Sony Digital Rapids Pixel Power calrec Sony

Debonairs Pizza reminds fans of its free delivery service with TVC campaign

15/04/2019

15 April, 2019 - 06:02

In a world where convenience comes at a price, South Africas leading quick service restaurant in the pizza category, Famous Brands Debonairs Pizza, is reminding fans to take advantage of its free delivery service with three punchy television commercials in a campaign called Skaba Dom.

Intended to run over an extended period with different flighting dates for each execution, Skaba Dom was shot over two days - one day for the performance scenes and another for the food shots.

Created by FCB Joburgs Creative Director Greg Cameron, Art Director Kabelo Mabaso and Copywriters Matthew Shafto and Kabelo Mabaso, the campaign highlights how - with Debonairs Pizzas free delivery - South Africans can, well, have their pizza and eat it!

We dont need reminding that times are tough. Were all working hard, but it seems were earning less. And, were all looking for ways to save, said Cameron. One way is to think smart, and cut out those often hidden costs like delivery. So, we think twice before ordering a home delivery. Or we raid the rainy-day reserves to pay for it. Or, we add to our busy schedule by collecting it ourselves.

Skaba dom - Dont be Silly - reminds people that they dont have to factor delivery into the transaction. Skaba dom means no scratching around for a delivery fee that they dont have. It means no waiting in collection queues to avoid paying for delivery. It means delivery is no longer a service you have to pay for ... because Debonairs Pizza delivers for free.

See the first in the series here: https://youtu.be/MzR_rO9Ji_8

Credits:

Creative agency: FCB

Business Unit Director: Mogani Naidoo

Account Director: Kefilwe Khanda

Account Manager: Kaylyn Naicker

Chief Creative Officer: Ahmed Tilly

Creative Director: Greg Cameron

Copywriter: Kabelo Mabaso & Matthew Shafto

Art director: Kabelo Mabaso

Traffic Manager: Theresa Selema

TV production: Mun-ying De Lacy

Media planners: Jedd Cokayne and Sulize Janse Van Vuuren

Production companies: Darling Films and Hungry Films

Directors: Chloe Coetsee and Ian Difford

Editor: Tessa Ford and Left Post

Post-production: Tessa Ford Post Production and Left Post

Audio post-production: Audio Militia

Embedded video for Debonairs Pizza reminds fans of its free delivery service with TVC campaign

Commercials

Africa South Africa

Petra 0833031778
LINK: http://www.filmcontact.com/news/south-africa/debonairs-pizza-reminds-f...
See more stories from filmcontact

Africa Stories

12/12/2019

Watch: Uzalo latest Episode 223 S5 Tuesday, 10 December 2019

The story follows the family whose wealth was built in the murky criminal underworld, as well as the more wholesome Mdletshe family who's day to day life, i...

11/12/2019

Latest episode in #ToyotaStoriesSA campaign another winner on social

11 December, 2019 - 10:50 The latest episode in the #ToyotaStoriesSA campaign from FCB Joburg is another winner on social media with 150 000 Facebook views,...

11/12/2019

Watch: Uzalo latest Episode 222 S5 Monday, 9 December 2019

The story follows the family whose wealth was built in the murky criminal underworld, as well as the more wholesome Mdletshe family who's day to day life, i...

10/12/2019

Watch: Uzalo latest Episode 221 S5 Friday, 6 December 2019

The story follows the family whose wealth was built in the murky criminal underworld, as well as the more wholesome Mdletshe family who's day to day life, i...

09/12/2019

HelloFCB+ and the City of Cape Town tell South African men to lead by example

9 December, 2019 - 08:30 The campaign, titled Boys Do What Men Teach Them, takes a hard look at the realities around the normalisation of gender-based viole...

07/12/2019

Watch: Uzalo latest Episode 220 S5 Thursday, 5 December 2019

The story follows the family whose wealth was built in the murky criminal underworld, as well as the more wholesome Mdletshe family who's day to day life, i...

05/12/2019

Blue Ice Pictures, Blue Ice Africa and The National Film and Video Foundation Mentorship Programme call for submissions

Blue Ice Pictures, Blue Ice Africa and The National Film and Video Foundation Me...

05/12/2019

Watch: Uzalo latest Episode 218 S5 Tuesday, 3 December 2019

The story follows the family whose wealth was built in the murky criminal underworld, as well as the more wholesome Mdletshe family who's day to day life, i...

04/12/2019

Globecast strengthens Asian management team with appointment of Tan See Chai as Head Sales Distribution

Singapore, 4th Dec 2019 - Globecast, the global solutions provider for media, ha...

04/12/2019

FCB Joburg announces a new creative leadership team

4 December, 2019 - 08:03 FCB Joburg is putting its creative future in the hands of young and ready talent. Suhana Gordhan and Tian van den Heever, both of w...

04/12/2019

Watch: Uzalo latest Episode 217 S5 Monday, 2 December 2019

The story follows the family whose wealth was built in the murky criminal underworld, as well as the more wholesome Mdletshe family who's day to day life, i...

03/12/2019

Cell C fans set to WIN this summer with campaign from McCann1886

3 December, 2019 - 09:47 Cell C has launched its new Summer campaign for 2019 with a massive consumer promotion whereby millions of cash prizes are up for g...

03/12/2019

Watch: Uzalo latest Episode 216 S5 Friday, 29 November 2019

The story follows the family whose wealth was built in the murky criminal underworld, as well as the more wholesome Mdletshe family who's day to day life, i...

30/11/2019

Soapie teasers: What's happening in Uzalo in December 2019?

Gabisile betrays Qhabanga in the worst way imaginable his marital bed. Khathaza may be losing a loved one, much to his ignorance. Wednesday 4 December 2019 ...

29/11/2019

Soapie teasers: What's happening in 7de Laan in December 2019?

Thursday 5 December 2019 Episode 4715 Vince comes to Emma's defence. Khethiwe is overly flirtatious. Friday 6 December 2019 Episode 4716 The Meintjie...

29/11/2019

Caster Semenya inspires a new generation of athletes

29 November, 2019 - 08:07 Nike has launched The birthplace of dreams, a film that celebrates the life of decorated South African athlete, Caster Semenya.The...

27/11/2019

Egg Films goes to extremes - icy snow to sunny sand & sea - For MTN and Castle Lite

27 November, 2019 - 08:00 Egg Films director, Adrian de Sa Garces, and his t...

27/11/2019

Watch: 7de Laan, latest episode Friday, 22 November 2019

Read all about what's happening in November over here. Catch the latest episode every weekday at 18:00 on SABC 2 - or check TheSouthAfrican.com for the epi...

27/11/2019

Watch: Uzalo latest episode S5 Episode 212 Monday, 25 November 2019

The story follows the family whose wealth was built in the murky criminal underworld, as well as the more wholesome Mdletshe family who's day to day life, i...

26/11/2019

Canada and South Africa renew codevelopment incentive now open

Canada and South Africa renew codevelopment incentive now open November 2019 For the third year in a row, the Canada Media Fund (CMF) and the National Film a...

26/11/2019

Social Justice Documentary "Push" Special Screening and Discussion

26 November, 2019 - 08:47 The social justice film Push by Swedish director Fredrik Gertten will have a special screening at the Tshisimani Centre for Activi...

26/11/2019

Watch: Uzalo latest episode, Friday, 22 November 2019

The story follows the family whose wealth was built in the murky criminal underworld, as well as the more wholesome Mdletshe family who's day to day life, i...

21/11/2019

Les Misrables to open European Film Festival in South Africa

21 November, 2019 - 08:03 Cannes Jury Prize-winning French film, Les Miserables by celebrated director Ladj Ly, will open the 6th European Film Festival in ...

20/11/2019

European Film Festival in Cape Town, Johannesburg and Pretoria

20 November, 2019 - 15:17 Johannesburg, Pretoria and Cape Town are in for a ten-day feast of award-winning films as the European Film Festival celebrates it...

18/11/2019

Debonairs Pizza's Halloween campaign delivers scary results

18 November, 2019 - 08:52 Debonairs Pizzas recent Halloween campaign captured South Africas imagination and delivered scary results in terms of social media...

15/11/2019

New campaign urges SA's men not too fear the finger'

15 November, 2019 - 11:31 A new campaign for the Cancer Association of South Africa (CANSA) by advertising agency HelloFCB+ is urging South Africas men to v...

13/11/2019

MyToyota launches intelligence platform to keep drivers connected

13 November, 2019 - 07:09 FCB Joburg has pulled together a 360deg campaign to communicate Toyota South Africas innovative cloud-based Internet-connected int...

08/11/2019

Call for NFVF Documentary Slate Proposals 2020

INVITATION TO SUBMIT DOCUMENTARY SLATE PROPOSALS 2020 The National Film and Video Foundation (herein referred to as NFVF) is a statutory body set up by governm...

08/11/2019

South African interpretation of global Toyota campaign, Start Your Impossible

8 November, 2019 - 11:15 The South African interpretation of Toyotas global campaign to mark its support for the Olympics and Paralympics taking place in To...

07/11/2019

Watch: Uzalo latest episode, Wednesday, 6 November 2019

The story follows the family whose wealth was built in the murky criminal underworld, as well as the more wholesome Mdletshe family who's day to day life, i...

07/11/2019

Watch: 7de Laan, latest episode Wednesday, 6 November 2019

Read all about what's happening in June over here. Catch the latest episode every weekday at 18:00 on SABC 2 - or check TheSouthAfrican.com for the episode...

07/11/2019

Call for Sediba International Financing Programme

SEDIBA INTERNATIONAL FINANCING PROGRAMME FOR PRODUCERS The National Film and Video Foundation (NFVF), is an agency of the Department of Sports, Arts, Culture a...

05/11/2019

Umalume Teaches His Nieces And Nephews About Debonairs Pizza

5 November, 2019 - 08:04 Debonairs Pizza, the 28-year-old proudly South African brand that is also the leading quick serve restaurant in the pizza market, i...

02/11/2019

Watch: 7de Laan, latest episode Thursday, 31 October 2019

Read all about what's happening in June over here. Catch the latest episode every weekday at 18:00 on SABC 2 - or check TheSouthAfrican.com for the episode...

30/10/2019

Watch: 7de Laan, latest episode Tuesday, 29 October 2019

Read all about what's happening in June over here. Catch the latest episode every weekday at 18:00 on SABC 2 - or check TheSouthAfrican.com for the episode...

29/10/2019

Watch: 7de Laan, latest episode Monday, 28 October 2019

Read all about what's happening in June over here. Catch the latest episode every weekday at 18:00 on SABC 2 - or check TheSouthAfrican.com for the episode...

26/10/2019

Watch: 7de Laan, latest episode Friday, 25 October 2019

Read all about what's happening in June over here. Catch the latest episode every weekday at 18:00 on SABC 2 - or check TheSouthAfrican.com for the episode...

25/10/2019

Watch: 7de Laan, latest episode Thursday, 24 October 2019

Read all about what's happening in June over here. Catch the latest episode every weekday at 18:00 on SABC 2 - or check TheSouthAfrican.com for the episode...

23/10/2019

docLOVE October: Durban, Cape Town and Johannesburg

23 October, 2019 - 16:21 The Documentary Filmmakers Association is pleased to announce that the DocLOVE inititiave will reignite in Johannesburg and continu...

22/10/2019

SangSang Entertainment debuts feature film Salvation: A modern take on forgiveness and freedom from the past

22 October, 2019 - 15:03 South African writer and director Carmen Sangion of...

21/10/2019

The NFVF calls for nominations of individuals to serve as additional members of the advisory panel for Education & Training

THE NATIONAL FILM AND VIDEO FOUNDATION CALLS FOR NOMINATIONS OF INDIVIDUALS TO S...

21/10/2019

Watch: 7de Laan, latest episode Friday, 18 October [video]

Read all about what's happening in June over here. Catch the latest episode every weekday at 18:00 on SABC 2 - or check TheSouthAfrican.com for the episode...

18/10/2019

Encounters South African International Documentary Festival invites entries for 2020

18 October, 2019 - 09:01 The organisers of Encounters are calling for featur...

18/10/2019

Call for entries are now open for SAFTAs 14

Call for entries are now open for SAFTAs 14 The National Film and Video Foundation (NFVF), an agency of the Department of Sports, Arts, and Culture, the custod...

17/10/2019

Globecast selected by Orby TV to provide media operations for new US pay-as-you-go DTH satellite service

Los Angeles, CA, October 16th, 2019 - Globecast, the global solutions provider f...

16/10/2019

BBC Studios renews distribution deal with MEASAT in partnership with Globecast

Kuala Lumpur, 15th October 2019 - MEASAT Satellite Systems Sdn. Bhd., (MEASAT), in partnership with Globecast, has announced today that BBC Studios, the commerc...

11/10/2019

Kyle Lewis helps to brings Toya DeLazy's Afro Rave' to life

11 October, 2019 - 08:54 When South Africas very own superstar Toya DeLazy asked Egg Films Kyle Lewis to take a break from directing commercials to help her...

05/10/2019

Globecast promotes 18-year company veteran Shakunt Malhotra to Managing Director, Asia

Paris, 26th September 2019 - Globecast, the global solutions provider for media,...

02/10/2019

Learn the key tactics and strategies of master screenwriting

2 October, 2019 - 08:04 Our next flagship online Crash Course in Screenwriting kicks off on 7 October - and wed love to have you along for the ride. Its an ...

30/09/2019

3D Animated Projections on Cape Town's new Zeitz MOCAA building

25 September, 2019 - 08:02 Produced for the Young Presidents Organisation, the Silos 3D Projection was held on the 7th March at the newly unveiled Zeitz MOC...