Sony Pixel Power calrec Sony

comScore Releases New Global Mobile Report' Providing Mobile Snapshot Across 14 Markets

12/09/2017

comScore Releases New Global Mobile Report' Providing Mobile Snapshot Across 14 MarketsIncreased Mobile Measurement Footprint Allows Global Perspective on Mobile Audiences, Apps and Content Categories

London, UK, September 12, 2017 - comScore, Inc. today published its 2017 international mobile report, titled The Global Mobile Report'. This new study examines mobile audiences, content categories and apps that are changing the worldwide digital landscape. The report uses multi-platform data from 14 international markets (USA, Canada, France, Germany, Italy, Spain, UK, Argentina, Brazil, Mexico, China, India, Indonesia and Malaysia) to demonstrate global patterns and local nuances in mobile usage. To download a copy of the report, please visit: www.comscore.com/GlobalMobile2017

The global move to mobile is far from uniform said Will Hodgman, executive vice president of international sales at comScore. This report demonstrates how understanding where digital consumption has shifted more heavily to mobile platforms allows media owners, advertisers and their agencies to leverage sweetspots of audiences and content. As we expand granular, panel-based mobile measurement to more regions, we're excited to continue revealing these actionable trends

The Global Mobile Report covers topics including:

Mobile (and apps') share of overall digital time and audiences in 14 markets, including how mobile only' usage is impacting the digital landscape

The dynamics of individual content categories, and where mobile first' behaviours are most in evidence

Consumer behaviours for mobile transactions

The mobile brands and apps that are leading the way for instant messaging, news, retail and social media

The maturity of the global app market, and the categories experiencing ongoing growth

The upgraded mobile panels in Germany, along with France and Argentina, increase comScore's advanced mobile measurement solutions to a total of 14 markets across the globe, as we continue to expand our global mobile measurement footprint.

To download The Global Mobile Report, please visit www.comscore.com/GlobalMobile2017. To learn more about how comScore can help you succeed in a mobile-first world, please contact us or visit www.comscore.com/mobile.
LINK: http://www.comscore.com/Insights/Press-Releases/2017/9/comScore-Releas...
See more stories from comscore

More from comScore

20/03/2024

MRC Accreditation for National and Local TV Household-Level Measurement

Comscore Achieves Accreditation by the Media Rating Council (MRC) for National and Local TV Household-Level MeasurementComscore is the only TV measurement solut...

12/03/2024

Epsilon Partners with Comscore's Proximic for Global Contextual Data

Epsilon Partners with Comscore's Proximic for Global Contextual DataProximic's AI-Powered Contextual Intelligence to Deliver Cross-Screen Insights for E...

06/03/2024

Comscore Reports Fourth Quarter and Full Year 2023 Results

Comscore Reports Fourth Quarter and Full Year 2023 Results RESTON, Va., March 06, 2024 - Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transact...

01/03/2024

Comscore and TEGNA Sign Multi-Year Agreement for Local Linear and Cross-Platform Audience Measurement

Comscore and TEGNA Sign Multi-Year Agreement for Local Linear and Cross-Platform...

22/02/2024

Comscore to Announce Fourth Quarter 2023 Financial Results

Comscore To Announce Fourth Quarter 2023 Financial ResultsRESTON, VA, February 23, 2024 Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transac...

21/02/2024

Comscore Transforms Local and National Ad Campaigns with Pioneering Cross-Platform Audience Measurement

Comscore Transforms Local and National Ad Campaigns with Pioneering Cross-Platfo...

01/02/2024

Comscore announces new executive leadership across international regions: EMEA, APAC and LATAM

Comscore announces new executive leadership across international regions: EMEA, ...

31/01/2024

Comscore Announces New US Patent for Livestream Contextual Intelligence Technology

Comscore Announces New US Patent for Livestream Contextual Intelligence Technolo...

23/01/2024

Comscore and Nexstar Reach Multi-Year Agreement

Comscore and Nexstar Reach Multi-Year Agreement for Linear and Cross-Platform Audience MeasurementComscore to Provide Currency-Grade Measurement Metrics for Nex...

16/01/2024

Proximic by Comscore Releases Findings from 2024 State of Programmatic Report

Proximic by Comscore Releases Findings from 2024 State of Programmatic Report The majority of advertisers plan to increase investment in programmatic; Contextu...

30/11/2023

The Future of Search: Quantifying Growth in Generative AI Queries with Comscore Measurement

The Future of Search: Quantifying Growth in Generative AI Queries with Comscore ...

14/11/2023

Acast Inks Global Partnership with Proximic by Comscore for Cookie-Free Podcast Targeting Across More than 100,000 Podcasts

Acast Inks Global Partnership with Proximic by Comscore for Cookie-Free Podcast ...

07/11/2023

The Minnesota Wild of the National Hockey League, signs Multi-Year Deal with Comscore to Access Instant Local Market Measurement

The Minnesota Wild of the National Hockey League, signs Multi-Year Deal with Com...

06/11/2023

Comscore Reports Third Quarter 2023 Results

Comscore Reports Third Quarter 2023 ResultsRESTON, Va., November 6, 2023 Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evalu...

31/10/2023

Cadent Adds Proximic by Comscore to Cadent Aperture Platform for Enhanced ID-Based Audience Targeting

Cadent Adds Proximic by Comscore to Cadent Aperture Platform for Enhanced ID-Bas...

26/10/2023

Comscore adds Social Incremental Audiences to its Flagship Digital Measurement Tool, further Expanding its Cross-Platform Capabilities

Comscore adds Social Incremental audiences to its flagship digital measurement t...

25/10/2023

Comscore to Announce Third Quarter 2023 Financial Results

Comscore to Announce Third Quarter 2023 Financial ResultsRESTON, VA, October 25, 2023 Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacti...

19/10/2023

Political Targeting Solutions for 2024 Election Season, exclusively on The Trade Desk

Comscore Launches Political Targeting Solutions for 2024 Election Season, exclus...

25/09/2023

Proximic by Comscore Unveils Suite of New AI-Powered Contextual Solutions for Enhanced, Privacy-Centric Programmatic Advertising

Proximic by Comscore Unveils Suite of New AI-Powered Contextual Solutions for En...

12/09/2023

Comscore Scores Expanded Partnership with the Green Bay Packers for Local, Digital and Social Measurement

Comscore Scores Expanded Partnership With The Green Bay Packers For Local, Digit...

29/08/2023

The Video World is Growing Fast: the Longtail of CTV Expands its Reach

The Video World is Growing FAST: the Longtail of CTV Expands its Reach FAST and Targeted Programming Consumption Accelerates, According to Comscore's 2023 S...

21/08/2023

SeeHer, in partnership with Comscore, unveils industry-first Gender Equality Measurement for digital platforms

SeeHer, in partnership with Comscore, unveils industry-first Gender Equality Me...

08/08/2023

Comscore Reports Second Quarter 2023 Results

Comscore Reports Second Quarter 2023 ResultsRESTON, Va., August 8, 2023 Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evalua...

21/07/2023

Comscore To Announce Second Quarter 2023 Financial Results

Comscore To Announce Second Quarter 2023 Financial Results RESTON, VA, July 21, 2023 Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transactin...

13/06/2023

Proximic by Comscore Announces 5,000 Advertiser Milestone for ID-free Predictive Audience Solution

Proximic by Comscore Announces 5,000 Advertiser Milestone for ID-free Predictive...

30/05/2023

Comscore at the 15th Annual Gabelli Media & Entertainment Symposium

Comscore at the 15th Annual Gabelli Media & Entertainment SymposiumRESTON, Va., May 30, 2023 Comscore (Nasdaq: SCOR), a trusted partner for planning, transact...

23/05/2023

Adlook and Comscore to Unlock Brand-Lift Insights across any Device to Maximise Campaign Impact

Adlook and Comscore to Unlock Brand-Lift Insights across any Device to Maximise ...

18/05/2023

Comscore Selected as Preferred Partner for NBCUniversal's Local Advertising Currency

Comscore Selected as Preferred Partner for NBCUniversal's Local Advertising ...

16/05/2023

Comscore's local market measurement selected by WBNX-TV as its television currency in the Cleveland market

Comscores local market measurement selected by WBNX-TV as its television currenc...

09/05/2023

Comscore Reports First Quarter 2023 Results

Comscore Reports First Quarter 2023 ResultsRESTON, Va., May 9, 2023 Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating...

05/05/2023

Comscore at the 18th Annual Needham Technology & Media Conference

Comscore at the 18th Annual Needham Technology & Media ConferenceRESTON, Va., May 5, 2023 Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting...

04/05/2023

IPG Mediabrands' Investment & Intelligence Arm to Leverage Comscore's Local TV Data as Partnership Expands

IPG Mediabrands' Investment & Intelligence Arm to Leverage Comscore's Lo...

25/04/2023

Comscore to Announce First Quarter 2023 Financial Results

Comscore to Announce First Quarter 2023 Financial Results RESTON, VA, April 25, 2023 Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transactin...

28/03/2023

Comscore Expands 48-hour Television Reporting for All National Networks and All Local Stations in All 210 Markets

Comscore Expands 48-hour Television Reporting for All National Networks and All ...

23/03/2023

Tubi announces first-to-market planning integrations and partnerships at Tubi connect

Tubi announces first-to-market planning integrations and partnerships at Tubi co...

22/03/2023

PubMatic Partners with Proximic by Comscore, Giving Media Buyers Scalable, ID-less Targeting Solutions

PubMatic Partners with Proximic by Comscore, Giving Media Buyers Scalable, ID-le...

08/03/2023

Who's Watching TV Releases Atlantis Reporting Solution

Whos Watching TV Releases Atlantis Reporting SolutionWWTVs online Atlantis tool provide access to Comscores new TV Pulse data, providing faster access to prelim...

28/02/2023

Comscore Reports Fourth Quarter and Full Year 2022 Results

Comscore Reports Fourth Quarter and Full Year 2022 ResultsFY Revenue of $376.4 million, up 2.6% from 2021 FY Net Loss of $66.6 million versus $50.0 million in ...

27/02/2023

Comscore Extends Measurement Partnership with Game Time with Boomer Esiason

Comscore Extends Measurement Partnership with Game Time with Boomer Esiason Sports Legend Boomer Esiason, JOY-CPW, Inc. production team renew three-year deal f...

14/02/2023

Comscore to Announce Fourth Quarter and Full Year 2022 Financial Results

Comscore to Announce Fourth Quarter and Full Year 2022 Financial ResultsRESTON, VA, February 17, 2023 Comscore, Inc. (Nasdaq: SCOR), a trusted partner for pla...

28/02/2019

Comscore Reports Fourth Quarter and Full-Year 2018 Results

Comscore Reports Fourth Quarter and Full-Year 2018 ResultsTV and Cross-Platform Momentum Continues Alongside Reduction in Net Loss and Fourth Straight Quarter o...

20/11/2018

Fifty Seven Percent of EU5's Total Digital Population Visited a Food-Related Site in September 2018

Fifty Seven Percent of EU5's Total Digital Population Visited a Food-Related...

15/11/2018

Comscore Receives Full UKOM Approval of Mobile Metrix Solution

Comscore Receives Full UKOM Approval of Mobile Metrix SolutionMobile Metrix ensures the complete and actionable measurement of the mobile ecosystem in the UK ...

10/11/2018

Comscore Reports Third Quarter 2018 Results

Comscore Reports Third Quarter 2018 ResultsRESTON, VA., Nov. 8, 2018 - Comscore, Inc. (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluatin...

24/10/2018

comScore Brings Its Core Digital Data into a Single, Unified View

comScore Brings Its Core Digital Data into a Single, Unified ViewEnhanced solution enables holistic understanding of audiences for more efficient analysis and s...

11/10/2018

comScore Sets Date to Announce Third Quarter 2018 Financial Results

comScore Sets Date to Announce Third Quarter 2018 Financial ResultsRESTON, VA, Oct. 11, 2018 - comScore, Inc. (Nasdaq: SCOR), a trusted partner for planning, tr...

03/10/2018

comScore to Host Investor Day in New York on Nov. 13

comScore to Host Investor Day in New York on Nov. 13RESTON, VA, Oct. 2, 2018 - comScore (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluati...

12/09/2018

comScore Continues to Attract New Leadership with Key Additions to Technology & Digital Partnerships Teams

comScore Continues to Attract New Leadership with Key Additions to Technology & ...

11/09/2018

comScore Partners with Adobe to Help Marketers Deliver Hyper-Personalized Messages in a Post-GDPR, Post-Cookie Era

comScore Partners with Adobe to Help Marketers Deliver Hyper-Personalized Messag...