Globo lanza la comedia romntica policial La Trampa durante la NATPE 2018
12/01/2018
El confuso robo millonario a un hotel de lujo en R o de Janeiro y sus desdoblamientos son el punto de partida para la telenovela La Trampa'. Una comedia rom ntica policial, liviana y divertida, que lleg a un promedio de 38,6 millones de espectadores por d a en Brasil. Su ltimo episodio emitido el lunes 8 de enero lleg a 45,2 millones de personas y 55% de share. Con escenas de acci n, La Trampa' plantea cuestiones sobre valores ticos y morales de una manera liviana y con humor. La telenovela, gil y contempor nea, es otro lanzamiento de Globo para la NATPE 2018 y promete triunfar en el mercado internacional.
La Trampa' tambi n se transmite en Portugal, en el canal b sico de Globo por televisi n por suscripci n, y viene conquistando a m s de 100 mil de espectadores por d a en el pa s.
Fuertemente endeudado, el playboy en quiebra Pedrinho Guimar es (Marcos Caruso, Avenida Brasil') vende el Carioca Palace Hotel al joven empresario Eric Ribeiro (Mateus Solano, Rastros de Mentiras'). Su plan es escapar con el dinero hacia Nueva York despu s de la fiesta de 21 a os de su nieta, Luiza (Camila Queiroz, Verdades Secretas'). Pero en la noche de la gran fiesta, un grupo de funcionarios se roba todo el dinero de la venta del hotel, dejando a Pedrinho en la miseria.
Los novatos ladrones, que se vieron motivados a cometer el robo cada uno por una raz n diferente, no reaccionan de la misma manera despu s del hecho. Adem s de perder la paz y la tranquilidad, deben convivir con el miedo de ser arrestados por la justicia y terminan implicando a todo el hotel en una serie de conflictos. La confusi n se volver a n mayor cuando Antonia (Vanessa Gi como, Rastros de Mentiras'), agente de polic a encargada de resolver el delito, se enamora de uno de los asaltantes sin saber que l est involucrado en el delito. En medio de este tumulto, Luiza comienza un romance con Eric, quien tambi n termina convirti ndose en sospechoso.
El elenco tambi n cuenta con un equipo de estrellas que garantizan acci n y muchas risas: Marcelo Serrado ( Fina Estampa'), Nanda Costa ( La Guerrera'), Irene Ravache ( Passione') y Elizabeth Savalla ( Rastros de Mentiras'), entre otros.
NATPE 2018
Globo estar en la Tresor Tower, suite 1701, durante el Natpe 2018, que se celebra del 16 al 18 de enero. La empresa brasile a, que produce, exhibe y distribuye contenido multig nero alrededor del mundo para diversas plataformas, ofrecer su tradicional desayuno de exhibici n en la ma ana del d a 16 (de 8h a 10h, en el sal n Glimmer de la Torre Versalles), donde lanzar su nuevo cat logo de t tulos in ditos.
Simult neamente al evento, el reel promocional estar disponible en globo.com/licensing, junto con adelantos, episodios, fotos, sinopsis y mucho m s de la cartera Globo para el 2018.
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