Brad Zager on FOX Sports' Google Cloud Partnership: Google Approaches Everything in a User-First Way To watch more of this conversation with Zager, register for free to watch the 2020 SVG Sports Content Management Virtual Series By Brandon Costa, Director of Digital
Monday, July 27, 2020 - 1:49 pm
Print This Story | Subscribe
Story Highlights
Earlier this month, FOX Sports announced it is working with Google Cloud to automate one of the most manual processes in media and entertainment: logging, discovering and storing video assets.
Speaking with Sports Video Group during its SVG Sports Content Management Virtual Series last week, FOX Sports' Executive Producer, EVP/Head of Production & Operations Brad Zager shared why this is such an important partnership as the technology developed promises to make the organization and utilization of video media content will be more dynamic and simpler than ever.
REGISTER: SVG Sports Content Management Virtual Series
We wanted tools to help us and there's no better company in this world when it comes to search than Google, says Zager, who oversees all live event production, pre- and post-game shows, operations and creative services for FOX Sports. Their DNA is search and that's what we needed. There's no enterprise solution for this global consumer [search] solution that [they've] given. Google just approaches everything in such a user-first way and that was the coolest part. It wasn't approached in a technical way. Google really understood our vision to approach this in a consumer production way and what's easiest for people at their fingertips.
Artificial Intelligence is quickly becoming an invaluable tool in the content management process and Zager spoke in a larger segment that first aired on July 22 more deeply about how technology is changing how the network will work.
You can watch this entire conversation and loads more content now by simply registering for FREE to attend the SVG Sports Content Management Virtual Series. You will receive exclusive access to all of the interviews from last week's sessions and receive your free to attend the remainder of the forum scheduled for this week. Simply, visit the SVG Sports Content Management Virtual Series event page now for more information!
More from Sports Video Group
18/04/2024
Ping pong for the masses: Bringing an old sport to a brand new audience with Wor...
18/04/2024
Fanatical fans: IMG on bringing the world of table tennis to a new global audien...
17/04/2024
Live From NAB Show 2024: Zixi CEO Gordon Brooks on Live Cloud Production with th...
17/04/2024
SportsTechBuzz at NAB 2024: Wednesday's Latest From Vegas By SVG Staff
Wednesday, April 17, 2024 - 3:00 am
Print This Story
The NAB Show is in full sw...
17/04/2024
Live From NAB Show 2024: Zixi CEO Gordon Brooks on Live Cloud Production with th...
16/04/2024
SportsTechBuzz at NAB 2024: Tuesday's Latest From Vegas By SVG Staff
Tuesday, April 16, 2024 - 3:15 am
Print This Story
The NAB Show is in full swing,...
16/04/2024
Live From NAB Show 2024: Calrecs Henry Goodman, Solid State Logics Tom Knowles o...
16/04/2024
Live From NAB Show 2024: The Switchs George Lopez on Remote Production, The Clou...
16/04/2024
Live From NAB Show 2024: LiveUs Steve Wind-Mozley on IP, REMI Solutions for Ligh...
16/04/2024
Live From NAB Show 2024: Blackmagic Designs Bob Caniglia on Upgrades to ATEM Pro...
16/04/2024
Live From NAB Show 2024: Canons Staff Gives a Tour of New Lenses, Multi-Camera C...
15/04/2024
SportsTechBuzz at NAB 2024: Monday's Latest From Vegas By SVG Staff
Monday, April 15, 2024 - 3:00 am
Print This Story
The NAB Show is in full swing, a...
15/04/2024
Live From NAB Show 2024: Vizrts Nicholas Jameson on the Democratization of High-...
15/04/2024
Live From NAB Show 2024: Sonys Hugo Gaggioni on the Power of Sharing and Connect...
15/04/2024
Live From NAB Show 2024: Lawos Andreas Hilmer Walks Through HOME Apps, Dishes La...
15/04/2024
Live From NAB Show 2024: AWS Julie Souza on the Maturation of Live Sports Produc...
15/04/2024
Live From NAB Show 2024: FUJINON Lenses Stosh Durbacz on the Debut of the Duvo H...
14/04/2024
SportsTechBuzz at NAB 2024: Sunday's Latest From Vegas By SVG Staff
Sunday, April 14, 2024 - 12:41 am
Print This Story
The NAB Show kicks off today, a...
14/04/2024
Live From NAB Show 2024: Program Productions Bob Carzoli on Investment Growth an...
14/04/2024
Live From NAB Show 2024: Appears Thomas Bostr m J rgensen, Alex Pannell, and Ed ...
14/04/2024
Live From NAB Show 2024: Amagis Dan Marshall on Migrating On-Prem Data Centers t...
14/04/2024
Live From NAB Show 2024: Ross Videos David Ross on Celebrating 50 Years with Maj...
14/04/2024
NAB 2024: NHL, Verizon Business, and AWS Roll Out 5G-enabled Cloud Broadcasting ...
12/04/2024
Inside the MultiVersus NHL Face-Off' Live Animated Broadcast With the NHL&#...
12/04/2024
NAB 2024: Suppliers Continue To Expand Networked-Audio Offerings New and updated products boast IP and ST 2110, software systems, virtual control By Dan Daley,...
12/04/2024
Amazon Prime Video Chooses Onsite Production Path for Its 27 NWSL Matches The streamer made its league debut with the 2024 NWSL Challenge Cup on March 15 By Kr...
12/04/2024
ESPN Rides Wave of Women's-Hoops Momentum Into WNBA Draft Production at Broo...
12/04/2024
SVG New Sponsor Spotlight: Mimir's Andr Torsvik on Enabling Remote Collabor...
12/04/2024
Inside the MultiVersus NHL Face-Off Live Animated Broadcast With the NHL's D...
11/04/2024
Case Study: Inside ESPN's Monday Night Football AR Graphics Launch By SVG Staff
Thursday, April 11, 2024 - 8:18 am
Print This Story | Subscribe
Stor...
11/04/2024
All Love: Creative Media Producer Jhalen Wingate on Capturing South Carolina Wom...
11/04/2024
Miami Marlins Leap Into Artificial Intelligence With 2024 Team Open The Famous Group played a pivotal role in its third consecutive project with the club By Kr...
11/04/2024
SPORTEL Rendez-vous Buenos Aires Four Weeks Away! By Ken Kerschbaumer, Editorial Director
Thursday, April 11, 2024 - 10:46 am
Print This Story | Subscribe...
11/04/2024
Sinclair Turns to Generative AI for Language Translation in Original Content Audio for Tennis Channel's Petko Unfiltered will be translated into Spanish By...
11/04/2024
In Final Masters for Sean McManus and Verne Lundquist, CBS Sports Aims To Provid...
10/04/2024
Viva Las Vegas: Inside the Design of CBS Sports' Super Bowl LVIII Graphics P...
10/04/2024
WWE 30,000-Sq.-Ft. Studio Complex Opens; Sony Verona LED Wall Is Deployed for Vi...
10/04/2024
Inside Look at Sony's NAB 2024 Booth and What Advances To Expect in Cameras,...
09/04/2024
2024 NCAA Women's Championship Blows Away Ratings Records, Is Most-Watched H...
09/04/2024
2024 Sports Emmy Nominations: ESPN Leads the Way With 58 Nominations; CBS Sports...
09/04/2024
Canons Newest Portable Lens Sets New Zoom Standard for Form Factor By Ken Kerschbaumer, Editorial Director
Tuesday, April 9, 2024 - 9:35 am
Print This Stor...
09/04/2024
Setting the Foundation: How College Football Is Driving the Next Generation of N...
09/04/2024
ShotTracker Helps Big 12 Make Data Fun for Fans; Voice Commands Bring New Level ...
09/04/2024
SVG College Sports Media Awards 2024: Today is the Final Deadline to Submit Entr...
09/04/2024
2024 NCAA Women's Championship Blows Away Ratings Records, Is Most Watched H...
09/04/2024
2024 Sports Emmy Nominations: ESPN Leads the Way With 57 Nominations; CBS Sports...
08/04/2024
Live From NCAA Men's Final Four: Behind the Scenes With Purdue, UConn, Alaba...
08/04/2024
Live From NCAA Men's Final Four: Big East's Dee Seymore, Danny LeMoine o...
08/04/2024
Live From NCAA Men's Final Four: CBS Sports Debuts Live Camera Worn by Playe...
Brad Zager on FOX Sports' Google Cloud Partnership: Google Approaches Everything in a User-First Way To watch more of this conversation with Zager, register for free to watch the 2020 SVG Sports Content Management Virtual Series By Brandon Costa, Director of Digital 
