Dolby, Box Join Forces on Increased Sonic Quality

03/05/2021

Dolby, Box Join Forces on Increased Sonic Quality Box users will have access to automated audio-enhancement tools powered by Dolby By Dan Daley, Audio Editor

Monday, May 3, 2021 - 10:44 am

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Immersive-audio pioneer Dolby and Box, a leading cloud-content-management platform, today announced an integration intended to make production-quality audio as simple as a few clicks in Box. With Dolby.io, companies using Box can offer users seamless and cost-effective audio-enhancement tools that leverage Dolby's audio expertise.

Dolby.io media-processing APIs provide a suite of automated tools that can be used to enhance audio quality within the Box environment. This includes the ability to reduce unwanted background noise, improve speech intelligibility, and fix loudness problems to enhance content value.

Sripal Mehta, senior director, media services, Dolby, explained how Dolby.io would work in a typical broadcast-sports application.

Take, for example, a major-league team that needs to quickly put out a sideline interview on social media for their fans. They don't have the time or, sometimes, resources to send this content to a studio where it would be mastered professionally by an experienced audio engineer to ensure this content sounds its absolute best.

Beyond immediate broadcast applications, the Dolby.io toolset would also apply to audio content developed for audio-first social-networking platforms like Clubhouse, Twitter Spaces, and Reddit Talk, as well as for the podcast industry and general growth of streaming, all of which have significant sports applications.

Sports video is a continuum, [and] we're seeing an explosion of video being created and shared before, after, and during the main event, he commented. We want to empower every creator recording those moments to be able to deliver great-sounding content.

The rapid shift to remote production and cloud-based collaboration, accelerated by the pandemic, will also benefit from the new integrated toolset.

Over the last year, the media and entertainment industry has undergone a massive shift to the cloud to enable secure remote work from any device or location, said Aaron Levie, CEO/co-founder, Box. Dolby's best-in-class technology combined with the Box Content Cloud gives users around the globe access to higher audio quality without adding additional strain to production teams. We are thrilled to partner with Dolby to create a solution that supports this massive new wave of content creation.

Added Kevin Yeaman, president/CEO, Dolby Laboratories, With media consumption and creation higher than ever, the people and organizations driving this new wave of content need convenient, agile, and flexible tools that ensure their content sounds its best. With Dolby.io and Box, we are broadening access to tools that harness Dolby's decades of experience in enabling transformational audio experiences through an efficient and scalable solution that's built within Box. Our integration empowers Box users to deliver great-sounding audio.

LINK:	https://www.sportsvideo.org/2021/05/03/dolby-box-join-forces-on-increa...
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Dolby, Box Join Forces on Increased Sonic Quality

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