
It has been only three years since New Orleans hosted the NBA All-Star Game Weekend, and, typically, when a sports event returns to the same city that quickly, the production philosophy remains the same. That is not the case for Turner Sports this weekend.
This is a very different show than it was three years ago, says Chris Brown, senior director, technical operations, Turner Sports. The big difference is the deliverables and a compelling basketball game that uses as much technology as we can cram.
Chris Brown says Turner's NBA All-Star game presence has changed a great deal since the game was last held in New Orleans, three years ago.
Among the biggest changes? Turner's NBA on TNT road show, a 70,000-sq.-ft. fan-activation effort that includes a set for the Inside the NBA studio show, concerts, the final of the Dew NBA 3X three-on-three tournament, interactive fan experiences, basketball clinics, pop-up stores, and more. It will be located at Champions Square, about 1,500 ft. from the Smoothie King Center, which will host the Rising Stars Challenge on Friday, All-Star Saturday Night on Saturday, and the All-Star Game on Sunday.
This allows us to have a big-event feeling without having to go through all the steps of creating an entirely separate production, says Brown. Everybody is happy and excited about the fact that it's here.
The Champions Square activities tip off tonight with a concert and the first Inside the NBA broadcast. Even though All-Star weekend begins tomorrow, there are still games tonight to give the Inside the NBA team plenty of action to discuss. Aerial shots from the Square will be available, thanks to a point-to-point Spidercam system.
By the time coverage winds down on Sunday night, the production team will have delivered more than 24 hours of content to viewers on TNT and NBA TV. Events like the media availability on Friday afternoon, All-Star practices on Saturday afternoon, and the G-League All-Star Game provide additional fodder for coverage. In addition, more than 36 hours of content will be live-streamed across Facebook, Twitter, and NBA.com, proving the growing power of the Internet as a content-delivery platform.
We have Facebook, Twitter, and quick hits for social media, says Brown. And now we have content being created specifically for Facebook and Twitter.
A Facebook Live control room is in one of the NEP production units in the compound, and a LiveU cellular transmission system will send live interviews with players and other guests from around town to that control room. The incoming video will be integrated with graphics before being encoded for distribution via Facebook.
NEP is playing a big role in Turner's production of the weekend's activities with SS24 at the center of the game coverage, NCP10 for All-Star Saturday night, NCP 11 for the studio show, NCP8 for the entertainment and halftime elements, and ND1 for transmission and more. The use of ND1 continues to evolve at the All-Star game.
We've taken the use of ND1 to the next level as we come up with more ways and methods to use the horsepower of this four-truck facility, says Brown. The C unit has been turned into four edit bays with server storage and content managers to manage the files and the EVS network. And the D unit has three edit bays and a 5.1[-surround] audio-sweetening room.
Turner Sports will also use a small flypack inside a suite in the Smoothie King Arena for the Area 21 show. Hosted by former NBA player and All-Star Kevin Garnett, the show will feature Garnett and his guests discussing the ongoing action.
We're using a very small flypack for that production, notes Brown. Signals from that flypack will also pass into the studio truck so that segments can be integrated into the studio show, and it will be made available to the game-production team.
Turner will put 58 cameras to use inside the Smoothie King Center for both the on-the-court and TNT studio coverage (the world-feed production will also have unilateral cameras because the game will be seen in 215 countries and territories and in 49 languages).
One exciting new production tool is the addition of a Spidercam for coverage of the All-Star Saturday Night activities: the slam-dunk contest, three-point shooting contest, and skills challenge. It will be the first time a cabled camera will fly over the court during on-court action.
The philosophy is to always look for new things that will be compelling for viewers and will move the needle on our coverage, Brown explains. The Spidercam gives us a unique perspective that we have never had before, and it took a lot of work and coordination with the NBA as the All-Star Game has a lot of rigged lights and moving stages.
One workflow improvement this year is the onsite presence of 11 editing bays with Adobe Premier (three also have Adobe After Effects). Those editing systems are on the same network sharing 100 TB of storage and are also attached to four EVS IPDirectors to pull clips from 29 EVS servers.
This never feels just like a game, says Brown. The players were chosen by the fans, and this is their dream team.
Most recent headlines
13/12/2025
Powering Client Growth: Horizon Deepens Nielsen Partnership, Enabling More Effic...
13/12/2025
In a move that will help it offer more flexible and less costly programming options, YouTube TV has announced that it will be launching YouTube TV Plans with mo...
13/12/2025
SINGAPORE Magna Systems has designed, built and completed what is believed to be the first full UHD and IP-based OB truck in Southeast Asia for a Singapore medi...
12/12/2025
SVG Summit 2025 Preview: Everything You Need to Know for Next Week's Big Sho...
12/12/2025
Hailey Gates at the Atropia premiere (photo by George Pimentel / Shutterstock for Sundance Film Festival)...
12/12/2025
Last month, Spotify announced a new collaboration with the ATP Tour, the global governing body of men's professional tennis, aimed at bringing the next gene...
12/12/2025
CONWAY, Ark. In a notable example of how the elimination of Federal federal funding is forcing public stations to make massive cuts and changes in the way they...
12/12/2025
Wisycom and DPA Microphones announce the appointment of Ren Moerch as Group Product Director, Wireless, a strategic leadership role that will guide the combine...
12/12/2025
SMPTE , the home of media professionals, technologists, and engineers, in conjuncture with the European Broadcasting Union (EBU) and the Entertainment Technolog...
12/12/2025
Keepit, the vendor-independent, cloud-native data protection provider, today announced a strategic go-to-market relationship in Poland with Ingram Micro, a lead...
12/12/2025
Atomos announced the immediate availability of a new firmware update for its Ninja TX GO and Ninja TX monitor-recorders, unlocking Open Gate 48P RAW recording w...
12/12/2025
Professional Wireless Systems (PWS) once again played a critical role in delivering flawless wireless coordination and support at the 2025 Latin Grammy Awards a...
12/12/2025
The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA) and the European Broadc...
12/12/2025
DHD audio will demonstrate the latest additions to its range of digital audio production solutions on Booth 321 in Hall B6 at Hamburg Open 2026. The show will b...
12/12/2025
Chaos today announces the release of V-Ray for Blender, update 2, bringing its award-winning rendering technology to even more Blender users by adding support f...
12/12/2025
Lighting specialist UltraLEDs has launched Precision LED Tape, a high-CRI lighting solution designed specifically for professional film, TV, and studio use.
P...
12/12/2025
Zixi, the Emmy Award-winning leader in live broadcast-quality video over IP, today announced that Roi Sasson has joined the company as Vice President, Engineer...
12/12/2025
BitFire (bitfire.tv), the leader in software-defined live production and IP transmission, today announced a strategic partnership with Appear, a leader in high-...
12/12/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...
12/12/2025
HUDSON, Mass. BitFire and Appear have struck a strategic partnership aimed at offering broadcasters, sports leagues and streaming platforms a faster, more flexi...
12/12/2025
The broadcast industry is evolving faster than ever. #IPWorkflows #remoteproduction, and next-gen audio systems are reshaping how teams design, deliver, and sca...
12/12/2025
LOS ANGELES The payroll and production accounting platform Wrapbook has announced the acquisition of Cinapse, a modern scheduling platform for film and televisi...
12/12/2025
DEHLI Ross Video has announced that it is expanding and restructuring its commercial and technical teams in the South Asian Association for Regional Cooperation...
12/12/2025
LONDON Following the success of its UK launch in January 2025, Rise AV, the global not-for-profit initiative dedicated to supporting and advancing women in the ...
12/12/2025
SAN FRANCISCO Ad-supported streaming service Tubi next week will launch Matter Casting, a new casting standard that will enable seamless mobile-to-TV viewing di...
12/12/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...
12/12/2025
Friday 12 December 2025
Ted is back! Seth MacFarlane's live-action comedic ...
12/12/2025
In Las Vegas's T-Mobile Arena, fans of the Golden Knights are getting more than just hockey - they're getting a taste of the future. ADAM, a robot devel...
12/12/2025
Uachtar n na h ireann, Catherine Connolly visited RT Raidi na Gaeltachta's...
12/12/2025
Ireland AM host Eric Roberts has been revealed as the sixth contestant taking to...
12/12/2025
Scripps Research team pioneers an efficient way to stereoselectively add fluorine to drug-like molecules A new method uses a novel catalyst and inexpensive fluo...
11/12/2025
Thomson and the Center for News, Technology and Innovation (CNTI) convened a two-day workshop in Sarajevo bringing together more than 35 journalists, editors, p...
11/12/2025
ESPN's Aims for Spectacular With Heisman Trophy ShowEvent firsts include 1080p HDR production airing on both national broadcast and cableBy Dan Daley, Audio...
11/12/2025
SVG Students To Watch: Frankie Patton, University of ColoradoThe 2025 grad is hitting the ground running as a PA on national broadcastsBy Brandon Costa, Directo...
11/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 3By SVG Staff
Thursday, December 11, 2025 - 7:24 am
Print This Story | Subscribe
Story Highlights
The 2...
11/12/2025
SVG Sit-Down: What Makes Gen Z, X, and Y Fans Tick? Dave Gavant of WSC Sports Go...
11/12/2025
SVG Summit 2025 Preview: 5G, MXL, Spectrum Loss, and Outerspace on Tap for Tues...
11/12/2025
2025 Sports Broadcasting Hall of Fame: David Levy, Turner Titan and Master of Al...
11/12/2025
SVG Launches Follow the Money' Podcast: Go Inside the Sports Media Biz with...
11/12/2025
A Deep Dive Inside Game Creek Video's Bird and Magic Mobile Units, Home to A...
11/12/2025
How Sound Effects for Monsters Funday Football' Emulated the Sonic Soul of ...
11/12/2025
SVG New Sponsor Spotlight: CSP Mobile Productions' Len Chase on Upgrading Tr...
11/12/2025
Having the right song soundtrack your moves can make all the difference when gam...
11/12/2025
It's been a big year for Taylor Swift. Her highly anticipated album The Life...
11/12/2025
New satellites for the SDA Tranche 1 Tracking program in production at L3Harris&...
11/12/2025
The Meadowlands system, a compact and mobile version of the CCS, uses ground-based radio frequency units to disrupt satellite communications....
11/12/2025
The L3Harris demonstration united tactical communications devices, counter-UAS c...
11/12/2025
Throughout 2025, L3Harris delivered innovative solutions to U.S. and allied warfighters across every domain.
With an unrelenting commitment to excellence, our...
11/12/2025
A Majority of the World's Population (51%) Identify As Soccer Fans
The 2025 MLB postseason notched 58.2 billion viewing minutes, up +24% from the prior y...
11/12/2025
WALTHAM, Mass. Video-over-IP software provider Zixi said Roi Sasson has joined the company as vice president, engineering....