Sony Digital Rapids Pixel Power calrec Sony

Yellow Bird Launches in the U.S.

10/10/2018

Banijay Groups Bunim/Murray Productions (BMP) and Yellow Bird Sweden, today announce the launch of Yellow Bird U.S.. Led by Marianne Gray, the new joint venture follows the award-winning Scandinavian brands extensive success worldwide and launch in the UK earlier in 2018.

A Producer for Yellow Bird Sweden, Gray has been pivotal to a number of the labels leading high-quality brands including Headhunters and Occupied. She is also currently leading production on a new, yet-to-be-announced title shooting in Italy.

Established in Sweden in 2003, Yellow Bird has gone on to become a prolific, internationally-recognised production company. Building its reputation initially by taking Henning Mankells renowned fictional detective, Kurt Wallander to screen, the business has rapidly built a reputation as a leading film and television production entity. Led by CEO, Johannes Jensen, it has been responsible for a number of global hits including Occupied, Asa Larssons Rebecka Martinsson, and Stieg Larssons Millenium Trilogy.

Yellow Bird U.S. is a close joint venture with BMP and its existing Swedish counterpart, which sits as part of Jacob Houlind-led Banijay Nordics. Based in BMPs LA offices, Gray will partner closely with its Chairman and CEO, Gil Goldschein in building and executing the new entitys creative strategy.

The new business is tasked with developing and producing original, English-language Scripted content for both American and international audiences. Utilising BMPs established relationships with both traditional and SVOD players across the market, Gray will also look to exploit Banijay Groups existing formats.

Gray has already optioned bestselling novel, The 7 Keys, from leading Swedish author sa Schwartz, and most recently, I Found You from Lisa Jewell.

Marco Bassetti, CEO, Banijay Group comments: Yellow Bird U.S. is the result of two of the Groups leading brands coming together in one of the worlds biggest markets. The original Swedish label has long built a strong reputation for high-quality, award-winning drama, and we look forward to seeing this success replicated via the partnership with fellow market-leader, BMP.

Goldschein comments: Jacob Houlind and I have wanted to collaborate for some time following a long-standing working relationship within the wider Group. In light of BMPs own scripted aspirations, the current appetite for global, quality dramas, and Yellowbirds stellar reputation, we both felt that a partnership in the U.S. would be key to taking the brand to the next level worldwide.

Gray comments: The partnership with Bunim/Murray provides the perfect opportunity to transport Yellow Bird into the U.S. and I look forward to bringing a Scandi edge to the American Scripted market. While the set-up is in its early stages, we already have two of our formats in the works and a couple of new book titles we are looking to introduce to the market.

Houlind comments: Following the Banijay Zodiak merger, Johannes and I decided that we should find more ways to tap into the growing global market for quality drama. Soon it became clear we could exploit our IP, creative talent and production know-how even better, by building a presence in the U.S.. With a truly gifted award-winning producer such as Marianne, who has also worked in the U.S. scripted business before, and knows the YellowBird DNA inside-out, as well as with BMP and Gil Goldschein, whom I have enjoyed working with and admired within the wider Banijay group for many years, we have the perfect combination to take the brand into a new and exciting era.
LINK: http://www.banijay.com/news/yellow-bird-launches-in-the-u-s/...
See more stories from banijay

Europe Stories

15/10/2018

Kraftklub Conquers 17,000-Capacity Parkbhne With MLA

Kraftklub Conquers 17,000-Capacity Parkb hne With MLA posted: 13/10/2018 Complete Audio keeps the sound firmly in the bowl When German band Kraftklub per...

15/10/2018

Solstices Is A Swiss Success For Yamaha

Solstices Is A Swiss Success For Yamaha posted: 13/10/2018 Every 10 years the municipality of Echallens in Switzerland stages F te du Bl et du Pain (The ...

15/10/2018

Robe Rides the Storm

Robe Rides the Storm posted: 13/10/2018 It's not every day that the chance comes up to light a large-scale musical spectacular starring over 100 majes...

14/10/2018

AFP awarded at Bayeux-Calvados War Correspondents Prize

Mahmud Hams has been singled out for his work on the protest movement known as the Great March of Return since March 2018 involving thousands of Palestinians ...

13/10/2018

Celebrating a Decade of Discovery on Spotify

It's been 10 years since Spotify officially launched for fans-and new music and artist discovery has never been the same. We built our Swedish company to cr...

13/10/2018

Colorado Public TV Automates Master Control With Aveco

Colorado Public TV Automates Master Control With Aveco Network expands master control automation, video servers, storage and branding By Mark Seewald, Vice Pre...

13/10/2018

Canon sponsors exhibition in partnership with The \u003cb\u003e...\u003c/b\u003e

Canon sponsors exhibition in partnership with The Photography Movement to raise mental health awareness in the UK LONDON, 10th October 2018 - Canon (UK) Ltd,...

13/10/2018

Invitation to presentation of Net Insights Interim report January-September 2018

Net Insights Nomination Committee for 2019 In accordance with the decision of the Annual General Meeting held on May 9, 2017 the members of the nomination commi...

13/10/2018

Four winning youth videos focus on reducing the human cost of disasters

Four short videos which tackle the human cost of disasters and present innovative ideas on how to reduce the economic harm they cause, have been selected as pri...

12/10/2018

Independent Funding and Autonomous Governance critical for PSM in Kosovo

Independent Funding and Autonomous Governance critical for PSM in Kosovo...

12/10/2018

Endemol Shine Group's worldwide blockbuster MasterChef serves up 60th territory

Global producer and distributor, Endemol Shine Group today announces that global...

12/10/2018

Media processing with Vidispine API & Vidinet a webinar series

We are proud to present our upcoming webinar series about Media processing with Vidispine API and Vidinet. The series will include three educative webinars cove...

12/10/2018

ITV Studios expands its international presence with the launch of ITV Studios Netherlands

Published: Thu 11 Oct 2018 ITV Studios expands its international presence with ...

12/10/2018

Amber and Dolly: 9 to 5

Published: Fri 12 Oct 2018 Amber and Dolly: 9 to 5 Love Island winner Amber Davies has landed the role of a lifetime in Dolly Parton musical 9 to 5, and ITVBe...

12/10/2018

ITV commissions crime drama, Wild Bill, starring and executive produced by internationally renowned actor Rob Lowe

Published: Fri 12 Oct 2018 ITV commissions crime drama, Wild Bill, starring and...

12/10/2018

Emmerdale's Kim Tate. She'll be back and this time she's here to stay

Published: Fri 12 Oct 2018 Emmerdales Kim Tate. She'll be back and this tim...

12/10/2018

Broadcast Rental invests in new equipment

Demand for IP Technology and Ultra HD-4K Television Still on the Rise The demand for wireless equipment and Ultra HD-4K television will continue to grow signif...

12/10/2018

Akamai's Monique Bonner Earns the 2018 Mass Technology Leadership Council CMO of the Year Award

Akamai's Monique Bonner Earns the 2018 Mass Technology Leadership Council CM...

12/10/2018

Get your hands on the Moog One at We Are Robots

East London music technology festival gives you access to the latest gear Place / Event The Moog One polysynth is at We Are Robots with Source Distribution o...

12/10/2018

MAXON at NAB Show New York and Adobe MAX

Excited about Cinema 4D Release 20 yet? If you would like to find out more about the new creative possibilities offered by the latest release of MAXON's fla...

12/10/2018

DiGiCo SD7s Find New Home In One Of Cambodia's Biggest Theatres

Situated in the heart of Phnom Penh lies Cambodia's Nagaworld complex. One of South East Asia's most awe-inspiring, multi-purpose facilities, housing a ...

12/10/2018

DiGiCo's SD7 Takes A Quantum Leap At AES

NEW YORK CITY - October 2018 - DiGiCo's AES stand (#629) at Manhattan's Javits Convention Center this month is guaranteed to be a swarm of activity as t...

12/10/2018

Wimbledon admits to two years of talks with Amazon

All England Club stressed 90-year relationship with the BBC remains "hugely significant and valued" Author: Jenny PriestleyPublish date: Oct 12, 2018 Wimble...

12/10/2018

ITV Studios expands into the Netherlands

New production label will create and produce ITV's unscripted and scripted formats for Dutch platform owners and broadcasters Author: Jenny PriestleyPubli...

12/10/2018

TV Licensing launches first campaign in five years

Campaign centres around idea that paying or managing a TV licence needn't be a drama', Author: Jenny PriestleyPublish date: Oct 12, 2018 TV Licensi...

12/10/2018

The Technology Leaders Briefing will be about "getting down to business"

Event takes place on Tuesday, 6th November Author: Jenny PriestleyPublish date: Oct 12, 2018 Mark Harrison, managing director of the Digital Production Part...

12/10/2018

5G will drive $1.3 trillion in M&E revenues by 2028

Ovum report predicts 5G will represent 80 per cent of wireless media revenues by 2028 Author: Jenny PriestleyPublish date: Oct 12, 2018 According to a new 5...

12/10/2018

Biamp adds to European...

Building on recent additions to its European sales team, Biamp has appointed Sandra Kellermann to support its sales channel throughout Eastern Europe and the No...

12/10/2018

APG appoints Venuetech as its exclusive...

APG, the French manufacturer of professional loudspeakers has appointed Venuetech as its exclusive distributor in the Middle East. The partnership deal was seal...

12/10/2018

macom establishes innovation centre

AV consultants macom Group has launched a new innovation centre, which will house the Business Innovation Team (BIT), who will support macom project teams in th...

12/10/2018

CP Communications Powers Triathlon Coverage with IP Streaming and Bonded Cellular Networking

CP Communications Powers Triathlon Coverage with IP Streaming and Bonded Cellula...

12/10/2018

Bauer Media's Academy and communications infrastructure firm Arqiva join forces

The Bauer Academy, the educational arm of global media owner Bauer Media, have t...

12/10/2018

Optocore Leads Timberlake Out Of The Woods

Optocore Leads Timberlake Out Of The Woods posted: 11/10/2018 Andy Meyer's elegant solution for complex analog / digital signal set-up Justin Timberl...

12/10/2018

Multi Coloured Robe at Ostrava Festival

Multi Coloured Robe at Ostrava Festival posted: 11/10/2018 Colours of Ostrava (COO / Colours), the largest and most popular music festival in the Czech Re...

12/10/2018

Copa do Brasil Playoffs Enhanced with XEEBRA-Powered VAR Workflow

Copa do Brasil Playoffs Enhanced with XEEBRA-Powered VAR Workflow posted: 12/10/2018 BroadTV is providing the Brazilian Football Confederation with video ...

12/10/2018

Arvato Systems wins extensive broadcast traffic & rights management project at RT Ireland

Arvato Systems fully introduces its BMS Avatega broadcast management solution at...

12/10/2018

Nokia and Chorus deploy VDSL2 vectoring technology to enhance broadband access for customers across New Zealand

Press Release Nokias VDSL2 vectoring technology enables Chorus to improve the o...

12/10/2018

Nokia expands Fixed Wireless Access FastMile portfolio for greater flexibility and performance in delivering ultra-broadband services

Nokia FastMile high gain antennas, compact recievers and indoor gateways for 4G ...

12/10/2018

VEON announces the withdrawal of its offer to acquire the assets of GTH in Pakistan and Bangladesh

Amsterdam, 11 October 2018 - VEON Ltd. (NASDAQ: VEON, Euronext Amsterdam: VEON) ...

12/10/2018

Sheridan Smith: Coming Home

Published: Thu 11 Oct 2018 Sheridan Smith: Coming Home Coming soon to ITV ITV has been given an intimate insight into the life of the award-winning singer an...

11/10/2018

4 Questions (and Answers) with Cecilia Qvist, Global Head of Markets

From our humble beginnings in Stockholm to our current presence in 65 markets, Spotify is on a mission to bring music streaming to the entire world. But we'...

11/10/2018

K-Pop Takes Over, From Gangnam Style' to Global Domination

Last week, when K-pop group BTS took the stage at New York's Citi Field, international #BTSArmy members showed up in droves; some had traveled from across t...

11/10/2018

Calrec Debuts New Impulse Core in the Big Apple

Calrec's new Impulse core, the next generation audio processing platform for its Apollo and Artemis control surfaces, is making its U.S. debut at NAB NY (Bo...

11/10/2018

Espial Rolls TDS Into Its Video Cloud

In The News, News, Espial Rolls TDS Into Its Video Cloud 11/10/2018 OTTAWA Espial announced today that TDS Broadband Services, LLC (TDS) has signed an agree...

11/10/2018

TDS taps Espial for cloud video

In The News, News, TDS taps Espial for cloud video 11/10/2018 TDS Broadband (NYSE:TDS) has signed an agreement to license Espial's (TSX:ESP) Elevate Cloud...

11/10/2018

TDS Broadband raises home TV experience with Elevate

In The News, News, TDS Broadband raises home TV experience with Elevate 11/10/2018 TDS Broadband Services in the US has licenced Espial's Elevate Cloud vi...

11/10/2018

Boxx TV celebrates ten years of game-changing innovation

Boxx TV celebrates ten years of game-changing innovation 11/10/2018 News, Top Stories Boxx TV continues to rewrite the rule book for the industry, by deli...

11/10/2018

Lagardre files complaint for insider dealing

Lagard re files complaint for insider dealing Following the article published in today s edition of French business daily Les chos, the Lagard re group confi...