NBCUniversal to Present 6,755 Hours of Rio Olympics Programming
01/07/2016
With Rio just one hour ahead of the Eastern Time zone, the 2016 Summer Games will be the most live Olympics ever. NBCU will present 2,084 hours of Olympic linear programming across 11 networks: broadcast networks NBC and TELEMUNDO (Spanish language); cable channels Bravo, CNBC, Golf Channel, MSNBC, NBC Sports Network (NBCSN), NBC UNIVERSO (Spanish language), and USA Network; plus two specialty channels provided to distribution partners, one each for basketball and soccer.
Powered by Playmaker Media, NBCOlympics.com and the NBC Sports app will live stream 4,500 total hours including all Olympic competition for the third consecutive Olympics for authenticated pay TV subscribers via TV Everywhere to desktops, mobile devices, and tablets, plus connected TVs for the first time. Additional details regarding NBC Olympics' digital offering will be announced soon.
NBC Olympics will also provide 4K Ultra HD content to NBCU distribution partners, as well as Virtual Reality (VR) programming, the details of which will be announced soon. Both presentations will be Olympic firsts.
Olympic fans rejoice; the Rio Games will offer the most comprehensive coverage of any event in sports history, said Jim Bell, Executive Producer, NBC Olympics. For those who have a favorite sport or like to watch on a particular screen, this nearly 7,000-hour smorgasbord of sports excellence has you covered.
The Opening Ceremony of the 2016 Rio Olympics will air on Friday, August 5, on NBC. Competition begins two days earlier on Wednesday, August 3, with women's soccer on NBCSN and USA Network, and the Games conclude on Sunday, August 21, with the Closing Ceremony on NBC.
Following are additional highlights and notes regarding NBCU's coverage of the Rio Games:
NBCUniversal is presenting its 15th Olympic Games and ninth consecutive, both the most by any U.S. media company. ABC is second with 10 and four, respectively.
Rio will be NBCUniversal's eighth consecutive Summer Games, having presented each one since Seoul in 1988. NBCU has exclusive U.S. media rights for all Olympic Games through 2032.
The 6,755 hours of coverage for Rio is 1,220 hours more than was produced for London in 2012 (5,535) and is a new Olympic programming record.
NBC Olympics' coverage averages roughly 356 hours of coverage per day (19 days). If the 6,755 hours ran on one channel, it would take 281 days to finish airing.
The last time the Summer Games were in a U.S. friendly time zone, NBC was the lone network, broadcasting 171 total hours of coverage for the 1996 Atlanta Games. Rio will have nearly 40 times more programming hours than Atlanta.
TELEMUNDO and NBC UNIVERSO, the home of the Olympics in Spanish in the United States, will present 273.5 hours of coverage, the most extensive Olympic coverage in the history of U.S. Spanish-language television, and 100 hours more than London 2012 (173.5).
Following is a summary of each network's Olympic coverage plans:
NBC
NBC's 260.5 hours of coverage begins on Friday, August 5, and concludes on Sunday, August 21, with the Opening and Closing Ceremonies, respectively. Across NBC's primetime, daytime and late night dayparts, coverage will feature many of the Games' most popular sports, including swimming, gymnastics, track and field, diving, beach volleyball, volleyball, and the men's and women's basketball finals.
In addition to competition, coverage will also include athlete features, segments on the host city and country, and interviews with newsmakers and medal-winning athletes.
On most days, NBC primetime programming will air from 8 p.m. - midnight ET/PT; daytime from 10 a.m. - 5 p.m. ET/PT; late night from 12:35 a.m. - 1:35 a.m. ET/PT; and replays from 1:35 a.m. - 4:30 a.m. ET/PT.
Bob Costas will again anchor NBC's primetime coverage, while Ryan Seacrest will host the network's late night programming. Al Michaels will serve as an NBC daytime host on weekdays and weekends. Dan Patrick and Rebecca Lowe will work daytime across both NBC and NBCSN.
NBC's daytime and late night programming will originate from a studio located at Rio de Janeiro's iconic Copacabana Beach. The state-of-the-art beach studio will feature two sets; one indoor and one outdoor, a main anchor desk, an interview area, and a news update desk, all positioned to capture the panoramic views of the beach, Sugarloaf Mountain, and the Rio coastline. It is the first time in 24 years, since the 1992 Barcelona Olympics, that NBC Olympics has utilized a major studio outside the International Broadcast Center (IBC). NBC's primetime studio will be located in the IBC.
NBCSN
NBC Sports Network (NBCSN) will present 330 hours of Olympic programming and more than 20 sports, both more than any other TV network. NBCSN will once again serve as the showcase network for Team USA women's soccer, and Team USA men's and women's basketball.
Medals will be won every day on NBCSN from Saturday, August 6, through Sunday, August 21. In addition to basketball and soccer, coverage will include track and field, archery, boxing, cycling, fencing, field hockey, judo, open water swimming, rugby, shooting, soccer, synchronized swimming, table tennis, weightlifting, wrestling and more.
The network's 18 days of coverage begins on Wednesday, August 3, two days before the Opening Ceremony, with women's soccer, and concludes on Sunday, August 21, the final day of the Games. On most days
LINK: | http://www.sportsvideo.org/2016/07/01/nbcuniversal-to-present-6755-hou... |
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