The Young Turks is using Telestream's Vantage Media Processing Platform to automate high-volume editing, transcoding and distribution of its programming, as well as publishing content to social media outlets.
Produced from its Los Angeles-based studio as a live, multi-camera HDTV show, TYT is the largest online news and politics show in the world. Started in 2002 as a Sirius satellite radio show, TYT migrated to YouTube in 2006. Now, with more than 25 channels in its network, TYT can be seen on YouTube, Facebook, Twitter, Hulu, Pluto.TV, Roku, and many more platforms.
The flagship news show The Young Turks - co-hosted by The Young Turks Founder and CEO Cenk Uygur and Ana Kasparian - consistently ranks No. 1 among comScore rankings. As a pioneer of subscription-based membership, TYT Network currently provides special, exclusive content on TYTNetwork.com to its vast membership.
Our goal is to continue expanding the scope of our programming and distribution channels, as well as finding more effective ways to monetize it. To accomplish this, we needed to stop relying on a hodge-podge of generic automation software that posed multiple points of failure across our system. We switched to Vantage because it's purpose-built to support the needs of a high throughput media processing operation like ours, says Jonny Greenwald, Post-production Technical Director for TYT Network.
Since this high-volume content must be edited, branded, and transcoded into numerous iterations for multi-platform distribution, TYT Network decided to migrate its operations to an automated, file-based workflow based on the Vantage Media Processing Platform from Telestream.
As part of its intensive, round-the-clock media operation, The Young Turks' live two-hour newscast must be subsequently chunked and repackaged into video segments of varying lengths for on-demand viewing. Ten clips can easily become 30 clips with all the formats, versions and derivatives needed by their distribution platforms, which today include YouTube, Facebook, Twitter, Vimeo, Roku, Pluto.tv, Hulu, and Amazon. The same goes for the network's numerous specialty channels, including sports, movies, technology, and pop culture, which must also be segmented into a variety of iterations and formats for on-demand viewing across the multiplatform ecosystem.
Since this workflow largely involves repetitive tasks - such as editing, transcoding, branding, and conforming-it lends itself very easily to template-driven automation. Vantage puts all the tools and processes we need into one cohesive automated workflow that doesn't require any manual oversight or intervention. Once we tell Vantage where a media file needs to go-whether it's to YouTube, Facebook, Hulu or some other platform-it picks up the file, and conforms it to the specifications required for that destination, and sends it out with uncompromised quality, says Greenwald.
Since the Vantage platform consists of a family of products and options, Greenwald has tailored the workflow using the following:
Vantage Transcode Pro, which performs intelligent media processing and transcoding according to user-determined settings
Lightspeed servers that provide hardware-based GPU acceleration to boost throughput
Post Producer, which automates the editing, assembly, branding and captioning of video programs and segments
Social Media Connector, which simultaneously publishes video and metadata to multiple social media channels.
CaptionMaker and MacCaption desktop closed captioning software
Vantage is at the center of our operation, virtually always processing media according to over a dozen different workflows we've set-up. It stands ready to pick up the next file and process it like clockwork. Without Vantage, we would not be able to manage the volume of media that's required for the broad array of distribution outlets we serve, says Greenwald.
Since uploading media to sites like YouTube, Facebook and Twitter is critical to the company's business model, the Social Media Connector option was a key reason that TYT Network chose Vantage. Configured as an integrated component of the Vantage Media Processing Platform, the Social Media connector acts as a workflow portal, transcoding and uploading roughly 50 clips per day to each of the social media sites. While it currently uploads both media and metadata directly to YouTube, TYT Network is in the process of updating the system to allow it to handle direct uploads of video to Facebook, and videos over 30 seconds long to Twitter.
The bottlenecks and system failures we used to have are now in the past. Our employees have less stress and don't need to babysit the equipment. We spend less time fixing problems. There are fewer delays and missed deadlines. And we've been able to boost productivity without fear of losing quality or sanity. Vantage is a great solution for managing and expanding our media network operations in the most cost-effective way, says Greenwald.
Most recent headlines
04/08/2024
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet, a leading technology and service provider for media-rich organizations, a...
04/05/2024
NEW YORK As the Asian Pacific American Heritage Month kicks off in May, Nielsen has released an extensive new report diving into their media habits with data sh...
04/05/2024
PHILADELPHIA As National Military Appreciation Month gets underway, Comcast has announced several new initiatives to help veterans, service members, and their f...
04/05/2024
WASHINGTON, D.C. Federal Communications Commission chairwoman Jessica Rosenworcel has announced a tentative agenda for the May Open Commission Meeting scheduled...
04/05/2024
The Broadband Forum has announced major enhancements to key 5G convergence standards that the group said will help advance next-generation applications, improve...
04/05/2024
Spotify Wrapped Campaign Spot Graded With DaVinci Resolve Studio
Brie Clayton May 3, 2024
0 Comments
Blackmagic Design today announced that Colorist M...
04/05/2024
Three Boston Conservatory at Berklee Alums Nominated for Tony Awards An additional eight alums and two current students performed in nominated productions.
...
03/05/2024
An innovative learning tool to help media and civil society better understand ho...
03/05/2024
PARK CITY, UTAH - JANUARY 21: (L-R) Actors K stutis Cic nas and Greta Grinevi i t , Director Marija Kavtaradze and Producer Marija Razgute attend the 2023 Sunda...
03/05/2024
If you aren't familiar with Danny Ocean's music, it's only a matter ...
03/05/2024
Spotify has an unwavering commitment to supporting emerging artists across all genres, to helping them launch and thrive in their careers, and to connecting the...
03/05/2024
Como uno de los sonidos de mayor expansi n en el mundo, la M sica Mexicana va m ...
03/05/2024
As one of the fastest-growing sounds worldwide, M sica Mexicana is more than jus...
03/05/2024
NEW YORK FuboTV reported that it lost 110,000 subs in Q1 2024 but it exceeded its guidance for the quarter with double digit year-over-year increases across key...
03/05/2024
Only 3 Weeks Left To Enter The Creative Industries Most Award
Brie Clayton May 3, 2024
0 Comments
Creativepool is giving a last call to the creative i...
03/05/2024
WePlay Studios Transforms the Future of Live Event Storytelling with AJA Gear
Brie Clayton May 3, 2024
0 Comments
By 2032, the esports market is expec...
03/05/2024
WASHINGTON Shannon Bream, Fox News Sunday anchor and chief legal correspondent, sat for a keynote chat at The Business of TV News, with Tom Umstead, senior co...
03/05/2024
WASHINGTON Asked how important is local news, Martha Raddatz, who has covered foreign conflicts for decades and moderated presidential debates for ABC News, s...
03/05/2024
Sony Pictures and Apollo Global Management have made a $26 billion cash offer fo...
03/05/2024
CBS announced its 2024-2025 primetime schedule, which features the new dramas NCIS: Origins, Matlock and Watson, and new comedies Poppa's House and Georgie ...
03/05/2024
Sports-focused streaming service Fubo said it reduced its red ink in the first quarter, despite losing 110,000 subscribers since the end of the year....
03/05/2024
Walmart is reportedly about to release a new 4K streaming box/smart speaker hybrid device for Google TV that could retail for as low as $50, according to a repo...
03/05/2024
Enhancements to its Delivery Workspace solution provide increased content delivery robustness and security
By Matthew Corrigan
Published: May 3, 2024
Enha...
03/05/2024
According to reports, if the bid is successful, Sony would be the significant majority shareholder of the new private company
By Jenny Priestley
Published: M...
03/05/2024
Located in Manchesters Spinningfields district, the course aims to equip students with the skills, knowledge and industry insight for a career in the creative s...
03/05/2024
Lightbridge has created a new Cine Reflect Lighting System kit, dedicated to enabling artistic lighting with consideration of today's productivity practical...
03/05/2024
Broadcast media systems integrator BeckTV and Lawo worked together on a large-scale AES67 build of radio control rooms at KPBS, San Diego's NPR and PBS memb...
03/05/2024
Raleigh, NC, April 12, 2024 SmallHD announces PageOS 6, a powerful software update free for owners of SmallHD monitors, featuring increased functionality, exp...
03/05/2024
SmallHD announces the Quantum 32 a new 31.5 OLED monitor designed to provide reference HDR/SDR images for post-production final color grading, as well as cri...
03/05/2024
By 2032, the esports market is expected to grow to $9.29 billion, bolstered by a global player count and fan following that both continue to climb. The 2023 Lea...
03/05/2024
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), today announced that the 11th edition of the Amagi Global FAST Rep...
03/05/2024
Riedel Communications today announced that Westdeutscher Rundfunk (WDR) is relying on a media and intercom network based on Riedel technology for the renewal of...
03/05/2024
Broadpeak , a leading provider of content delivery network (CDN) and video streaming solutions for content providers and pay-TV operators worldwide, announced t...
03/05/2024
Media technology innovator Limecraft will exhibit the latest updates to its online platform on stand G79 at the 15-16 May 2024 Media Production & Technology Sho...
03/05/2024
Audio interface specialist Prism Sound is partnering with console manufacturer Solid State Logic, professional monitor manufacturer PMC and acoustic panel and d...
03/05/2024
Intinor, Sweden's leading developer of products and solutions for high-quality video over the internet, is set to join forces with its UK partner Zest Techn...
03/05/2024
NAKIVO Inc., a fast-growing software company dedicated to protecting physical, virtual, cloud, and SaaS environments, announced its Q1 2024 financial results to...
03/05/2024
Hiltron Communications announces an addition to its range of satellite communication products and systems: a field-upgradable motorisation kit specifically desi...
03/05/2024
Visit LiveU at Stand D30
With this year an exceptional one for major sporting events alongside multiple, key elections, the power and flexibility of LiveU'...
03/05/2024
Agile Content, the leader in the development of technology and solutions for the provision of television services over the Internet, announces Koldo Unanue as i...
03/05/2024
Eight co-signers representing streaming services, pay TV operators and public interest groups have sent a letter to Congressional leaders urging their Committee...
03/05/2024
BOSTON Brightcove has announced that it has implemented Amazon Q Business, a new generative AI assistant on Amazon Web Services (AWS)....
03/05/2024
NEW YORK CBS has declared that it will finish the 2023-24 season as Americas Most-Watched Network in primetime for the 16th consecutive season....
03/05/2024
A new survey indicates that U.S. businesses and consumers had an overall positive attitude towards their technology spending plans in the first quarter of 2024,...
03/05/2024
Sony and Apollo Global Management have sent an offer letter to Paramount Global's board of directors making an $26 billion all cash offer for Paramount Glob...
03/05/2024
EMG / Gravity Media has appointed Charlie Cubbon chief operating officer (COO) and Jamie Hindhaugh regional CEO for the U.K., U.S., Australia and the Middle Eas...
03/05/2024
Final 2024 Season Games to Air Saturdays on WRAL at 10:30am in May, Championship on June 1
Taping for the final episodes of the 2024 season of WRAL-TV's Br...
03/05/2024
Estrella MediaCo said it is expanding its connected TV portfolio by launching three new channels with Curiosity that will first appear on Samsung TV Plus....
The Young Turks is using Telestream's Vantage Media Processing Platform to automate high-volume editing, transcoding and distribution of its programming, as well as publishing content to social media outlets.
