It has been only three years since New Orleans hosted the NBA All-Star Game Weekend, and, typically, when a sports event returns to the same city that quickly, the production philosophy remains the same. That is not the case for Turner Sports this weekend.
This is a very different show than it was three years ago, says Chris Brown, senior director, technical operations, Turner Sports. The big difference is the deliverables and a compelling basketball game that uses as much technology as we can cram.
Chris Brown says Turner's NBA All-Star game presence has changed a great deal since the game was last held in New Orleans, three years ago.
Among the biggest changes? Turner's NBA on TNT road show, a 70,000-sq.-ft. fan-activation effort that includes a set for the Inside the NBA studio show, concerts, the final of the Dew NBA 3X three-on-three tournament, interactive fan experiences, basketball clinics, pop-up stores, and more. It will be located at Champions Square, about 1,500 ft. from the Smoothie King Center, which will host the Rising Stars Challenge on Friday, All-Star Saturday Night on Saturday, and the All-Star Game on Sunday.
This allows us to have a big-event feeling without having to go through all the steps of creating an entirely separate production, says Brown. Everybody is happy and excited about the fact that it's here.
The Champions Square activities tip off tonight with a concert and the first Inside the NBA broadcast. Even though All-Star weekend begins tomorrow, there are still games tonight to give the Inside the NBA team plenty of action to discuss. Aerial shots from the Square will be available, thanks to a point-to-point Spidercam system.
By the time coverage winds down on Sunday night, the production team will have delivered more than 24 hours of content to viewers on TNT and NBA TV. Events like the media availability on Friday afternoon, All-Star practices on Saturday afternoon, and the G-League All-Star Game provide additional fodder for coverage. In addition, more than 36 hours of content will be live-streamed across Facebook, Twitter, and NBA.com, proving the growing power of the Internet as a content-delivery platform.
We have Facebook, Twitter, and quick hits for social media, says Brown. And now we have content being created specifically for Facebook and Twitter.
A Facebook Live control room is in one of the NEP production units in the compound, and a LiveU cellular transmission system will send live interviews with players and other guests from around town to that control room. The incoming video will be integrated with graphics before being encoded for distribution via Facebook.
NEP is playing a big role in Turner's production of the weekend's activities with SS24 at the center of the game coverage, NCP10 for All-Star Saturday night, NCP 11 for the studio show, NCP8 for the entertainment and halftime elements, and ND1 for transmission and more. The use of ND1 continues to evolve at the All-Star game.
We've taken the use of ND1 to the next level as we come up with more ways and methods to use the horsepower of this four-truck facility, says Brown. The C unit has been turned into four edit bays with server storage and content managers to manage the files and the EVS network. And the D unit has three edit bays and a 5.1[-surround] audio-sweetening room.
Turner Sports will also use a small flypack inside a suite in the Smoothie King Arena for the Area 21 show. Hosted by former NBA player and All-Star Kevin Garnett, the show will feature Garnett and his guests discussing the ongoing action.
We're using a very small flypack for that production, notes Brown. Signals from that flypack will also pass into the studio truck so that segments can be integrated into the studio show, and it will be made available to the game-production team.
Turner will put 58 cameras to use inside the Smoothie King Center for both the on-the-court and TNT studio coverage (the world-feed production will also have unilateral cameras because the game will be seen in 215 countries and territories and in 49 languages).
One exciting new production tool is the addition of a Spidercam for coverage of the All-Star Saturday Night activities: the slam-dunk contest, three-point shooting contest, and skills challenge. It will be the first time a cabled camera will fly over the court during on-court action.
The philosophy is to always look for new things that will be compelling for viewers and will move the needle on our coverage, Brown explains. The Spidercam gives us a unique perspective that we have never had before, and it took a lot of work and coordination with the NBA as the All-Star Game has a lot of rigged lights and moving stages.
One workflow improvement this year is the onsite presence of 11 editing bays with Adobe Premier (three also have Adobe After Effects). Those editing systems are on the same network sharing 100 TB of storage and are also attached to four EVS IPDirectors to pull clips from 29 EVS servers.
This never feels just like a game, says Brown. The players were chosen by the fans, and this is their dream team.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
06/07/2026
Long-developed relationships and informal access, three production models, and c...
06/07/2026
The deal follows Lumine's recent acquisition of Synamedia's video-networ...
06/07/2026
This former SportsCenter producer is shaping local-team studio coverage to surro...
06/07/2026
IMS Productions and FOX Sports deployed more than 100 cameras, 32 onboard feeds,...
06/07/2026
Lumine Group Inc. has announced the completion of its acquisition of the Video Network Business from Synamedia. The business will operate as a standalone compan...
06/07/2026
NASCAR has announced a content and commercial partnership with Motorsport Network, a motorsports and automotive media platform, to distribute NASCAR original co...
06/07/2026
Versant Media Group has announced a definitive agreement to acquire Full Swing, a sports technology company, from Bruin Capital and a group of minority investor...
06/07/2026
DAZN has announced global broadcast rights to 3ICE, a professional hockey format featuring three skaters and a goalkeeper per side, with no power plays or offsi...
06/07/2026
Bundle gains 100 new synths & more
Synth Anthology 5 the largest and most feature-packed edition of UVI's hardware synth emulation bundle, bringing toge...
06/07/2026
Available now via free firmware update
MOTU have just announced that three of their popular audio interfaces now boast official Milan Certification. The 16A...
06/07/2026
Rohde & Schwarz completes Hunter Preliminary Design Review for the Integrated Co...
06/07/2026
The R&S IMAGER from Rohde & Schwarz uses millimeter wave imaging to inspect the ...
06/07/2026
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
06/07/2026
Digital Domain Appoints Industry Veteran Patrick Davenport as Executive Vice Pre...
06/07/2026
Gravity Media USA appoints Brittney Boston as Head of Business Development
Brie Clayton July 6, 2026
0 Comments
The strategic new appointment supports...
06/07/2026
Remote Editing Without Cloud Storage in Resolve
Michael Cioni July 6, 2026
0 Comments
This is a step-by-step guide that demonstrates how to setup your...
06/07/2026
Automatic Caption Translation in Adobe Premiere Pro
Colin Smith July 6, 2026
0 Comments
Here I showcase the innovative automatic caption translation f...
06/07/2026
Flavor's First Ever Managing Director Neal Cohen Retires; Longstanding Execu...
06/07/2026
How Adam Rosenwach Pivoted from Music to Medtech Without Missing a Beat What do the rehearsal room and the boardroom have in common? More than you might think...
06/07/2026
Zhongyi Optics unveils the Dreamy Zone T1 FF Cine Lens Series on Indiegogo with ...
06/07/2026
Techtel debuts insyght: making ST 2110 media discovery easy
intellisphereinsyght2026
6 July Written By Suzanne Costello
Sydney, Australia - 06 July 2026 T...
06/07/2026
Monday 6 July 2026
Sky agrees to acquire ITV Media & Entertainment, creating a ...
06/07/2026
Fresh from his World Cup heroics with Cabo Verde, Roberto Pico' Lopes will join the RT panel for Argentina v Egypt tomorrow and for the England v Norway q...
06/07/2026
Nations have long invested in domestic infrastructure to advance their economies, protect and use their data, and take advantage of technology opportunities in ...
06/07/2026
Every year, the International Conference on Machine Learning (ICML) reveals where thousands of AI researchers have decided to put their work.
This year's ...
06/07/2026
A death can be unsuspicious, but it has to be explained
What happened to Ke...
05/07/2026
We've gone to another level of integrating the graphics into the set architecture' - Zac Fields, SVP, Graphic Technology and Integration, FOX Sports...
05/07/2026
Browser-based and desktop apps available
Digital Sunset Studios have been busy working on an interesting project: a free software tool that provides compute...
04/07/2026
When Canada qualified for the FIFA World Cup 2026, OneSoccer knew this wasn'...
04/07/2026
Celebrates company's 80th anniversary
Rhodes have recently revealed that they will be producing a limited run of electric pianos in celebration of their...
04/07/2026
Blackmagic Design Cameras Empower Youth Broadcasting Program
Brie Clayton July 3, 2026
0 Comments
Blackmagic Pocket Cinema Camera 6K Pro and Blackmagi...
04/07/2026
iZotope Joins Boris FX
Boris Yamnitsky July 3, 2026
0 Comments
iZotope, the team behind RX and Ozone, is joining Boris FX. A letter from founder Boris...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
03/07/2026
New bundle & three Single Packs
Continuing to expand their already sizeable orchestral collection, VSL's latest release introduces three new Single Pack...
03/07/2026
Venue installs new ATC-equipped control room
LSO St Luke's, a unique music venue that also serves as the home of the London Symphony Orchestra, have rec...
03/07/2026
Caden Pearson appointed new Commissioning Editor for NITV
3 July, 2026
Media releases
National Indigenous Television (NITV) has strengthened its commitment...
03/07/2026
1 February 2023
SHARE Facebook Twitter Linkedin Email
Munich, Germany, 1st February 2023: Cinegy GmbH, the premier provider of software technology for digit...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Death Star
Andy Marken July 2, 2026
0 Comments
Look, I can't get involved. I've got work to do. It's not that I like the Empire; I hate i...
03/07/2026
Berklee's New Visual Identity: Honoring Our History, Building for What's...
03/07/2026
Scripps Research scientists awarded $2M to advance global disease surveillance Two Gates Foundation grants will expand wastewater surveillance and AI-driven dis...
03/07/2026
Joan Pulupa joins Scripps Research faculty to study the organization of DNA in brain cells and its links to neurodegeneration Using smell-sensing neurons and ad...
02/07/2026
Entering her senior year, this hometown girl is paving a career in live sports production gaining experience in replay and audio and as a TD
In the live-sports...
02/07/2026
In-venue and creative video staffers at the professional and collegiate level ha...
It has been only three years since New Orleans hosted the NBA All-Star Game Weekend, and, typically, when a sports event returns to the same city that quickly, the production philosophy remains the same. That is not the case for Turner Sports this weekend.
