Sports Venue Production Summit: Mercedes-Benz Stadium Welcomes 200+ for Two-Day Event By Karen Hogan Ketchum, Senior Editor
Friday, March 16, 2018 - 1:43 pm
Print This Story
Story Highlights
Since the first renderings of the 360-degree Halo videoboard were released nearly three years ago, Mercedes-Benz Stadium promised to blaze a trail in in-venue video production and technology. Earlier this week, more than 230 attendees - including representatives from 12 NFL teams - traveled to Atlanta for SVG's annual Sports Venue Production Summit to see the Halo in person, and learn more about the gear and personnel responsible for powering it.
Jason Cothern explains the video-production workflow to a tour group inside the stadium's video control room.
The two-day event kicked off on Tuesday with a behind-the-scenes tour of Mercedes-Benz Stadium. Attendees were invited inside the 1080p60 video control room, which was integrated by Diversified and houses two Ross Video Acuity switchers, XPression Studio CGs, and Tessera software; an Evertz EXE IP router and DreamCatcher replay servers; ChyronHego graphics systems; and much more. On Wednesday, Mercedes-Benz Stadium Director of Stadium Production Jason Cothern paid tribute to a roster of technological partners that also included Daktronics, Grass Valley, Canon, Riedel, CatDV, Telestream, Panasonic, IBM, and many others.
I want to thank all those partners that came and worked with us. We would not be here today with out you, said Cothern, during his team's opening presentation. It wasn't a vendor-client relationship, it was absolutely a collaborative effort and that's why I call you partners, and not vendors. So I want to thank you.
Cothern, who joined the Mercedes-Benz Stadium team after five years with the Florida Panthers, laid out three of his biggest lessons learned during the venue construction process. First, he said, learn from your mistakes and bring your knowledge to the table. Second, leave your ego at the door.
Why not look at what other people are doing? he said. Why not try to be as good as them? Why not take an idea, enhance it, and make it your own?
More than 230 attendees traveled to Mercedes-Benz Stadium for the two-day event.
Lastly, he said, surround yourself with a great team. Cothern invited several members of his team to join him onstage, and recognized them individually: Lead Animator Joseph Blanco, Video Producer Julia Chongarlides, Chief Engineer Randy Cousar, Engineer Ben Dolinky, Graphics Producer Kevin Nawoichik, and Video Producer Steve Smith. He also recognized the tireless work of Pete Soto, senior director of game presentation for AMB Sports & Entertainment, who was unable to attend the event.
Surround yourself with a great team, which I absolutely did, said Cothern. This has been a big, big thing to launch this building with everything going on. And when I say team, that means differnet things. That means Ross, that means Daktronics, that means Evertz. Develop your team there, and then content-wise, develop a team there. Pete and I come from old-school thinking; we like to do the content ourselves. But [we also had] to be realistic. Rather than pile content-creation work on their team, Cothern and Soto turned to Digital Kitchen, Lava Studio, The Famous Group, and Game Changer MVP to help shape the Halo's video presentation. There's no way I could have done this without this group, he said.
Following the presentation, attendees were treated to panel discussions and presentations that ranged from the technical to the creative, and showcased the latest and greatest in sports-venue production and technology from a variety of professional teams, universities, systems integrators, venue consultants, and technology vendors. Throughout the event, the focus remained squarely on enhancing the fan experience.
Stay tuned to sportsvideo.org next week for in-depth reports and audio recordings for every panel discussion, video interviews with panelists, and a photo gallery of the two-day event!
North America Stories
23/04/2024
IN ADDITION TO FICTION AND DOCUMENTARY FEATURES, THE SELECTION INCLUDES:
PRO...
23/04/2024
LONDON IBC is now accepting nominations for its IBC2024 Innovation Awards, which honor achievements in technological innovation and social impact media & entert...
23/04/2024
WASHINGTON, D.C. In response to the introduction of the Broadcast VOICES Act that seeks to encourage more diversity in the ownership of TV and radio stations, t...
23/04/2024
MIAMI, Fla. As part of a push to expand its FAST channel and streaming operations, Hemisphere Media Group has launched its free ad supported television (FAST) c...
23/04/2024
LOS ANGELES DirecTV is adding seven new channels to its rapidly expanding streaming lineup through new licensing agreements with Cineverse Corp. and Scripps Net...
23/04/2024
IBC is preparing to honour the highest achievements in technological innovation and social impact with the launch of its prestigious IBC2024 Innovation Awards, ...
23/04/2024
BREA, Calif. Bolin Technology is integrating Network Device Interface (NDI) across its product line, bringing support for the latest NDI technologies to its PTZ...
23/04/2024
WYOMISSING, Pa. PENN Entertainment has announced that longtime Disney and ESPN executive Aaron LaBerge has been named chief technology officer effective July 1,...
23/04/2024
In response to an FCC ruling in March proposing a $1.2 million fine against Nexstar and a ruling that Mission Broadcasting sell WPIX, Nexstar has filled a respo...
23/04/2024
Sony has announced new details about how the National Hot Rod Association (NHRA) is using Sony's Ci Media Cloud platform to streamline its workflows and spe...
23/04/2024
Esports' rapid rise to popularity can be attributed to many factors, from technological advancements that have enhanced the quality of modern gaming experie...
23/04/2024
OpenDrives, Inc., the global provider of software-defined media workflow solutions and data management capabilities, has been selected as a winner in the 2024 N...
23/04/2024
BCNEXXT is pleased to announce that Vpe has won the 2024 NAB Show Product of the Year Award in the Asset Management, Automation and Playout category. The offici...
23/04/2024
Gravity Media, a world leading global provider of complex live creative production and media services, today outlined the broadcast technology and television pr...
23/04/2024
Scality, a global leader in cyber-resilient storage for the AI era, today announced the appointment of Peter Brennan as Chief Executive Officer (CEO) of Scality...
23/04/2024
Blackmagic Design today announced ATEM 1 M/E Constellation 4K and ATEM 2 M/E Constellation 4K switchers, two new Ultra HD models of the ATEM Constellation famil...
23/04/2024
Blackmagic Design today announced Blackmagic Videohub 120x120 12G, the newest model in the Videohub 12G router family. The massive Blackmagic Videohub 120x120 1...
23/04/2024
Blackmagic Design today announced new lower prices for Blackmagic Video Assist 3G and 12G models. Customers can save US$200 on all models. These lower prices ma...
23/04/2024
Adder Technology continues to shine brightly, with its groundbreaking product, the ADDERLink INFINITY 3000 (ALIF3000), once again taking center stage. Hot on t...
23/04/2024
Pliant Technologies' CRP-C12 Compact Radio Pack is an Audio Production, Processing and Networking category winner in the 2024 NAB Show Product of the Year A...
23/04/2024
SipRadius, the specialists in live media transport and transcoding, will showcase their world-leading implementation of AV1 and JPEG-XS over transport streams a...
23/04/2024
Composer Rafael Krux has added a Prism Sound Dream ADA-128 modular conversion system to his production studio where he creates music for commercials, trailers, ...
23/04/2024
PMC proudly provides the ultimate large-scale Dolby Atmos audio system for the legendary musician Steven Wilson at the High End, Munich. He will share his exten...
23/04/2024
Particles emitting from a 3D rotating shape's edge
Graham Quince April 22, 2024
0 Comments
In Fixin' FX, people send me their problematic proj...
23/04/2024
Hollyland Technology Announces a New Line of Video Transmitters: Introducing the...
23/04/2024
Charlotte Deleste, anchor at WISC Madison, Wisconsin, is leaving the station. Her final day on the air is April 24. Deleste has spent 18 years there....
23/04/2024
Top WNBA draft choice Caitlin Clark will appear on local broadcast for 17 games next season in a deal between Tegna and the Indiana Fever....
23/04/2024
Soccer's Appeal to Younger Audiences: Inside the Gamification of European Fo...
23/04/2024
With NBA and NHL Playoffs in Full Swing, Never a Dull Moment for TNT Sports Prod...
23/04/2024
NAB 2024: AT&T Business's Scott Beckett Details Transmission Firepower With ...
23/04/2024
NAB 2024: Manufacturers focus on cinematic look for live productions By George Bevir
Tuesday, April 23, 2024 - 10:40
Print This Story
With live sports pro...
23/04/2024
Save the Date: SVG Sports Content Management Forum Returns to NYC on July 24 By SVG Staff
Tuesday, April 23, 2024 - 4:05 pm
Print This Story | Subscribe
...
23/04/2024
Back to All News
Who's In for Something Really Fun ? The Curtain Rises on ...
23/04/2024
Back to All News
Celebrating World Book Day: How Netflix Adaptations Are Driving Bestseller Lists
Entertainment
23 April 2024
Global
Link copied to clipboa...
23/04/2024
Back to All News
Top 10 Week of Apr. 15: Rebel Moon - Part Two: The Scargiver&...
23/04/2024
Submissions for the 2024 HPA Engineering Excellence Awards are now being accepted. This renowned accolade recognizes and celebrates innovation and outstanding t...
23/04/2024
Haivision video wall, ISR, and DoDIN APL-certified video distribution solutions enable real-time awareness for decision making in defense environments
MONTREAL...
22/04/2024
The Nexstar Media Group has decided not to renew affiliation agreements for The CW broadcast network with stations owned by Scripps in seven markets....
22/04/2024
INDIANAPOLIS and Tysons, Va. In the wake of record viewing levels for the NCAA Women's Championship games, Tegna has announced that it has signed an agreeme...
22/04/2024
Digital Domain Unveils Masquerade3 : Revolutionary Markerless Facial Motion Cap...
22/04/2024
Pixotope brings the power of Unreal Engine to automated and news broadcast graph...
22/04/2024
Brand New Color Slice tool in DaVinci Resolve 19!
Kasia Jarco April 22, 2024
0 Comments
In this video i would like to show you the newest Color Slice ...
22/04/2024
Apple Motion's Best-Kept Secret
Simon Ubsdell April 22, 2024
0 Comments
A seriously useful technique that I have employed in many of my tutorials ...
22/04/2024
After Thursday night's sneak peek, the National Academy of Television Arts a...
22/04/2024
Nexstar Media Group said it does not intend to renew the affiliations of The CW stations owned by the E.W. Scripps Co. in seven markets....
22/04/2024
WRAL-TV Anchor/Reporter Brian Shrader made a big announcement on Friday, April 19, 2024. After 16 years as morning traffic anchor, Shrader will be moving to ...
22/04/2024
Prime Video has ordered a second season of Fallout. The show, based on a videogame and set 200 years after the apocalypse, comes from Jonathan Nolan and Lisa Jo...
22/04/2024
CBS News and Stations debuts a multi-part investigation called Anything For Love: Inside the Romance Scam Epidemic Sunday, April 21. Airing across CBS News and ...
22/04/2024
Fremantle said it hired Jeff Boone as VP of scripted development, a new post at the company....
Sports Venue Production Summit: Mercedes-Benz Stadium Welcomes 200+ for Two-Day Event By Karen Hogan Ketchum, Senior Editor 
