St. Louis CITY SC's CITYPARK Mixes Local Community With New In-Venue Tech
26/07/2023
Wednesday, July 26, 2023 - 11:20 am
Print This Story | Subscribe
Story Highlights
Currently sitting atop the Western Conference table, St. Louis CITY SC is enjoying its first full campaign in Major League Soccer. When the club kicks off the second half of the 2023 season after the month-long All-Star and Leagues Cup break, it will be returning to its home, the league's newest venue: CITYPARK. Inspired by other top-rated soccer stadiums and boasting a deep connection to the city surrounding it, the venue blends the business and grassroots efforts of the local community with reliable and sturdy production technologies.
Whether it's on the fan-experience side or back-of-house in the control room, says Matt Sebek, chief experience officer, St. Louis CITY SC, we tried taking ingredients from several venues to make something of our own. When people come here, they become supporters and have a great time outside of wins and losses.
Fortunate Foresight: Team's Preparation Beats COVID-Related Delays Having officially opened on March 4 with the team's match against Charlotte FC, CITYPARK was a project years in the making. Advanced bidding started in 2019, and, after receiving approval from local public officials and the league, the franchise set its sights on building a brand-new venue. The initial timeline had the club beginning its first season in 2022, but the COVID-19 pandemic pushed the start date back to 2023. As with most COVID-era projects, onsite teams adhered to specific health and safety guidelines, but, unlike many projects, CITYPARK didn't experience many delays during construction.
We got lucky with a lot of our raw materials being ordered before COVID-19, notes Sebek. Since we were given an extra year to finish this build, we took a very consultative [approach] and were allowed to check and double-check the consumer behaviors that we were including in the fabric of this stadium.
From left: St. Louis CITY SC's John Venneman, Brian Rehn, and Bobby Sutherland are three mainstays of the club's production staff.
Besides taking the time to comprehend how fans were enjoying sports after COVID-19, the project team tapped surefire architects to execute its vision. Populous was recruited to offer structural knowledge, and its expertise meshed well with Minneapolis-based Snow Kreilich Architects to involve the Greater St. Louis community. The concept is evident in the venue's design: for example, openings at all four corners showcase the surrounding area, and the Pillars of the Valley installation honors the once-thriving African American neighborhood of Mill Creek Valley, which was demolished in the 1950s.
We want our venue to be a next-generation venue with how we engage our fans, adds Sebek. The architecture of the space takes center stage, and there's a lot of intentionality in this building.
Streamlined Approach: Control-Room Tech Keeps Local Workforce in Mind With the hiring of Director, Live Experience, David Vedder, the club pivoted to match its community outreach with skilled technological know-how. Working closely with Klance Unlimited - which is located 40 miles west of St. Louis in Pacific, MO - to staff the control room, Vedder and Sebek found the core of professionals who currently driving match-day shows: Director Bobby Sutherland, Technical Director Brain Rehn, Producer John Venneman, Graphics Operator Ajla Jujic, and A1 Tom Birmingham.
With a crew in place, the club leveraged the systems-integration services of Diversified to fill the main control room with top-class technologies. Most of the technology is anchored by Ross Video: two Carbonite Ultra production switchers, XPression graphics, and TouchDrive control panels. Audio is controlled by a Yamaha digital mixer, and Riedel Communications handles comms with 1RU SmartPanel and Bolero.
With workflows that match the production quality the club is striving for, Klance Unlimited, which also fills crews for the St. Louis Cardinals and St. Louis Blues, supplied a team of local folks familiar with the equipment.
The St. Louis CITY SC Starting 11 walk onto the pitch from the supporters' section.
We took our staffing into consideration, says Sebek. Understanding the market and being able to swap people into our system at various positions was important.
Outside of the control room, Samsung was a massive partner in supplying LED videoboards and ribbon boards. Two main structures - one 1,760 x 512 ft. on the north end, one 1,760 x 576 ft. on the south end - drive the bulk of match-day productions. Six ribbon boards -7,616- x 64-ft. one at the north, 8,416- x 64-ft. at the south, 11,744- x 64-ft. at the east and west, 1,568- x 64-ft. at the northeast, and 1,568- x 64-ft at the northwest - assist the shows. LEDs provided by TGI Sport surround the pitch: 3,840- x 90-ft. at the west, 3,360- x 90-ft. at the north, 3,360- x 90-ft. at the south, and 16,200- x 90-ft. at the east. Chief Product Officer Michael Longe and VP, Soccer Business Development, Don Wetmore provide technical support.
Worldwide Inspiration: Production Elements From Various Sources Create Perfect Recipe Prior to opening, Sebek and company visited numerous soccer-centric venues to determine how they would like their productions to flow. Stateside, they toured recently opened control rooms at Austin FC's Q2 Stadium, Columbus Crew's Lower.com Field, and Nashville SC's GEODIS Park, as well as the physical layout of Portland Timbers' Providence Park and L.A. Galaxy's Dignity Health Sports Park. Overseas, they took in the match-day atmosphere of smaller European venues, such as Fulham's Craven Cottage, and
LINK: | https://www.sportsvideo.org/2023/07/26/st-louis-city-scs-citypark-mixe... |
See more stories from svg |
Most recent headlines
04/08/2024
Dalet Appoints Santiago Solanas as CEO to Lead Next Era of Growth and Innovation
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet and Veritone Reach Agreement to Distribute, Transact and Monetize Media Archives
Dalet, a leading technology and service provider for media-rich organizations, a...
19/05/2024
TV Techs Weekly Product Wrap-Up
Missed any of our product coverage during your busy week? The TV Tech weekly product and services news wrap-up provides links to all of our coverage from May 13...
19/05/2024
The CW Shares Its 2024-2025 Lineup
LeVar Burton will host the new game show Trivial Pursuit on The CW, while Raven-Symon will host Scrabble....
19/05/2024
Biden, Trump Agree to Debates on CNN, ABC
President Joe Biden and former President Donald Trump have agreed to debates, set for June 27 on CNN and September 10 on ABC....
19/05/2024
End of the Line for Young Sheldon' on May 16
Young Sheldon signs off after seven seasons on CBS, when the series finale airs Thursday, May 18. Jim Parsons and Mayim Bialik reprise their roles as Sheldon Co...
18/05/2024
If Bundling Is Back, What's the Ideal Bundle?
PORTSMOUTH, N.H. Bundling is back in a big way, with all the major streaming companies and many pay TV operators exploring ways to simplify the consumer experie...
18/05/2024
FCC to Vote on LPTV Rules during June Open Meeting
WASHINGTON, D.C. Federal Communications Commission Chairwoman Jessica Rosenworcel has announced a tentative agenda for the June Open Commission Meeting schedule...
18/05/2024
Matthews Launches New Multipurpose Grip Rail Telescopic Grid Pipe Solution
Matthews Studio Equipment has introduced Grip Rail, which the company said offers a better way to mount equipment on location, in the studio, or on the fly....
18/05/2024
IAB Tech Labs, Google Partner on New First Party Data Solution
In a notable development in the industry-wide effort to address privacy concerns while improving efficacy of marketing efforts in a cookieless ad landscape, IAB...
18/05/2024
TV Tech Weekly Product Wrap-Up
Missed any of our product coverage during your busy week? The TV Tech weekly product and services news wrap-up provides links to all of our coverage from May 13...
18/05/2024
DHD Elevates the Art of Podcast Production
DHD Elevates the Art of Podcast Production Brie Clayton May 17, 2024 0 Comments Hero image: the DHD DX2 base and expansion modules Latest-generation ...
17/05/2024
Aerojet Rocketdyne's Camden Site Leverages Modernization Investments to Accelerate Solid Rocket Motor Production
Aerojet Rocketdyne has worked to modernize facilities at its Camden, Arkansas, l...
17/05/2024
FCC Plans to Revise LPTV Rules
The FCC has issued a Notice of Proposed Rulemaking (NPRM) that would revise rules governing low power TV stations (LPTV) in a number of areas, including online ...
17/05/2024
Demystifying Post-Production: Introducing Cinema 4D Particles Week 4
Demystifying Post-Production: Introducing Cinema 4D Particles Week 4 Brie Clayton May 17, 2024 0 Comments With the spring release of Maxon One, we...
17/05/2024
Takashi Yamazaki Film Godzilla Minus One Graded with DaVinci Resolve Studio
Takashi Yamazaki Film Godzilla Minus One Graded with DaVinci Resolve Studio Brie Clayton May 17, 2024 0 Comments Hero image credit: 2023 TOHO CO., LT...
17/05/2024
Sterling Event Group Streamlines Live Event Productions with AJA
Sterling Event Group Streamlines Live Event Productions with AJA Brie Clayton May 17, 2024 0 Comments Live event productions only happen once, which ...
17/05/2024
Meet the product manager
Muster Ngobi, product manager at LYNX Technik tells TVBEurope how the ever-evolving media industry provides a truly dynamic working environment By Matthew Corr...
17/05/2024
TV, Streaming Schedule for 2024 NFL Regular Season Is Released
NEW YORK As declines in linear TV viewing make the ongoing popularity of live sports, particularly football, central to financial success of the TV industry, th...
17/05/2024
Netflix Ad Tier Hits 40M Monthly Active Users
During Netflixs second Upfront presentation to advertisers, Amy Reinhard, Netflix's president of advertising, walked advertisers through the continued growt...
17/05/2024
Scripps Promotes Jeff Kiernan to VP, Local News
CINCINNATI The E.W. Scripps Company has added to its leadership team for news by promoting Jeff Kiernan a veteran journalist and general manager of Scripps'...
17/05/2024
Survey: New Disney-Fox-WBD Sports Streamer May Hurt Pay TV Sub Counts
Top executives from Disney, Fox and Warner Bros. Discovery have consistently insisted that their joint venture to launch the Venu Sports streaming bundle in the...
17/05/2024
Caitlin Clark's WNBA Debut Set Viewing Records
ESPN has announced that its coverage of Caitlin Clark's WNBA debut in the Indiana Fever versus the Connecticut Sun season opener was the most-watched WNBA g...
17/05/2024
ATEM Mini Extreme ISO switcher and Blackmagic Pocket Cinema Camera 4K
ATEM Mini Extreme ISO switcher and Blackmagic Pocket Cinema Camera 4K Brie Clayton May 16, 2024 0 Comments Blackmagic Design announced today that Yoic...
17/05/2024
Pixomondo's Virtual Production Academy Expands with Programs at Sony PCL, Vook, and Vancouver Film School
Pixomondo's Virtual Production Academy Expands with Programs at Sony PCL, Vo...
17/05/2024
WBD Upfront Show Offers Peeks at House of the Dragon,' White Lotus,' Biden-Trump Debate
The Warner Bros. Discovery upfront presentation took place Wednesday, May 15 at ...
17/05/2024
The Black Keys, Jelly Roll, Kate Hudson Set To Perform on The Voice' Finale
Season 25 of The Voice wraps on NBC Tuesday, May 21, with performances from The Black Keys, Jelly Roll, Kate Hudson, Lainey Wilson, Muni Long, Thomas Rhett and ...
17/05/2024
CNN Boss Mark Thompson's Plan Includes More News in More Categories on More Devices (Upfronts)
New CNN CEO Mark Thompson spelled out his plan for the struggling news network d...
17/05/2024
Netflix To Launch In-House Advertising Tech Platform
Netflix, a newcomer to the advertising business, said it plans to launch an in-house advertising technology platform....
17/05/2024
Netflix Plots TV Takeover at Upfront Presentation
Netflix shared some programming projects at an upfront presentation in New York. Those include the basketball-themed comedy series Running Point, a Mindy Kaling...
17/05/2024
Plex Geek Week Sale Offers 20% Off Plex Lifetime Pass
Plex is offering movie and music collectors a 20% discount off its Lifetime Plex Pass as part of its Geek Week sale....
17/05/2024
GroupM Names Toby Jenner as President, GroupM Clients
Giant media buyer GroupM said it named Toby Jenner as global president, Group M Clients, a new position at the company....
17/05/2024
Clients of Independent Agencies Boost Programmatic Buying
Smaller advertisers are increasingly buying connected TV programmatically, according to a new report from FreeWheel, Comcast's ad-tech unit....
17/05/2024
TCLtvPlus Adds Streaming Music Channels From Vevo
TCLtvPlus, the streaming app on smart TVs made by TCL, has added live linear channel from music-video programmer Vevo....
17/05/2024
StackAdapt Adopts Data From Samba TV for Programmatic Campaigns
StackAdapt said it made a deal to integrate data from Samba TV into its programmatic advertising platform....
17/05/2024
Tonight on Skeem Saam: Lehasa gets a rude awakening when Kgosi blackmails him
Tonight on Skeem Saam: Lehasa gets a rude awakening when Kgosi blackmails himDon't miss Friday, 17 May's riveting episode of South African soapie Skeem ...
17/05/2024
Tonight on House of Zwide: Dorothy is blown away by Ona's sketches for her wedding dress
Tonight on House of Zwide: Dorothy is blown away by Ona's sketches for her w...
17/05/2024
Tonight on Scandal: Dintle has a visit from her past that leaves her very unsettled
Tonight on Scandal: Dintle has a visit from her past that leaves her very unsett...
17/05/2024
Save Time and Money with WO Traffic v24.0
WO Traffic provides a solid foundation from which stations can manage, execute, and scale end-to-end ad trafficking and sales, both today and into the future. W...
17/05/2024
Broadcast Innovation in India: How AI and Automated Production Helps Smaller Sports Grow
Broadcast Innovation in India: How AI and Automated Production Helps Smaller Spo...
17/05/2024
SVG Sports Cloud Production Forum Gives Refresher Course on Cloud-Based Tools, Ecosystem
SVG Sports Cloud Production Forum Gives Refresher Course on Cloud-Based Tools, E...
17/05/2024
WNBA Tip-Off 2024: Scripps Sports Constructs New Studio for Second Season of WNBA Friday Night Spotlight on ION
WNBA Tip-Off 2024: Scripps Sports Constructs New Studio for Second Season of WNB...
17/05/2024
SVG College Summit 2024: Auburn's War Eagle Productions Breaks Down How They Produce Live Gymnastics Broadcasts
SVG College Summit 2024: Auburn's War Eagle Productions Breaks Down How They...
17/05/2024
Netflix & Shondaland Announce the Song List and Soundtrack for 'Bridgerton' Season 3: Part 1
Back to All News Netflix & Shondaland Announce the Song List and Soundtrack for...
17/05/2024
Skeem Saam: Thursday's episode, 16 May 2024 [video]
Skeem Saam: Thursday's episode, 16 May 2024 [video]Missed an episode of Skeem Saam? No problem! Watch the latest episode of your favourite South African soa...
17/05/2024
Prison Journalism: Letter to my mothers
Prison Journalism: Letter to my mothersThabo Mthembu was incarcerated in Pollsmoor Prison from 2014 to 2019. Read Thabo's story by Thabo Mthembu 17-05-20...
17/05/2024
Paul McCartney becomes UK's first billionaire musician
Paul McCartney becomes UK's first billionaire musicianMusic icon Paul McCartney has become the UK's first billionaire musician, according to the Sunday ...
17/05/2024
Tonight on Smoke and Mirrors: Sakhile advises Tiny against sabotaging Petunia
Tonight on Smoke and Mirrors: Sakhile advises Tiny against sabotaging PetuniaDon't miss Friday, 17 May's riveting episode of South African soapie Smoke ...
17/05/2024
RT'S Operation Transformation comes to a close after 17 seasons
RT has today announced that Operation Transformation (OT) is to end after 17 seasons. As series come to an end each year, RT undertakes an editorial review to...
17/05/2024
Studio One: Your Binaural Beats Lab
By Craig Anderton When I heard about binaural beats, I was interested-I like beats, and I'm into binaural audio. But this has nothing to do with either o...