Sony Digital Rapids Pixel Power calrec Sony

How Game of Thrones conquered the world of broadcast

16/05/2019

After eight years in the Seven Kingdoms, we say farewell to TVs biggest show

Dan Meier 2 hours ago

After eight years in the Seven Kingdoms, we say farewell to TV's biggest show

target=_blank title=Share on LinkedIn class=share-linkedin> After eight years in the Seven Kingdoms, we say farewell to TV's biggest show

https://www.tvbeurope.com/features/how-game-of-thrones-conquered-the-world-of-broadcast title=Share via Email class=share-email>

Even if you managed to never watch Game of Thrones it was still impossible to ignore thanks to its unparalleled ability to generate headlines, from character deaths to dodgy cinematography and budgets of $15 million an episode (apparently still not enough to remove a Starbucks cup). This ties in with an overall increase in production spend across Europe of more than 20 per cent between 2013 and 2017, according to Ampere Analysis.

It really does seem like Game of Thrones has set a precedent for other studios as well as showing the desire among consumers for high-budget epics, says Ampere's Toby Holleran, citing other HBO shows like Westworld, The Watchmen and Joss Whedon's The Nevers.

Paul Barnes, MD EMEA, App Annie, notes that the cost of producing Game of Thrones is still a drop in the ocean compared to the budgets of big SVoD companies like Amazon (whose upcoming Lord of the Rings show is estimated to cost $20 million per episode) and Netflix (who paid $100 million just to keep Friends on the platform for another year).

One immediate beneficiary of Game of Thrones' expense is the economy of Northern Ireland, where the bulk of the show is made. The production's direct spend on goods and services in Northern Ireland is over $250 million, with a similar amount brought in through tourism. It's a pretty innovative project in the extent to which it's rolling out tourism products, says Richard Williams, chief executive of Northern Ireland Screen, which I suppose is familiar enough in the US with theme parks and whatever, but not so developed here and certainly not developed on the back of TV. Where we've seen that before it's all been on the back of film.

On the production side, the show has facilitated the building of two new studios in Belfast; Titanic Studios and Belfast Harbour Studios. The investment from the Belfast Harbour to build that all came from the optimism of Game of Thrones, explains Williams. Before Game of Thrones, Northern Ireland wasn't really known in UK terms as a significant screen industry hub. After Game of Thrones, Northern Ireland is known as a screen industry hub globally.

As the show has run for the best part (its fans would argue) of a decade, Northern Irish production staff who arrived on the series as trainees have built up a considerable level of experience. And experience on the most technically challenging show of its era is good experience for any CV, adds Williams. It goes beyond those that are directly employed by the project and goes into the supply chain. It was all the people that work for the post houses (Yellow Moon and Ka-Boom), work for the facilities companies, work for the catering company, work for the extras company. The impact on all of that has been massive.

What then might be the reason for this fantasy show's giant success? I think it's a combination of strong, detailed, popular source material combined with high budgets and cliffhangers, says Holleran. The slight divergence from the books in the later series, especially at points beyond what the books covered also led to even those with background knowledge wondering what was happening next. Also the show entrenches rather early on that even some of the characters who receive more screen time are not immune to being killed off early on, which adds to the who will die?' factor. Additionally, there has been some excellent (in my opinion) casting for villains such as Iwan Rheon and Jack Gleeson, which can lead to viewers wanting them to receive their just desserts.

This has created a real water cooler' effect, with fans tuning every week in order to talk about the show and avoid spoilers at all costs. Weekly airing means that there's hype around each episode - something similar seems to happen with the big weekly BBC dramas like Bodyguard, explains Holleran. Looking at US consumers who said they strongly agree' that TV shows give them something to talk about, taking HBO as a premium channel has a higher percentage point over-index than any other TV service, while this demographic were twice as likely to take HBO Now.

Indeed, apps carrying Game of Thrones saw a significant lift in downloads immediately after the season eight premiere, according to Barnes: The average daily downloads of NOW TV for the seven days following the season eight premiere of Game of Thrones saw 130 per cent more downloads than the average daily downloads in April in the lead up to the premiere (1st-13th April). In the same timeframe, France's OCS saw 435 per cent more downloads, and Germany's Sky Ticket 245 per cent more downloads.

There has certainly been a shift in how we watch our favourite shows. It's been a long time since we checked the Radio Times guide, and we're now moving from on-demand to on-demand on-mobile, adds Barnes. A substantial crown of viewers cast from their phones and each episode spawns a wave of related review videos on YouTube. So, while Game of Thrones may be a big screen experience especially in mind of The Long Night's controversially gloomy cinematography each episode triggers additional consumption on smartphones (especially for superfans). What's most significant about Game of Thrones' huge popularity is the way social media conversation has helped to recreate the sense of live TV programming, he
LINK: https://www.tvbeurope.com/features/how-game-of-thrones-conquered-the-w...
See more stories from tvb

Europe Stories

24/05/2019

Mastiff Sweden Crafts Made in Sweden

Mastiff Sweden, a Banijay Group company, today announces a brand-new design competition for SVT Made in Sweden. The 6-part series, set to premiere in autumn 2...

23/05/2019

Dolby Atmos Music - Experience Music Like Never Before

All Press Releases Back PDF Version May 23, 2019 Dolby Atmos Music - Experience Music Like Never Before Dolby and Universal Music Group work together to...

23/05/2019

Tim Carter unveils Multistory Media, the new name for Shiver

Published: Thu 23 May 2019 Tim Carter unveils Multistory Media, the new name for Shiver, as the label tops off a strong year with shows in production across al...

23/05/2019

ITV2 and Hulu partner to commission Zomboat!

Published: Thu 23 May 2019 ITV2 and Hulu partner to commission Zomboat! ITV2 and Hulu partner together to commission Zomboat! a new 6 x 30 episode series from...

23/05/2019

ITV announces new Emirates FA Cup broadcast deal

Published: Thu 23 May 2019 ITV announces new Emirates FA Cup broadcast deal ITV has announced a new broadcast deal to show the Emirates FA Cup, making the com...

23/05/2019

Dolby Atmos Music - Experience Music Like Never Before

Back PDF Version May 23, 2019 Dolby Atmos Music - Experience Music Like Never Before Dolby and Universal Music Group work together to bring new music expe...

23/05/2019

El artista viral mexicano que hace que valga la pena llorar por su msica

C mo luce el xito viral para la generaci n de nativos digitales? En M xico, el cantante y compositor Ed Maverick ofrece el ejemplo perfecto, ya que en menos de...

23/05/2019

Spotify House Brings Together The Hottest Lineup at Nashville's CMA Fest 2019

The Country Music Association's CMA Fest in Nashville, TN is country music&#...

23/05/2019

The Viral Mexican Artist Making Music Worth Crying Over

What does viral success look like for the internet generation? In Mexico, singer-songwriter Ed Maverick offers a prime example. In less than one year, the 18-ye...

23/05/2019

Nokia and U Mobile deploy Single RAN Advanced Network to expand LTE services and collaborate on 5G live network trial in Malaysia

Press Release Nokia deployment will enable U Mobile to end RAN sharing agreemen...

23/05/2019

Join the big sports festival - II European Games - along with YASNA!

Less than a month is left before the start of the II European Games - the biggest and brightest sporting event of the year! Beltelecom is the National Partner ...

23/05/2019

Introducing the FUJIFILM GFX100: Capturing and recording precious moments in ultimate quality

Introducing the FUJIFILM GFX100: Capturing and recording precious moments in ult...

23/05/2019

Fujifilm Launch New Mobile Mammography Unit at Cambridge Breast Conference

Fujifilm Launch New Mobile Mammography Unit at Cambridge Breast Conference 23.05.2019 Fujifilm are excited to be launching their new Mobile Mammography Unit ...

23/05/2019

Australia's first 5G service goes live

So far, Telstra together with Ericsson has rolled-out 5G in 10 cities around Australia and over the next 12 months or so will increase to reach at least 35 Aust...

23/05/2019

Ericsson and Vodafone link gamers in Portugal and Spain via 5G global roaming

The technical demonstration took place on May 22, 2019 from two moving vehicles traveling the three-kilometer distance between Tui in Vigo (Spain) and Valen a d...

23/05/2019

ZEISS Batis Lenses: What Is the ZEISS Look All About?

OBERKOCHEN/Germany, 23.05.2019. ZEISS has launched a new, integrated 360-degree communications campaign for the ZEISS Batis lens family to describe what the ZEI...

23/05/2019

Superbooth 2019 Show Highlights

Product launches Video of Superbooth 2019 Overview Read about many of the new products launched at this years show and watch the full-length videos in each ...

23/05/2019

Why AI can be too much of a good thing for media organisations

Stuart Almond, head of Intelligent Media Services at Sony Professional Solutions Europe, considers the responsible deployment of AI in the M&E sector Contribut...

23/05/2019

Telcos will control 56 per cent of Western Europe's pay-TV subscribers by 2024'

Pay-TV revenues to decline by 13.1 per cent over five years Dan Meier 4 hour...

23/05/2019

BBC Studioworks invests in new technology

New technology includes UHD cameras, communications infrastructure and servers Jenny Priestley 4 hours ago New technology includes UHD cameras, communica...

23/05/2019

Crystal Vision introduces profanity delay system

Cleanit allows operators to prevent the broadcast of unwanted material Dan Meier 4 hours ago Cleanit allows operators to prevent the broadcast of unwante...

23/05/2019

Dawn Airey joins Blackbird

Joins the board as a non-executive director Jenny Priestley 4 hours ago Joins the board as a non-executive director target=_blank title=Share on Linked...

23/05/2019

Red Bee Media to deliver OTT services for NLZIET

Selected for transcoding, packaging and delivery of live channels and catch-up content Dan Meier 3 hours ago Selected for transcoding, packaging and deli...

23/05/2019

Arqiva delivers new state-of-the-art satellite solution for UK Power Networks

Arqiva, the leading UK communications and infrastructure media services provider, has today announced that it has been selected by Britain's biggest electri...

23/05/2019

Ross Video Supports CCTV's UHD Mission to The Moon

Ross Video Supports CCTV's UHD Mission to The Moon posted: 23/05/2019 Earlier this year, China's CCTV network broadcast Mission to The Moon , a...

23/05/2019

Verizon upgrades to IP with Lawo technology

Verizon upgrades to IP with Lawo technology posted: 23/05/2019 As part of ongoing upgrades and developments to its studio facilities, Verizon Media - the ...

23/05/2019

Full Sail University Relies on KVM from G&D for America's Biggest College E-Sports Arena

Full Sail University Relies on KVM from G&D for America's Biggest College E-...

23/05/2019

HM Productions Broadcasts the 2019 Corbeau Seats Rally Live With AVIWEST Solutions

HM Productions Broadcasts the 2019 Corbeau Seats Rally Live With AVIWEST Solutio...

23/05/2019

Celebrating 20 years of the DiN label

Specialising in Ambient and Electronic Music To celebrate the labels 20-year history, owner Ian Boddy is making seven of the DiN sampler albums available for ...

23/05/2019

Mobile Connectivity of Millions in Pakistan at Risk Warns GSMA

Unreasonable Conditions Put on Mobile Operators Threaten Pakistan's Digital Future London: The GSMA today raised serious concerns over the unreasonable f...

23/05/2019

How Pshycotic Beats' Killer Shangri-Lah Went From A Twin Peaks Playlist to TV's Hottest Psychodrama

Killing Eve is one of the past year's most-obsessed-over TV shows. The BBC A...

23/05/2019

From Tony Bennett to Tyla Yaweh, Here Are the Artists 18- to 24-Year-Olds are Discovering

In the soundtrack of your life, every day probably sounds just a little bit diff...

23/05/2019

Gorilla Bets on Object Matrix for 1m-Plus-Per episode TV Shows

Gorilla bets on Object Matrix for 1m-Plus-Per episode TV Shows Cardiff, Wales, 22nd May 2019 Computer Weekly recently published an excellent article about Ob...

23/05/2019

SBS Share Social Content Throughout Eurovision Broadcast

Australian broadcaster SBS has celebrated Eurovision audiences with fan commentary included as part of its coverage of the 64th Eurovision Song Contest in Israe...

23/05/2019

Fujifilm's Jet Press 750S scoops 2019 EDP award

Fujifilm's Jet Press 750S scoops 2019 EDP award EDP Awards Technical Committee cites superb sheet-to-sheet registration, quality, speed and reliability in s...

22/05/2019

VIZ MEDIA BRINGS THE POWERHOUSE ACTION OF ONE-PUNCH MAN TO LICENSING EXPO 2019

VIZ MEDIA BRINGS THE POWERHOUSE ACTION OF ONE-PUNCH MAN TO LICENSING EXPO 2019 San Francisco, CA, May 21, 2019 VIZ Media showcases one of pop culture's h...

22/05/2019

MediorNet and Artist Form Unified Signal Transport Core for Fjord Film

WUPPERTAL May 22, 2019 MediorNet and Artist Form Unified Signal Transport Core for Fjord Film Danish production company Fjord Film has chosen Riedel Communica...

22/05/2019

EBU issues statement on Eurovision Song Contest Grand Final Jury result

EBU issues statement on Eurovision Song Contest Grand Final Jury result...

22/05/2019

DTS, GDC, and B&B Continue Partnership to Bring 14 More DTS:X Enabled Theaters

DTS, GDC, and B&B Continue Partnership to Bring 14 More DTS:X Enabled Theaters May 21, 2019 We are excited to announce DTS will extend our long-standing par...

22/05/2019

The Audience Shift is Coming - Are you ready for it?

After eight years in the Seven Kingdoms, this week we say farewell to Game of Thrones; the show of the century that has revolutionised TV and mobilised millions...

22/05/2019

NEP Switzerland deploys Net Insight's Nimbra media transport solution

Net Insight AB: Net Insight appoints new VP People Stockholm, Sweden - Net Insight today announces that Katarina Dufvenmark has been appointed new VP People for...

22/05/2019

CAL BAPTIST'S PRESTIGIOUS COLLINSWORTH SCHOOL OF MUSIC OVERCOMES LIVE SOUND CHALLENGES

Large Variety of DPA Microphones Delivers Unequalled Natural Sound Reproduction ...

22/05/2019

GE Licensing and Nokia join forces to explore new channels to commercialize Nokia innovation

Press Release Agreement to enable commercialization of breakthrough technologie...

22/05/2019

Verizon upgrades to IP with Lawo technology

As part of ongoing upgrades and developments to its studio facilities, Verizon Media - the Verizon digital-media division combining AOL and Yahoo! - has taken d...

22/05/2019

Pixel Power presents virtualized automation and graphics for linear and non-linear services in Asia

Pixel Power presents virtualized automation and graphics for linear and non-line...

22/05/2019

Electrosonic partners...

Integrator Electrosonic is supporting an international business programme at the University of Greenwich in London. Global Integrative Project II is part of t...

22/05/2019

UC Expo 2019: Show in...

The UC Expo has wrapped up for another year, and the growing overlap of AV and IT has never been so easy to see. Reece Webb explores. From almost every stand ...

22/05/2019

d&b appoints Amptec as...

d&b audiotechnik's Belgium distributor Amptec extended its agreement with the audio manufacturer to cover the Netherlands and Luxembourg. Phill Coe, terri...

22/05/2019

Northamber announces Osborne Technologies...

Northamber has announced that it has signed an agreement with Osborne Technologies to distribute Osborne's EntrySign Visitor Management system in the UK. ...

22/05/2019

CUK Audio expands with new premises

CUK Audio has announced it will be moving a larger premises in East Kilbride, UK, in line with continued expansion plans. The new building located in East Kil...