Rohde & Schwarz demonstrates live workflows from ingest to playout and over-the-air 5G Broadcast to smartphones at NAB
13/04/2022
Rohde & Schwarz and Pixel Power at NAB 2022
Booth N3625, NAB Show, Las Vegas, 24-27 April - Rohde & Schwarz, a global leader in broadcast media technologies, today announces that it will demonstrate multiple end-to-end workflows for broadcasters, highlighting clear migration paths from SDI to IP to the cloud at NAB Show 2022. With the launch of platform agnostic studio production, playout and transcoding capabilities, Rohde & Schwarz delivers all the robustness that broadcasters and production companies expect from traditional broadcast workflows with added flexibility and scalability that the cloud offers.
In partnership with Qualcomm, Rohde & Schwarz is also showcasing 5G Broadcast with a full end-to-end live streaming demonstration at the show. The demonstration will deliver content to smartphone devices and highlight Broadcast/Multicast capabilities over 5G. Content will be re-transmitted using a 5G Broadcast signal over-the-air, giving show attendees a first-hand look at an advanced live mobile experience.
J rg Fries, vice president broadcast, amplifier and media solutions at Rohde & Schwarz said, Broadcasters and content providers need solutions that support their growth strategies and allow their businesses to adapt to our rapidly shifting market. Whatever technology they migrate to, the 24/7 capability and uncompromising quality that lies at the heart of the media and entertainment businesses must never be disrupted. Rohde & Schwarz understands this fundamental business need and we continue to deliver the rock-solid reliability that our brand is known for combined with the futureproofing and agility of cloud and innovations like that of 5G Broadcast.
As part of its commitment to helping customers make their journey from SDI to IP to cloud in ways that meet their specific needs, Rohde & Schwarz offers a comprehensive range of solutions that deliver on-premise and/or virtualizable workflows.
As well as allowing broadcasters to handle tasks such as ingest, transcoding and quality control (QC), customers will benefit from cloud playout ability to rapidly spin up/spin down channels as and when needed. This approach makes it faster and more cost effective to test out new business models or to support one-off projects.
Summary:
Rohde & Schwarz and Pixel Power will together be presenting integrated workflow solutions, from ingest to playout, that include broadcast-wide monitoring, multiviewing and storage.
Studio Production - R&S will highlight its live, multi-camera for ingest, transcoding and studio playout functionality for studio production using existing and software solutions for storage that synchronizes content from the facility with the cloud storage. Within a single workflow, studio content being ingested could be passed straight to master control for scheduled or immediate playout. Monitoring and Multiviewing from the cloud, using SRT, brings multiviewer mosaics and monitoring content back to the studio.
Post Production - R&S CLIPSTER, which has for many years been the gold standard solution for mastering and distribution of feature films and episodic TV, sees a new competitive CLIPSTER MKII release. The new CLIPSTER platform brings greater functionality to a wider audience at a more competitive price. R&S also recently launched its dedicated post production storage solution, SpycerNode SC, bringing high performance computing power, speed, and reliability to post production workflows.
Delivery - Using AWS, directly from the show floor, Pixel Power will present Playout, Branding and Automation workflows via the public cloud as well as demonstrating an on-premise solution. With integrated, software defined, virtualizable monitoring and multiviewing, a powerful portfolio for playout and transmission suites is now available within one system. Fully embedded graphics and branding come with 30 years heritage and experience and offers workflow solutions for a range of sophisticated in-channel and cross channel branding and promotion as well as playout.
Distribution - Television & radio transmitters have been at the heart of R&S broadcast technology for more than 70 years. R&S presents its leading-edge software-upgradable TV transmitters as well as the new 5G Broadcast and ATSC3.0 technologies that redefine the future of content delivery on the move. Rohde & Schwarz transmitters fully support ATSC 3.0 core features, including multiple physical layer pipes (PLP), multiple subframes and single frequency network (SFN) capabilities for optimal spectrum utilization. They also support ATSC 3.0 layered division multiplexing (LDM), helping network operators maximize coverage in different reception scenarios, including fixed and mobile reception.
5G Broadcast - To bring a live 5G Broadcast demonstration together, Rohde & Schwarz will use its end-to-end 3GPP compliant solution that comprises a 5G Broadcast enabled R&S TLU9 transmitter, and the Broadcast Service and Control Center (BSCC2.0) acting as a core network. The 5G Broadcast solution is built on the 3GPP Rel-16 feature-set, operating in a Receive-Only Mode (ROM), Free-To-Air (FTA) and without the need for a SIM card (SIM-free reception). The 5G Broadcast dedicated mode will be demonstrated with a standalone transmitter while operating within the UHF band.
LINK: | https://www.rohde-schwarz.com/uk/about/news-press/all-news/rohde-schwa... |
See more stories from rohde |
Most recent headlines
04/08/2024
Dalet Appoints Santiago Solanas as CEO to Lead Next Era of Growth and Innovation
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet and Veritone Reach Agreement to Distribute, Transact and Monetize Media Archives
Dalet, a leading technology and service provider for media-rich organizations, a...
20/05/2024
The Vampire Next Door Created with Pocket Cinema Camera 6K and DaVinci Resolve
The Vampire Next Door Created with Pocket Cinema Camera 6K and DaVinci Resolve Brie Clayton May 20, 2024 0 Comments Blackmagic Design today announced ...
20/05/2024
Tom Wills To Retire After Nearly 50 Years at WJXT Jacksonville
Tom Wills, long-running anchor at WJXT Jacksonville, Florida, has announced his retirement. He started at WJXT in 1975 and has anchored early-evening news for o...
20/05/2024
AMC Networks Promotes Emily Gotto to Senior VP at Shudder
AMC Networks said it promoted Emily Gotto to senior VP of acquisition and production for Shudder, the company's horror-themed streaming service....
20/05/2024
Paramount Names Jonathan Bingaman President, Domestic Multi-Platform Licensing & Distribution
Jonathan Bingaman has been named president, domestic multi-platform licensing & ...
20/05/2024
DLT Entertainment Gets FAST Laughs With 80's Sitcom Flashback Channel
Producer and distributor DLT Entertainment said it launched a free ad-supported streaming television (FAST) channel called 80's Sitcom Flashback....
20/05/2024
Zeam Media Names Sandie Trombert CMO
Zeam Media said it hired Sandie Trombert as chief marketing officer....
20/05/2024
Meet the VFX producer
Angus Berryman, VFX producer at UNIT studio tells TVBEurope how perseverance paid off as his career progressed By Matthew Corrigan Published: May 20, 2024 ...
20/05/2024
Sony signs NDA with Paramount Global but is reticent about earlier plan
The New York Times said the move was a significant step forward in their effort to court Paramount By Matthew Corrigan Published: May 20, 2024 The New Yor...
20/05/2024
CBC HR Team Getting Ballpark Staff Ready to Play Ball
A pair of stalwart members of the Capitol Broadcasting's dream team have been getting the company's two Coastal Plain League teams ready to launch their...
20/05/2024
May 17, 2024
Scripps Research chemists develop new method for making gamma chiral centers on simple carboxylic acids C-H activation-based method should speed drug molecule ...
20/05/2024
First European Election Major TV Debate this Monday Night on Upfront with Katie Hannon
As part of RT 's extensive coverage in the run up to the European Parliament...
19/05/2024
TV Techs Weekly Product Wrap-Up
Missed any of our product coverage during your busy week? The TV Tech weekly product and services news wrap-up provides links to all of our coverage from May 13...
19/05/2024
The CW Shares Its 2024-2025 Lineup
LeVar Burton will host the new game show Trivial Pursuit on The CW, while Raven-Symon will host Scrabble....
19/05/2024
Biden, Trump Agree to Debates on CNN, ABC
President Joe Biden and former President Donald Trump have agreed to debates, set for June 27 on CNN and September 10 on ABC....
19/05/2024
End of the Line for Young Sheldon' on May 16
Young Sheldon signs off after seven seasons on CBS, when the series finale airs Thursday, May 18. Jim Parsons and Mayim Bialik reprise their roles as Sheldon Co...
19/05/2024
House of Zwide' June Spoiler: The Zwides recover their millions
House of Zwide' June Spoiler: The Zwides recover their millions The House of Zwide' June teasers reveal that Funani and Nkosi will recover a share of t...
18/05/2024
If Bundling Is Back, What's the Ideal Bundle?
PORTSMOUTH, N.H. Bundling is back in a big way, with all the major streaming companies and many pay TV operators exploring ways to simplify the consumer experie...
18/05/2024
FCC to Vote on LPTV Rules during June Open Meeting
WASHINGTON, D.C. Federal Communications Commission Chairwoman Jessica Rosenworcel has announced a tentative agenda for the June Open Commission Meeting schedule...
18/05/2024
Matthews Launches New Multipurpose Grip Rail Telescopic Grid Pipe Solution
Matthews Studio Equipment has introduced Grip Rail, which the company said offers a better way to mount equipment on location, in the studio, or on the fly....
18/05/2024
IAB Tech Labs, Google Partner on New First Party Data Solution
In a notable development in the industry-wide effort to address privacy concerns while improving efficacy of marketing efforts in a cookieless ad landscape, IAB...
18/05/2024
TV Tech Weekly Product Wrap-Up
Missed any of our product coverage during your busy week? The TV Tech weekly product and services news wrap-up provides links to all of our coverage from May 13...
18/05/2024
DHD Elevates the Art of Podcast Production
DHD Elevates the Art of Podcast Production Brie Clayton May 17, 2024 0 Comments Hero image: the DHD DX2 base and expansion modules Latest-generation ...
18/05/2024
Skeem Saam: Friday's episode, 17 May 2024 [video]
Skeem Saam: Friday's episode, 17 May 2024 [video]Missed an episode of Skeem Saam? No problem! Watch the latest episode of your favourite South African soapi...
18/05/2024
Shaka Ilembe' approved for season three
Shaka Ilembe' approved for season threeMzansi Magic's hit series Shaka Ilembe' which stars Nomzama Mbatha has been commissioned for a third season....
17/05/2024
Aerojet Rocketdyne's Camden Site Leverages Modernization Investments to Accelerate Solid Rocket Motor Production
Aerojet Rocketdyne has worked to modernize facilities at its Camden, Arkansas, l...
17/05/2024
FCC Plans to Revise LPTV Rules
The FCC has issued a Notice of Proposed Rulemaking (NPRM) that would revise rules governing low power TV stations (LPTV) in a number of areas, including online ...
17/05/2024
Demystifying Post-Production: Introducing Cinema 4D Particles Week 4
Demystifying Post-Production: Introducing Cinema 4D Particles Week 4 Brie Clayton May 17, 2024 0 Comments With the spring release of Maxon One, we...
17/05/2024
Takashi Yamazaki Film Godzilla Minus One Graded with DaVinci Resolve Studio
Takashi Yamazaki Film Godzilla Minus One Graded with DaVinci Resolve Studio Brie Clayton May 17, 2024 0 Comments Hero image credit: 2023 TOHO CO., LT...
17/05/2024
Sterling Event Group Streamlines Live Event Productions with AJA
Sterling Event Group Streamlines Live Event Productions with AJA Brie Clayton May 17, 2024 0 Comments Live event productions only happen once, which ...
17/05/2024
Meet the product manager
Muster Ngobi, product manager at LYNX Technik tells TVBEurope how the ever-evolving media industry provides a truly dynamic working environment By Matthew Corr...
17/05/2024
TV, Streaming Schedule for 2024 NFL Regular Season Is Released
NEW YORK As declines in linear TV viewing make the ongoing popularity of live sports, particularly football, central to financial success of the TV industry, th...
17/05/2024
Netflix Ad Tier Hits 40M Monthly Active Users
During Netflixs second Upfront presentation to advertisers, Amy Reinhard, Netflix's president of advertising, walked advertisers through the continued growt...
17/05/2024
Scripps Promotes Jeff Kiernan to VP, Local News
CINCINNATI The E.W. Scripps Company has added to its leadership team for news by promoting Jeff Kiernan a veteran journalist and general manager of Scripps'...
17/05/2024
Survey: New Disney-Fox-WBD Sports Streamer May Hurt Pay TV Sub Counts
Top executives from Disney, Fox and Warner Bros. Discovery have consistently insisted that their joint venture to launch the Venu Sports streaming bundle in the...
17/05/2024
Caitlin Clark's WNBA Debut Set Viewing Records
ESPN has announced that its coverage of Caitlin Clark's WNBA debut in the Indiana Fever versus the Connecticut Sun season opener was the most-watched WNBA g...
17/05/2024
ATEM Mini Extreme ISO switcher and Blackmagic Pocket Cinema Camera 4K
ATEM Mini Extreme ISO switcher and Blackmagic Pocket Cinema Camera 4K Brie Clayton May 16, 2024 0 Comments Blackmagic Design announced today that Yoic...
17/05/2024
Pixomondo's Virtual Production Academy Expands with Programs at Sony PCL, Vook, and Vancouver Film School
Pixomondo's Virtual Production Academy Expands with Programs at Sony PCL, Vo...
17/05/2024
WBD Upfront Show Offers Peeks at House of the Dragon,' White Lotus,' Biden-Trump Debate
The Warner Bros. Discovery upfront presentation took place Wednesday, May 15 at ...
17/05/2024
The Black Keys, Jelly Roll, Kate Hudson Set To Perform on The Voice' Finale
Season 25 of The Voice wraps on NBC Tuesday, May 21, with performances from The Black Keys, Jelly Roll, Kate Hudson, Lainey Wilson, Muni Long, Thomas Rhett and ...
17/05/2024
CNN Boss Mark Thompson's Plan Includes More News in More Categories on More Devices (Upfronts)
New CNN CEO Mark Thompson spelled out his plan for the struggling news network d...
17/05/2024
Netflix To Launch In-House Advertising Tech Platform
Netflix, a newcomer to the advertising business, said it plans to launch an in-house advertising technology platform....
17/05/2024
Netflix Plots TV Takeover at Upfront Presentation
Netflix shared some programming projects at an upfront presentation in New York. Those include the basketball-themed comedy series Running Point, a Mindy Kaling...
17/05/2024
Plex Geek Week Sale Offers 20% Off Plex Lifetime Pass
Plex is offering movie and music collectors a 20% discount off its Lifetime Plex Pass as part of its Geek Week sale....
17/05/2024
GroupM Names Toby Jenner as President, GroupM Clients
Giant media buyer GroupM said it named Toby Jenner as global president, Group M Clients, a new position at the company....
17/05/2024
Clients of Independent Agencies Boost Programmatic Buying
Smaller advertisers are increasingly buying connected TV programmatically, according to a new report from FreeWheel, Comcast's ad-tech unit....
17/05/2024
TCLtvPlus Adds Streaming Music Channels From Vevo
TCLtvPlus, the streaming app on smart TVs made by TCL, has added live linear channel from music-video programmer Vevo....
17/05/2024
StackAdapt Adopts Data From Samba TV for Programmatic Campaigns
StackAdapt said it made a deal to integrate data from Samba TV into its programmatic advertising platform....
17/05/2024
Tonight on Skeem Saam: Lehasa gets a rude awakening when Kgosi blackmails him
Tonight on Skeem Saam: Lehasa gets a rude awakening when Kgosi blackmails himDon't miss Friday, 17 May's riveting episode of South African soapie Skeem ...