
--
Avid (Nasdaq:AVID) today announced that Indiana University has invested in the MediaCentral Platform for two new facilities, becoming one of the first customers to take delivery of the new Avid NEXISTM software-defined storage platform, and the first athletics department to invest in an Avid virtual studio. The Media School and The Mark Cuban Center for Sports Media and Technology have embraced Avid Everywhere to give students access to advanced media technologies and workflows.
The Media School at Indiana University is a new school that combines the 100-year-old journalism program with the department of telecommunications and the film program in the department of communication and culture. In July, the school relocated to Franklin Hall, the university's former library built in 1907. A $21 million renovation blends the school's long tradition of educational excellence with the latest technology advancements.
To give students exposure to real-world situations, The Media School tries to duplicate what they would see in professional settings. It has used Avid Media Composer and Avid Pro Tools for over 15 years, with small user groups installed on individual computers. To connect Franklin Hall with a studio across campus, and get all 20 rooms on a common platform, The Media School turned to Avid NEXIS, the first software-defined storage platform designed specifically for storing and managing media. With the school planning to connect more than 100 workstations to Avid NEXIS, Avid Professional Services will provide setup, commissioning, and training.
We're building a state-of-the-art facility, and Avid's a big part of that, said Jay Kincaid, director of facilities and technology for The Media School at Indiana University. With Avid NEXIS, we're excited about getting into the true collaboration capabilities of Media Composer, and being able to use Avid Interplay | Production to share media and collaborate in all the ways that Interplay fosters. We'll have the ability to teach true workflows-not just how to edit on the desktop, but how to edit video in a collaborative manner within the ecosystem of a television station, production house, or network.
One of the big selling points of Avid NEXIS is that it's truly interoperable with whatever flavor of editing system you might be using, said Scott Myrick, assistant director of facilities and technology, The Media School at Indiana University. It supports Adobe Premiere Pro and Apple Final Cut X, as well as Media Composer, and we use all of those. That was a big requirement for us; because of the diversity of units that are combining to form this new school, there's a diversity of editing platforms that's coming into this, too. I think people may start to see that there are some additional benefits to using Media Composer, but it allows us to get on the same page with the shared storage system and go from there.
The Media School's workflow is connected to that of IU Athletics' Mark Cuban Center for Sports Media and Technology. Funded by a $5 million gift from IU alumnus Mark Cuban, the first-of-its-kind broadcasting and technology center aims to make IU Athletics the national leader in 3D broadcast and replay, virtual reality, and 3D virtual studio technologies, when it opens in September 2016. To fulfill its mission, the center turned to Avid to deliver a virtual studio solution, investing in Avid ProSet.
According to Jeremy Gray, Associate Athletic Director at Indiana University, it was the Dallas Mavericks owner who suggested looking at an Avid virtual studio solution. Mark Cuban had some specific technologies that he requested that we buy, and one of the first things that he told us to explore was the Avid virtual studio, said Gray. The whole mission of the Mark Cuban Center is to prepare students for tomorrow's jobs by having them interface with the technology that's going to be widespread in use in five, ten years from now. I think it's going to get a lot of use, and we're really excited to have it here.
Indiana University students will use ProSet for pre-game, half-time, and post-game shows for the university's live internet broadcast sporting events, and to enhance video-board elements. Interview shows with coaches and student athletes will also take place in the Avid virtual studio. The Media School at Indiana University will train student talent and production crews in using the studio, with dedicated classes on creating content for The Mark Cuban Center. The Avid virtual studio will be open and shared with the Media School, and files will be shared back and forth using Avid NEXIS.
By embracing Avid Everywhere throughout its campus, Indiana University is giving students access to the most advanced technologies and workflows in the media industry, putting them well ahead of the game when it comes to starting their careers, said Jeff Rosica, senior vice president and chief sales & marketing officer, Avid. As one of the first customers to take delivery of Avid NEXIS, and the first athletics department to invest in an Avid virtual studio, Indiana University is at the forefront of implementing cutting-edge technology and preparing students for real-world production environments.
About Avid
Through Avid Everywhere , Avid delivers the industry s most open, innovative and comprehensive media platform connecting content creation with collaboration, asset protection, distribution and consumption. Media organizations and creative professionals use Avid solutions to create the most listened to, most watched and most loved media in the world-from the most prestigious and award-winning feature films, to the most popular television shows, news programs and televised sporting events, as well as a majority of today's most celebrated music recordings and l
North America Stories
19/10/2026
The NBA 2026/2027 is about to tip off and with it the NBA is enhancing its digit...
19/10/2026
Net Insight has appointed Mario von Dahn as its new Chief Financial Officer (CFO) and member of the Executive Management Team. He will assume his position no la...
19/10/2026
The Miami HEAT have announced a television broadcast partnership with My15 WTCN in West Palm Beach for the 2026-27 season. The agreement began Friday, Oct. 16, ...
19/10/2026
KOKUSAI DENKI Electric America will show its broadcast cameras, remote control p...
19/10/2026
Bridge Technologies has announced its participation in the Media eXchange Layer (MXL) initiative following IBC2026, saying the work has supported the containeri...
19/10/2026
PSSI Global Services has promoted Tracy Michaels to Vice President of Engineering, a newly created position. Michaels has been a member of PSSI's engineerin...
19/10/2026
Gone are the days of needing a large budget or a full army of technologies to ex...
19/10/2026
Live volleyball propels Polsat to the number one position for the first time in 2026
Warsaw, Poland, 19.10.26 - Nielsen, a global leader in audience measuremen...
19/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/10/2026
LA JOLLA, CA-Artificial intelligence has already demonstrated great promise in m...
19/10/2026
Building on nearly five decades of experience, Hiltron Communications is one of Europes longest established specialists in the design, integration and maintenan...
19/10/2026
Sobatech Group Takes Its Production Model Remote with Blackmagic Design
Brie Clayton October 18, 2026
0 Comments
Multi output production supports loca...
19/10/2026
At a creative industry event that took place today in Berlin - hosted in collabo...
18/10/2026
Pliant Technologies Showcases New CrewCom Flex at NAB New York 2026
Brie Clayton October 18, 2026
0 Comments
Pliant Technologies is highlighting its n...
17/10/2026
At PBR Teams Series: Maverick Days at UBS Arena in Belmont Park, NY, PBR Executi...
17/10/2026
By Ramona Flume
Speaking out against injustice rarely comes without a price. Th...
17/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/10/2026
Oklahoma filmmaker Elijah Felkins launches crowdfunding campaign to shoot Kairat...
17/10/2026
Secret Weapon Post Powers New Remote Workflows with DaVinci Resolve Studio
Brie Clayton October 16, 2026
0 Comments
Going remote: redefining what post...
17/10/2026
Danilo P rez Premieres New Work Honoring Architect Frank Gehry Commissioned by the Herbie Hancock Institute, P rez performed The Ever-Changing World at its In...
17/10/2026
NVIDIA RTX Spark laptops are now available, bringing NVIDIA Blackwell RTX graphics, up to 128GB of unified memory and the full NVIDIA AI platform to slim, premi...
16/10/2026
The LA Clippers have announced their local television plan for the 2026-27 seaso...
16/10/2026
At sports-media summit, he describes the success of the one-year-old agreement a...
16/10/2026
Parks Associates, in partnership with InterDigital, has published a white paper ...
16/10/2026
Cisco is expanding its work with the Atlanta Hawks, Cleveland Cavaliers, and Brooklyn Sports & Entertainment (BSE) as the 2026-27 NBA season gets underway, prov...
16/10/2026
Broadcast Management Group (BMG) has introduced Media Command, a private cloud broadcast platform that integrates recording, media asset management (MAM), chann...
16/10/2026
TNDV and GameTime Productions have expanded their remote production responsibilities for Team Boxing League (TBL) for the league's recently completed fourth...
16/10/2026
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...
16/10/2026
Broadcast and streaming are converging around live media. Traditional broadcasters increasingly distribute their linear services through streaming platforms alo...
16/10/2026
DAZN and Guardians League, a new professional franchise surf racing series, have announced a multi-year global broadcast partnership. Guardians League events wi...
16/10/2026
Sobatech Group is producing live coverage of the F4 Spanish Championship and Eur...
16/10/2026
The Walt Disney Company and Dude Perfect have announced an integrated creative partnership. Dude Perfect will develop original content for its own channels insp...
16/10/2026
Onsite studio show will accompany game productions in San Francisco and Atlanta
...
16/10/2026
Grass Valley s AMPP platform continues to grow in popularity, especially with th...
16/10/2026
FloSports and the National Lacrosse League (NLL) have entered a multiyear media partnership that makes FloSports the exclusive global streaming home of the NLL....
16/10/2026
At PBR Teams Series: Maverick Days at UBS Arena in Belmont Park, NY, PBR Executive Producer Jason Jacquette took a few minutes with SVG to discuss how his team ...
16/10/2026
(Suzanne Cordeiro/Shutterstock for Sundance Film Festival)
By Patty Consolazio
...
16/10/2026
The launch of the autumn programming schedules on traditional TV channels translated into a noticeable increase in total video viewership. Poles spent an averag...
16/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/10/2026
Globecast, a leading provider of media integration and managed services for the sports broadcast industry, will showcase the latest developments in Content Exch...
16/10/2026
Boston Conservatory Wind Ensemble Presents America at 250 The free event, taking place at Samuel Adams Park at Faneuil Hall, features a program of inspiring A...
16/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...