Amid explosive interest in generative AI, the auto industry is racing to embrace the power of AI across a range of critical activities, from vehicle design, engineering and manufacturing, to marketing and sales.
The adoption of generative AI - along with the growing importance of software-defined computing - will continue to transform the automotive market in 2024.
NVIDIA today announced that Li Auto, a pioneer in extended-range electric vehicles (EVs), has selected the NVIDIA DRIVE Thor centralized car computer to power its next-generation fleets. Also, EV makers GWM (Great Wall Motor), ZEEKR and Xiaomi have adopted the NVIDIA DRIVE Orin platform to power their intelligent automated-driving systems.
In addition, a powerful lineup of technology is on display from NVIDIA's automotive partners on the CES trade show floor in Las Vegas.
Mercedes-Benz is kicking off CES with a press conference to announce a range of exciting software-driven features and the latest developments in the Mercedes-Benz MB.OS story, each one showcased in a range of cars, including the Concept CLA Class, which is using NVIDIA DRIVE Orin for the automated driving domain. Mercedes-Benz is also using digital twins for production with help from NVIDIA Omniverse, a platform for developing applications to design, collaborate, plan and operate manufacturing and assembly facilities. (West Hall 4941)
Luminar will host a fireside chat with NVIDIA on Jan. 10 at 2 p.m. PT to discuss the state of the art of sensor processing and ongoing collaborations between the companies. In addition, Luminar will showcase the work it's doing with NVIDIA partners Volvo Cars, Polestar, Plus and Kodiak. (West Hall 5917 and West Plaza WP10)
Ansys is demonstrating how it leverages NVIDIA Omniverse to accelerate autonomous vehicle development. Ansys AVxcelerate Sensors will be accessible within NVIDIA DRIVE Sim. (West Hall 6500)
Cerence is introducing CaLLM, an automotive-specific large language model that serves as the foundation for the company's next-gen in-car computing platform, running on NVIDIA DRIVE. (West Hall 6627)
Cipia is showcasing its embedded software version of Cabin Sense, which includes both driver and occupancy monitoring and is expected to go into serial production this year. NVIDIA DRIVE is the first platform on which Cabin Sense will run commercially. (North Hall 11022)
EyeLights is unveiling its new cockpit vision, enabled by generative AI and accelerated compute powered by NVIDIA. The company will showcase how it's turning the windshield into an augmented reality display. (North Hall 10943)
Kodiak is exhibiting an autonomous truck, which relies on NVIDIA GPUs for high-performance compute to process the enormous quantities of data it collects from its cameras, radar and lidar sensors. (West Plaza WP10, with Luminar)
Lenovo is displaying its vehicle computing roadmap, featuring new products based on NVIDIA DRIVE Thor, including: Lenovo XH1, a central compute unit for advanced driver-assistance systems and smart cockpit; Lenovo AH1, a level 2++ ADAS domain controller unit; and Lenovo AD1, a level 4 autonomous driving domain controller unit. (Estiatorio Milos, Venetian Hotel)
Pebble, a recreational vehicle startup, is presenting its flagship product Pebble Flow, the electric semi-autonomous travel trailer powered by NVIDIA DRIVE Orin, with production starting before the end of 2024. (West Hall 7023)
Plus is showcasing its PlusDrive supervised autonomy solution on a highly automated truck, which uses NVIDIA GPUs to process the trillions of operations per second its autonomous driving system requires. (West Plaza WP10, with Luminar)
Polestar is showcasing Polestar 3, which is powered by the NVIDIA DRIVE Orin central core computer. (West Hall 5917 with Luminar and Central Plaza CP1 with Google)
Zoox is showcasing the latest generation of its purpose-built robotaxi, which leverages NVIDIA technology, and is offering CES attendees the opportunity to join its early-bird waitlist for its autonomous ride-hailing service. (West Hall 7228)
Explore to Win Visit select NVIDIA partner booths for a chance to win GTC 2024 conference passes with hotel accommodations.
Event Lineup Check out NVIDIA's CES event page for a summary of all of the company's automotive-related events. Learn about NVIDIA's other announcements at CES by viewing the company's special address on demand.
Most recent headlines
04/08/2024
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet, a leading technology and service provider for media-rich organizations, a...
01/06/2024
Busy this week catching up from the Memorial Day holiday? Our TV Tech weekly wrap-up of all our coverage of new products, services and deployments will get you ...
01/06/2024
Young Sherlock, with Guy Ritchie directing and executive producing, is a go at Prime Video. Hero Fiennes Tiffin plays Sherlock. Prime Video calls it the origin...
01/06/2024
The Los Angeles Sparks-Indiana Fever game on Friday featuring the top two WNBA draft picks, Caitlin Clark and Cameron Brink, was the most watched WNBA game on I...
01/06/2024
Lionsgate, which increased its majority stake in 3 Arts Entertainment in January, said it named Brian Weinstein co-CEO of 3 Arts....
01/06/2024
Netflix is launching four video games based on unscripted series this year. They...
01/06/2024
ABC, CBS, NBC and Fox affiliates switched from their regular programming to carry live coverage of the verdicts in the porn star hush-money trial of former Pres...
31/05/2024
A U.S. Marine fires an FIM-92 Stinger missile during a training exercise in Yuma...
31/05/2024
NEW YORK The global body that sets technical standards for digital advertising h...
31/05/2024
In a new analysis of what services might make up a good bundle and what services might benefit the most from bundling, Antenna has released new data that highli...
31/05/2024
Global SVOD revenues will increase by $116.6 billion by 2031, a growth rate of 13.3% per year over the next eight years, according to a new report from MIDiA Re...
31/05/2024
WASHINGTON, D.C. The FCC Media Bureau has announced that effective August 1, 2024 the Commission's TVStudy software will incorporate the most recent U.S. Ce...
31/05/2024
NBCUniversal has announced that its FAST channel TNBC will be rebranding to NBC Comedy Vault on June 1 and that the free streaming service will officially launc...
31/05/2024
PARIS Ateme has announced that the Indonesian public broadcaster TVRI is making the transition to 4K UHD OTT streaming using Ateme technologies....
31/05/2024
The proposal had received support from James Cameron, Andy Serkis, Paul Greengrass, Richard Curtis, and Jeremy Irons
By Matthew Corrigan
Published: May 31, 2...
31/05/2024
According to multiple reports, the new bid from Skydance offers a better deal to Paramounts Class B shareholders, who were said to be unhappy with the companys ...
31/05/2024
The awards recognise women and companies who are stand-out performers, innovators and leaders in the broadcast media technology industry
By Matthew Corrigan
...
31/05/2024
NEW YORK The global body that sets technical standards for digital advertising has expanded the reach of its measurement software development kit to include Sam...
31/05/2024
The rise of digital platforms is fundamentally changing the broadcast newsroom and its investment in technology according to Jon Roberts, director of technology...
31/05/2024
In a new analysis of what services might make up a good bundle and what services might benefit the most from bundling, Antenna has released new data that highli...
31/05/2024
WASHINGTON, D.C. Fifty state broadcasters associations, including the District of Columbia and the Commonwealth of Puerto Rico, have sent a letter to Congressio...
31/05/2024
EVS has announced the appointment of Richard Katz as senior vice president of operations for the North and Latin American (NALA) region. This appointment is par...
31/05/2024
CommScope has announced that it was selected by Casa Systems, Inc. as the highest to acquire Casa's cable business assets and that the two companies have en...
31/05/2024
Robert De Niro won't be receiving the Service to America Leadership Award from the NAB Leadership Foundation after all....
31/05/2024
Viant Technology said it formed an integration with Google Cloud's BigQuery data clean rooms...
31/05/2024
The CW said it will broadcast the 2024 Snoop Dogg Arizona Bowl presented by Gin & Juice by Dre and Snoop Last year, The CW aired the game when it was called Bar...
31/05/2024
Allen Media Group said it made a deal with Amazon's Fire TV Channel that will make content from several of Allen's outlet available via Fire TV and Echo...
31/05/2024
Robert De Niro, announced as the winner of the NAB's Leadership Foundation's Service to America Leadership Award on May 28, will not get the award. The ...
31/05/2024
Comcast Technology Solutions was selected by AccuWeather to create, manage and distribute linear and over-the-top video channels....
31/05/2024
Connected TV is becoming a bigger deal for consumers and advertisers, according to a new report from TVision....
31/05/2024
By Craig Anderton
Let's get right to what this sounds like. It's not quite feedback or tape reverse, it's well, listen to what it does in this blue...
31/05/2024
31 May 2024
VEON discloses April YTD trading update at its AGM Amsterdam, 31 May 2024 07:00 CEST -
VEON April YTD 2024 Highlights
Total revenue of USD 1,278 ...
31/05/2024
31 May 2024
VEON Announces Its New Board, Names Founder Augie Fabela as Chairman Amsterdam, 31 May 2024, 16.00 CET: VEON Ltd. (NASDAQ: VEON, Euronext Amsterdam...
31/05/2024
May 31st, 2024
TRIBECA FESTIVAL AND OPEN AI ANNOUNCE SORA SHORTS'
Five Commissioned Short Films Created Using Sora Debut at 2024 Tribeca Festival
New ...
31/05/2024
In-Venue Technology Wrap-Up: How 4K, IP, and More are Changing the Game Pres Gam...
31/05/2024
UEFA Champions League Final 2024: The host broadcast facts and figures for Real ...
31/05/2024
UEFA Europa Conference League Final 2024: Bringing the broadcast to global TV sc...
31/05/2024
Willow Offers Free 2024 ICC T20 Cricket World Cup Preview via DirecTV, Verizon, ...
31/05/2024
Women's College World Series: ESPN Brings Live Drone, Two-Point Cabled, and ...
31/05/2024
SVG College Summit Brings Video-Production Industry Together in Atlanta in the M...
31/05/2024
UEFA Champions League Final 2024: CBS Sports' UCL Today Studio Show Is Pitch...
31/05/2024
Back to All News
Master of the House' Unveils a Scandalous Tale of Power and Greed on July 18
Entertainment
31 May 2024
GlobalThailand
Link copied to ...
31/05/2024
Back to All News
JEEtu Bhaiya is Back: Kota Factory' Season 3 Arrives on Netflix June 20
Entertainment
31 May 2024
GlobalIndia
Link copied to clipboar...
31/05/2024
Facebook
Twitter
LinkedIn
With around 9,000 employees, Ground Transportation Systems is a global leader in Rail Signaling and Train Control Systems, Telec...
31/05/2024
RT 2FM is the home of music this summer, entertaining listeners across the day and night, with the best music, chat and interviews providing the soundtrack to ...
31/05/2024
After the 2008 financial crisis and increased risk-management regulations that f...
31/05/2024
RT Supporting the Arts: What's On this June
Watch our promo: RT Supporting the Arts | What's on YouTube
This June, RT is delighted to support Lim...
30/05/2024
When to Upgrade Software or Firmware This post is from our blog and news archive. The information may be out of date. Please contact us for further information ...
Amid explosive interest in generative AI, the auto industry is racing to embrace the power of AI across a range of critical activities, from vehicle design, engineering and manufacturing, to marketing and sales.
