a pit lane can win or lose a race. When it all happens in the blink of an eye but we want to see it instantly in fine detail, the Antelope Pico makes it easy.

"Weve worked with Polecam and LMC before, said Al Peasland, Head of Technical Partnerships at Infiniti Red Bull Racing, "but to have the camera moved into an almost impossible position so quickly by the Polecam during our pit stop practice sessions within our factory, and then instant replay, its incredibly beneficial. Analysis after a full practice session is valuable but instant replay after each pit stop is visual gold. It allows us to analyse in greater detail and make changes during the same session to make our pit crew training as optimum and efficient as possible."

Jonathan Wheatley is the Team Manager at Infiniti Red Bull Racing. He and his team, including the physical trainers for the pit crew, gained valuable knowledge from the Polecam/ Pico visit. "Ive been doing pit stops for 25 years and I cant believe how much I have learnt in such a short period of time. There are things I suspected I knew and have now had them confirmed. If were able to discover something that can save just a tenth of a second in a pit stop, that can mean the difference between winning and losing a race."

Steffan Hewitt, inventor of the Polecam system, said "Seeing the reaction of the Red Bull Pit Crew as they watched back their handiwork was a joy. Everyone can see straight away what works and what doesnt work."

"This sort of work is a real joy. Its not about broadcast, its about teaching, training and analysis, and this is now a really powerful tool. Polecam has started to penetrate this market and it is something that I want to do more of. Medical filming for surgical training is a growth area for Polecam with the likes of Arthrex Inc ordering their third Polecam just for shooting surgical procedures for training surgeons. By generating the content they can make it available globally saving both time and money on flying people all around the world.

Airbus Industries use a Polecam in their wing testing lab. It allows them to get a camera into places where they cannot get a normal camera by utilising the 8m reach of the carbon fibre arm, even placing the Polecam 20m up a gantry!"

The Antelope Pico is available for demonstration from Polecam tel: +44 (0) 1234 855 222 www.polecam.com

Polecams attraction has always been a winning combination of portability, speed of rig/derig, adding production value without hassle, getting crane shots where no other rig could go, and getting right in to where the action is. Crane shots up a mountain! No problem. In a small location studio! No problem. On a small boat! No problem.

The company has continued to develop and refine Polecam, never standing still, and today Polecam Systems offers a wide choice of ways to own a rig, from the Polecam Starter Pack, an entry level configuration which, using the Long Head, will take a variety of cameras such as minicams, D-SLRs, the Canon C300, Sony Nex 700, Black Magic Design Cinema camera or RED, and now, at the higher end of the range the new Polecam Professional Pack PPP.

When configured as 7th Heaven, the full Polecam rig has an extended reach of 8m/26 and when fitted with a minicam you can get right in close to where the action is, giving a unique creative viewpoint to your productions.

There is a whole range of mini HD cameras, other specialised cameras, heads, accessories, recorders, not to mention 3D, underwater add-ons and Extreme SloMo too.

Polecam will change the way you shoot and the way you think about shooting.

www.polecam.com
LINK: http://www.tv-bay.com/news/Infiniti_Red_Bull_Racing_use_Polecam_and_LM...
See more stories from tvbay

Most recent headlines

04/08/2024

Dalet Appoints Santiago Solanas as CEO to Lead Next Era of Growth and Innovation

Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....

03/06/2024

Dalet and Veritone Reach Agreement to Distribute, Transact and Monetize Media Archives

Dalet, a leading technology and service provider for media-rich organizations, a...

03/05/2024

Fubo, Dish, DirecTV & Others Urge Congress to Probe New Sports Streaming JV

Eight co-signers representing streaming services, pay TV operators and public interest groups have sent a letter to Congressional leaders urging their Committee...

03/05/2024

Brightcove Integrates AWS-Powered Generative AI Solution

BOSTON Brightcove has announced that it has implemented Amazon Q Business, a new generative AI assistant on Amazon Web Services (AWS)....

03/05/2024

CBS Claims 16th Straight Prime Time Viewing Title

NEW YORK CBS has declared that it will finish the 2023-24 season as Americas Most-Watched Network in primetime for the 16th consecutive season....

03/05/2024

Survey: U.S. Business and Consumers Plan to Increase Tech Spending

A new survey indicates that U.S. businesses and consumers had an overall positive attitude towards their technology spending plans in the first quarter of 2024,...

03/05/2024

Sony, Apollo Make $26B Bid for Paramount

Sony and Apollo Global Management have sent an offer letter to Paramount Global's board of directors making an $26 billion all cash offer for Paramount Glob...

03/05/2024

EMG / Gravity Media Grow Executive Team

EMG / Gravity Media has appointed Charlie Cubbon chief operating officer (COO) and Jamie Hindhaugh regional CEO for the U.K., U.S., Australia and the Middle Eas...

03/05/2024

WRAL-TV Brain Game Producer Randy Mews Wraps Season Taping Before Retirement

Final 2024 Season Games to Air Saturdays on WRAL at 10:30am in May, Championship on June 1 Taping for the final episodes of the 2024 season of WRAL-TV's Br...

03/05/2024

Estrella MediaCo Launches FAST Channels With Curiosity (NewFronts)

Estrella MediaCo said it is expanding its connected TV portfolio by launching three new channels with Curiosity that will first appear on Samsung TV Plus....

03/05/2024

SAG-AFTRA Will Use Nielsen Streaming Data To Enforce New Contract Terms

Nielsen said that actors' union SAG-AFTRA has selected Nielsen as its third-party provider of streaming content measurement....

03/05/2024

Cineverse Moves AI Content Search Tool cineSearch Into Public Beta

Cineverse said it has released a public beta version of cineSearch, its artificial intelligence-based system designed to help users find content to watch....

03/05/2024

Court TV To Debut Season 2 Of Accomplice To Murder May 5

Court TV said that its series Accomplice to Murder with Vinnie Politan is returning for a second season beginning May 5....

03/05/2024

Paramount Advertising Taps Mastercard, EDO for Attribution

Paramount Advertising said it is working with Mastercard and research and analytics company EDO to measure the impact of advertising campaigns and improve their...

03/05/2024

The Business of TV News: How To Grow Local Programming Without Burning Out Staffers, Viewers

WASHINGTON The panel The Growth of Local Programming happened at The Busines...

03/05/2024

Katz Media Group Names Craig Broitman President

Katz Media Group said that Craig Broitman will become president of the company, succeeding Leo MacCourtney, who announced that he is retiring effective July 1....

03/05/2024

MeTV Toons To Debut This Summer

MeTV Toons, the latest digital broadcast network from Weigel Broadcasting, will debut June 25, Weigel vice chairman Neal Sabin said at a virtual press conferenc...

03/05/2024

May 02, 2024

TIME100 Health list features Scripps Research Executive Vice President Eric Topol New list honors 100 individuals who most influenced global health in 2024. M...

02/05/2024

Reality Slips Away in the Eerie I Saw the TV Glow

PARK CITY, UTAH - JANUARY 18: Jane Schoenbrun introduces the 2024 Sundance Film Festival I Saw the TV Glow premiere at the Library Center Theatre in Park City...

02/05/2024

Meet the 10 Hampton University Students Receiving Spotify NextGen's Scholarship

Spotify is committed to amplifying the voices of underrepresented groups, and th...

02/05/2024

Advertisers and Creators Come Together at Our First-Ever Spotify Sparks in London

With more than 600 million users around the world tuned in to Spotify, there'...

02/05/2024

Gear up for the 2024 Cycling Grand Tours on Australia's Home of Cycling, SBS

Gear up for the 2024 Cycling Grand Tours on Australia's Home of Cycling, SBS Media releases All of the rivalry begins with the Giro d'Italia this we...

02/05/2024

New SBS documentary dives into one of Australia's greatest underdog stories of all time!

New SBS documentary dives into one of Australia's greatest underdog stories ...

02/05/2024

Alone Australia cements its place as one of Australia's biggest hits of 2024

Alone Australia cements its place as one of Australia's biggest hits of 2024 2 May, 2024 Media releases Alone Australia has cemented its place as one o...

02/05/2024

The Making of All of Us Strangers

I always like to base my lighting choices in reality, says cinematographer Jamie D. Ramsay, SASC. For his recent collaboration with writer-director Andrew Haig...

02/05/2024

Hiltron Introduces Field-Upgradable Motorisation Kit for CPI 2385 Satcom Antenna

Accompanying image shows Hiltron's new HMAM-based field-upgradable motorisation kit for the CPI 2385 satellite communications antenna. Backnang, Germany,...

02/05/2024

Millennium Space Systems Selects L3Harris to Build Space Development Agency Electro-Optical Infrared Payloads

MELBOURNE, Fla., May 2, 2024 - L3Harris Technologies (NYSE:LHX) has received a c...

02/05/2024

Samba TV Launches New Generative AI Ad Solution

NEW YORK Samba TV is debuting new capabilities for Samba AI, the company's suite of generative AI technologies. Samba AI's new capabilities provide a re...

02/05/2024

Television Academy Foundation Names Anne Vasquez Executive Director

LOS ANGELES The Television Academy Foundation has announced the appointment of Anne Vasquez as its executive director effective May 13....

02/05/2024

SAG-AFTRA to License Nielsen Streaming Data

NEW YORK SAG-AFTRA has inked a deal with Nielsen to become its third-party provider of streaming content measurement and has announced that it will use the Niel...

02/05/2024

Cineverse Unveils Public Beta of AI-Powered cineSearch

LOS ANGELES Cineverse has debuted cineSearch, its previously announced new content search and discovery service in public Beta....

02/05/2024

Can AI find a way to reduce the broadcast industry's energy consumption?

OpenDrives Trevor Morgan asks if AI has the answer to making data centres for the media and entertainment industry more sustainable By Contributor Published:...

02/05/2024

Bill Baggelaar Asks the Questions: An Unfiltered Look at Media Supply Chain Transformation

Bill Baggelaar Asks the Questions: An Unfiltered Look at Media Supply Chain Tran...

02/05/2024

Two Boston Conservatory at Berklee Alums Nominated for Tony Awards

Two Boston Conservatory at Berklee Alums Nominated for Tony Awards An additional eight alums and two current students performed in nominated productions. By...

02/05/2024

Viewers Call Finding New TV Content Frustrating' in Comcast Advertising Report

A majority of viewers 51% said the difficulty in finding new content on TV c...

02/05/2024

Programming Legend Art Moore Retiring After 53 Years With ABC Stations

Art Moore, who headed production of long-running syndicated series, including Live, said he plans to retire in September as VP of programming for WABC New York....

02/05/2024

Nexstar Will Move The CW Affiliation to WGN Chicago

Nexstar Media Group, which owns The CW, said the network's affiliation will be moving to Nexstar-owned WGN Chicago....

02/05/2024

Future Today Puts First Original Shows on Fawesome Channel (NewFronts)

Future Today said that it plans to launch the first original shows on its Fawesome streaming channel....

02/05/2024

Behind the Music' Returns on Paramount Plus

Behind the Music is back on Paramount Plus with new episodes May 1. Those profiled in the season two episodes are Bell Biv DeVoe, Trace Adkins and Wolfgang Van ...

02/05/2024

All American: Homecoming' Returns on The CW July 8

All American: Homecoming starts season three on The CW Monday, July 8, while season two of 61st Street kicks off Monday, July 22....

02/05/2024

Jerry Seinfeld's Pop-Tart Movie Starts on Netflix May 3

Unfrosted, a movie about the race to create a game-changing breakfast pastry, such as, say, the Pop-Tart, debuts on Netflix May 3. Jerry Seinfeld directs, his f...

02/05/2024

Former BT Sport COO Jamie Hindhaugh joins EMG / Gravity Media

Charlie Cubbon has also been appointed chief operating officer By Matthew Corrigan Published: May 2, 2024 Charlie Cubbon has also been appointed chief ope...

02/05/2024

Durable Goods Signs Lionel Coleman

Durable Goods Signs Lionel Coleman Brie Clayton May 2, 2024 0 Comments Durable Goods has signed multi-hyphenate director Lionel Coleman for commercial...

02/05/2024

Hitsujibungaku's Music Video GO!!! Shot by Kyotaro Hayashi with Blackmagic Cinema Camera 6K

Hitsujibungaku's Music Video GO!!! Shot by Kyotaro Hayashi with Blackmagic C...

02/05/2024

Diamond Sports RSNs Go Dark On Comcast Systems

Bally Sports Regional Networks were taken off Comcast's systems on April 30 when their existing distribution agreement expired and Diamond Sports Group was ...

02/05/2024

Diamond Sports Group, DirecTV Renew Distribution Deal

SOUTHPORT, Conn. and EL SEGUNDO, Calif. Diamond Sports Group ( Diamond or the Company ) and DirecTV have announced that they have reached a multi-year renewal...

02/05/2024

Three Nexstar Stations to Become CW Affiliates

IRVING, Texas Nexstar Media Group has announced that its owned and operated television stations in Chicago, Illinois (DMA #3), Norfolk, Virginia (DMA #43), and ...

02/05/2024

FCC, FTC Ink Agreement to Cooperate on Net Neutrality Enforcement

WASHINGTON, D.C. The Federal Communications Commission and Federal Trade Commission have signed a Memorandum of Understanding to coordinate consumer protection ...

02/05/2024

Haivision Celebrates 20th Anniversary

MONTREAL Haivision Systems Inc. is marking its 20th anniversary by detailing some of the accomplishments and developments that have helped the company become a ...

02/05/2024

Agora Introduces Adaptive Video Optimization Technology

SANTA CLARA, Calif. Agora today unveiled its Adaptive Video Optimization (AVO) technology that uses machine learning to adjust parameters dynamically at every s...