Sony Pixel Power calrec Sony

Tech Focus: Immersive Sound, Part 2 - Rapid Development Spurs the Need for Training

14/09/2017

Tech Focus: Immersive Sound, Part 2 - Rapid Development Spurs the Need for Training Competing formats complicate the issue, with MPEG-H having a slight edge over Atmos By Dan Daley, Audio Editor

Thursday, September 14, 2017 - 11:35 am

Print This Story

Story Highlights

If it seems as though much of the broadcast-audio workforce is still learning some of the ins and outs of 5.1 surround sound - and a quick search reveals no shortage of academic and practical training sources - and now has to get ready for the imminent arrival of immersive sound, which literally doubles the channel count and then some. Broadcast sports in particular has been the focus of much of immersive audio's marketing and demonstration materials, so it's not surprising that sports is the tip of the spear when it comes to training.

Click here for Tech Focus: Immersive Sound, Part 1 - The Battle Between Speakers and Channels Rages On.

Although Dolby's Atmos and its broadcast iteration AC-4 have been named the primary carrier format for immersive audio for the U.S. via the ATSC 3.0 standard, Fraunhofer Institute's MPEG-H format may have an edge in terms of highly focused training on the use of its codec in sports broadcasting. The company recently competed a brief but intensive training program in MPEG-H for South Korean television broadcasters, as part of that country's implementation of ATSC 3.0 (MPEG-H is listed as an option in the standard). It also came ahead of the first implementation of an immersive-audio codec for an Olympics broadcast, with South Korean national broadcasters slated to act as host broadcasters for the PyeongChang 2018 Games.

Fraunhofer outfitted a training and demo facility in each of three broadcasters' facilities in Seoul with 7.1+4 monitoring systems - including immersive soundbars, which are considered critical in helping to accelerate uptake of the new format by consumers - as well as instructors to assist the Korean engineers to train their colleagues. At the time, the curriculum was essentially ad hoc, using marketing presentation materials along with technical white papers to get the concepts across, according to Stefan Meltzer, Fraunhofer's technology consultant, who supervised the training process.

Subsequently, Fraunhofer has been making plans to extend this training, if the need arises. It's possible we'll extend this model as other countries adopt [MPEG-H], depending on the market requirements, says Robert Bleidt, GM, audio and video codecs, Fraunhofer. Korea especially needed this since they have very limited time before the Olympics, and their broadcasts have traditionally been stereo, though the old system supported up to 5.1.

He adds that Fraunhofer will also shortly launch a consumer-oriented web portal to explain immersive audio's benefits to viewers, most of whom will experience immersive sound through soundbars that LG and other manufacturers are filling electronics stores with.

Dolby has been considering what form training protocols should take for its AC-4 format. Although there are no formal plans yet, Jeffrey Riedmiller, VP, Sound Group, in the CTO Office, has said that a curriculum has been taking shape internally around object-based audio.

Hard Look at Hardware for Immersive

Manufacturers of broadcast-audio equipment can do little more than read the white papers and wait for customer demand to develop. Chris Fichera, VP, broadcast and production, Group One, which markets DiGiCo and Calrec consoles, says an MPEG-H demo he observed required two separate but simultaneous mixes to manage all the channels.

There aren't enough [auxiliary channels] on a typical broadcast console to handle that kind of live mix yet, he explains. The hardware and the software still have to be developed for immersive. At DiGiCo and Calrec, we've looked at it, but, until someone specifically requests it, it won't go into play. And, he adds, that demand will likely have to come from the network level, which is how it happened for 5.1.

In fact, UK broadcaster Sky is trying to stimulate such demand by applying immersive-audio techniques to selected sports broadcasts with new consumer products that can mimic some of the object-based audio functions at the heart of immersive sound. Specifically, dynamic-volume-management software in the Sky Soundbox will analyze incoming audio in real time and adjust volume levels to ensure clarity, as well as allowing viewers to enhance or diminish the center dialog channel. Sky subscription customers can purchase the French-made Soundbox, which usually retails for a little over $1,000, for less than $400. It's a top-down strategy that parallels what Korean electronic manufacturers are doing with MPEG-H (which, like Dolby AC-4, is a fully discrete multichannel format).

German console manufacturer Lawo's mc296 console, introduced at NAB 2017 in April, has an integrated dedicated elevation controller, which will allow placement of audio objects and channels in overhead locations when immersive formats are used.

In fact, immersive is a big topic for us, says Jeffery Stroessner, head of sales, Americas, at Lawo. However, he adds, As immersive

is more then just the console but also the chain after the console, it would only make sense to have all the right players on board [before] offering [immersive] training. I guess IBC [Sept. 15-19, Amsterdam] will also shed some more light onto where we are heading.

Don Bird, VP, business development, North America, Lawo, concurs, adding, The mixing tools and techniques are still in flux industry-wide.

We've Been Here Before?

However, if and when the industry finds itself on a fast track toward immersive sound, it may require equally rapid ways to disseminate training for it, particularly among the widely scattered freelance A1s in
LINK: https://www.sportsvideo.org/2017/09/14/tech-focus-immersive-sound-part...
See more stories from svg

Most recent headlines

04/08/2024

Dalet Appoints Santiago Solanas as CEO to Lead Next Era of Growth and Innovation

Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....

03/06/2024

Dalet and Veritone Reach Agreement to Distribute, Transact and Monetize Media Archives

Dalet, a leading technology and service provider for media-rich organizations, a...

28/04/2024

Mediahaus delivers the first SRT live-streaming sports production over 5G with URSA Broadcast G2

Mediahaus delivers the first SRT live-streaming sports production over 5G with U...

23/04/2024

Bolin Technology Integrates NDI Across Product Portfolio

BREA, Calif. Bolin Technology is integrating Network Device Interface (NDI) across its product line, bringing support for the latest NDI technologies to its PTZ...

23/04/2024

Aaron LaBerge Joins PENN Entertainment at CTO

WYOMISSING, Pa. PENN Entertainment has announced that longtime Disney and ESPN executive Aaron LaBerge has been named chief technology officer effective July 1,...

23/04/2024

Nexstar Disputes FCC $1.2M Fine, Order to Sell WPIX

In response to an FCC ruling in March proposing a $1.2 million fine against Nexstar and a ruling that Mission Broadcasting sell WPIX, Nexstar has filled a respo...

23/04/2024

Sony's Ci Media Cloud Keeps NHRA Moving

Sony has announced new details about how the National Hot Rod Association (NHRA) is using Sony's Ci Media Cloud platform to streamline its workflows and spe...

23/04/2024

NiTRos M-CUBE Studio Levels Up Esports Productions with A...

Esports' rapid rise to popularity can be attributed to many factors, from technological advancements that have enhanced the quality of modern gaming experie...

23/04/2024

OpenDrives New Software-Defined Platform Atlas Wins 2024...

OpenDrives, Inc., the global provider of software-defined media workflow solutions and data management capabilities, has been selected as a winner in the 2024 N...

23/04/2024

Vipe by BCNEXXT Takes Home 2024 NAB Show Product of the Y...

BCNEXXT is pleased to announce that Vpe has won the 2024 NAB Show Product of the Year Award in the Asset Management, Automation and Playout category. The offici...

23/04/2024

Gravity Media Australia to Deliver Broadcast Technology a...

Gravity Media, a world leading global provider of complex live creative production and media services, today outlined the broadcast technology and television pr...

23/04/2024

Industry veteran Peter Brennan to lead Scality operations...

Scality, a global leader in cyber-resilient storage for the AI era, today announced the appointment of Peter Brennan as Chief Executive Officer (CEO) of Scality...

23/04/2024

Blackmagic Design Announces New ATEM Constellation 4K Swi...

Blackmagic Design today announced ATEM 1 M/E Constellation 4K and ATEM 2 M/E Constellation 4K switchers, two new Ultra HD models of the ATEM Constellation famil...

23/04/2024

Blackmagic Design Announces New Blackmagic Videohub 120x1...

Blackmagic Design today announced Blackmagic Videohub 120x120 12G, the newest model in the Videohub 12G router family. The massive Blackmagic Videohub 120x120 1...

23/04/2024

Blackmagic Design Announces New Lower Price for Blackmagi...

Blackmagic Design today announced new lower prices for Blackmagic Video Assist 3G and 12G models. Customers can save US$200 on all models. These lower prices ma...

23/04/2024

Adder Wins Best of Show TV Tech Award at NAB 2024

Adder Technology continues to shine brightly, with its groundbreaking product, the ADDERLink INFINITY 3000 (ALIF3000), once again taking center stage. Hot on t...

23/04/2024

Pliant Technologies Wins 2024 NAB Show Product of The Yea...

Pliant Technologies' CRP-C12 Compact Radio Pack is an Audio Production, Processing and Networking category winner in the 2024 NAB Show Product of the Year A...

23/04/2024

SipRadius transforms remote production at CABSAT with liv...

SipRadius, the specialists in live media transport and transcoding, will showcase their world-leading implementation of AV1 and JPEG-XS over transport streams a...

23/04/2024

Rafael Krux Makes Room For A Prism Sound Dream ADA-128 Co...

Composer Rafael Krux has added a Prism Sound Dream ADA-128 modular conversion system to his production studio where he creates music for commercials, trailers, ...

23/04/2024

PMC Loudspeakers Provide Reference Sound For Steven Wilso...

PMC proudly provides the ultimate large-scale Dolby Atmos audio system for the legendary musician Steven Wilson at the High End, Munich. He will share his exten...

23/04/2024

Particles emitting from a 3D rotating shape's edge

Particles emitting from a 3D rotating shape's edge Graham Quince April 22, 2024 0 Comments In Fixin' FX, people send me their problematic proj...

23/04/2024

Hollyland Technology Announces a New Line of Video Transmitters: Introducing the Pyro Series

Hollyland Technology Announces a New Line of Video Transmitters: Introducing the...

23/04/2024

Charlotte Deleste, WISC Madison Anchor, Gives Notice

Charlotte Deleste, anchor at WISC Madison, Wisconsin, is leaving the station. Her final day on the air is April 24. Deleste has spent 18 years there....

23/04/2024

Tegna Brings Caitlin Clark Effect To Local Broadcast With Fever Deal

Top WNBA draft choice Caitlin Clark will appear on local broadcast for 17 games next season in a deal between Tegna and the Indiana Fever....

22/04/2024

UKTV Ventures partners with Elder, in airtime-for-equity deal

22 April 2024 - Award-winning broadcaster UKTV has today announced it has invested in the award-winning online care marketplace, Elder, using its multi-million ...

22/04/2024

Taylor Swift's THE TORTURED POETS DEPARTMENT' Breaks Multiple Spotify Records in Less Than 24 Hours

It's a beautiful day to be a Swiftie. On April 19, Taylor Swift dropped her ...

22/04/2024

SBS marks Earth Day with Australian TV milestone as The Cook Up with Adam Liaw becomes first show to measure its carbon footprint

SBS marks Earth Day with Australian TV milestone as The Cook Up with Adam Liaw b...

22/04/2024

Adapting to Landscapes With LEE Filters

In this video, LEE Filters ambassador Jordan Banks ventures into Snowdonia National Park in Wales. Faced with less-than-ideal weather conditions, he adapts his ...

22/04/2024

The CW Will Not Renew Affiliations with Scripps Stations in Seven Markets

The Nexstar Media Group has decided not to renew affiliation agreements for The CW broadcast network with stations owned by Scripps in seven markets....

22/04/2024

Tegna's WTHR and WALV to Broadcast Indiana Fever WNBA Games

INDIANAPOLIS and Tysons, Va. In the wake of record viewing levels for the NCAA Women's Championship games, Tegna has announced that it has signed an agreeme...

22/04/2024

Digital Domain Unveils Masquerade3: Revolutionary Markerless Facial Motion Capture System

Digital Domain Unveils Masquerade3 : Revolutionary Markerless Facial Motion Cap...

22/04/2024

Pixotope brings the power of Unreal Engine to automated and news broadcast graphics

Pixotope brings the power of Unreal Engine to automated and news broadcast graph...

22/04/2024

Brand New Color Slice tool in DaVinci Resolve 19!

Brand New Color Slice tool in DaVinci Resolve 19! Kasia Jarco April 22, 2024 0 Comments In this video i would like to show you the newest Color Slice ...

22/04/2024

Apple Motion's Best-Kept Secret

Apple Motion's Best-Kept Secret Simon Ubsdell April 22, 2024 0 Comments A seriously useful technique that I have employed in many of my tutorials ...

22/04/2024

Kelly Clarkson,' Jennifer Hudson,' Tamron Hall' Score Daytime Emmy Nods

After Thursday night's sneak peek, the National Academy of Television Arts a...

22/04/2024

Nexstar Dropping Scripps-Owned The CW Affiliates in 7 Markets

Nexstar Media Group said it does not intend to renew the affiliations of The CW stations owned by the E.W. Scripps Co. in seven markets....

22/04/2024

Ross Video expands graphics portfolio with Bannister Lake Software acquisition

The Chameleon solution provides access to real-time data from a range of sources, enabling users to construct tickers, L-bars, snipes, web widgets and full fram...

22/04/2024

What happened in Vegas: 2024 edition

TVBEuropes editor Jenny Priestley highlights some of the main talking points at this years NAB Show By Jenny Priestley Published: April 22, 2024 TVBEurope...

22/04/2024

WRAL-TV's Brian Shrader Announces Newscast Move

WRAL-TV Anchor/Reporter Brian Shrader made a big announcement on Friday, April 19, 2024. After 16 years as morning traffic anchor, Shrader will be moving to ...

22/04/2024

Fallout' Gets Quick Renewal on Prime Video

Prime Video has ordered a second season of Fallout. The show, based on a videogame and set 200 years after the apocalypse, comes from Jonathan Nolan and Lisa Jo...

22/04/2024

CBS News and Stations Premieres Romance Scam Investigation April 21

CBS News and Stations debuts a multi-part investigation called Anything For Love: Inside the Romance Scam Epidemic Sunday, April 21. Airing across CBS News and ...

22/04/2024

Fremantle Hires Jeff Boone as VP, Scripted Development

Fremantle said it hired Jeff Boone as VP of scripted development, a new post at the company....

22/04/2024

Tonight on House of Zwide: Funani informs Isaac about Nkosi seeing his hijacker in Tembisa

Tonight on House of Zwide: Funani informs Isaac about Nkosi seeing his hijacker ...

22/04/2024

Tonight on Scandal: The carpet is pulled out from under Nhlamulo

Tonight on Scandal: The carpet is pulled out from under NhlamuloDon't miss Monday, 22 April's riveting episode of South African soapie Scandal! on e.tv ...

22/04/2024

LGBTQ+ writers asked to submit their stories

LGBTQ writers asked to submit their storiesWriters have been asked to submit their short stories (up to 20, 000 words) for an upcoming anthology called Just LG...

22/04/2024

[Watch] Queen of hip-hop Lil2Hood thanks Paris

[Watch] Queen of hip-hop Lil2Hood thanks ParisProducer and DJ Lil2Hood (Flash.Wrldwide) has proved that she's a queen of modern hip-hop. Lil2Hood thanked Pa...

22/04/2024

NEP Battles Weather to Keep the Going Good for Grand National Coverage

NEP battles weather to keep the going good for Grand National coverage By Adrian Pennington Monday, April 15, 2024 - 11:48 Print This Story The 2024 Grand...

22/04/2024

ITV Racing Under Starters Orders Live at the Grand National Festival

ITV Racing under starters orders live at the Grand National Festival By Adrian Pennington Friday, April 12, 2024 - 09:10 Print This Story The Grand Nation...

22/04/2024

Inside the Deal: EFL Fans to View Enhanced Broadcasts For the Next Five Seasons as IMG Becomes Official Production Partner

Inside the deal: EFL fans to view enhanced broadcasts for the next five seasons ...

22/04/2024

To 4G, or Not To 4G: EMG on Bringing the Iconic 2024 London Marathon to Viewers Globally

To 4G, or not to 4G: EMG on bringing the iconic 2024 London Marathon to viewers ...